Account-Movement

Honda Cars which is currently with GroupM has called for a media review. The account size is expected to be around Rs 200-250 crore

Naziya Alvi Rahman 25-January-2019

Flashed on Friday: The pitch process reportedly kicked off a couple of weeks ago and leading agencies including incumbent IPG Mediabrands and Publicis are believed to be contesting it fiercely

Naziya Alvi Rahman 26-November-2018

The account will be managed and supervised from the MediaCom Gurgaon office.

Naziya Alvi Rahman 22-August-2018

Initiative's Mumbai office will manage the account. The account was earlier held by OMD India.

exchange4media Staff 17-August-2018

Varun Channa, Sr. VP and Managing Partner for JWT's business unit PO1 confirmed this development with exchange4media.

Misbaah Mansuri 13-August-2018

Mars Inc. chose MediaCom following a competitive pitch launched after the brand reviewed its media account in January.

exchange4media Staff 09-August-2018

Taproot Dentsu will be responsible for Eureka Forbes’ brands across the categories of water purifiers, air purifiers, vacuum cleaners and security and surveillance solutions

exchange4media Staff 07-August-2018

The account size is estimated to be Rs 400- 450 crore. The development was confirmed by highly placed sources in the industry.

exchange4media Staff 03-August-2018

Logicserve Digital won the account following a multi-agency pitch and will manage the creative strategy, social media, SEO and paid media for the brand

exchange4media Staff 02-August-2018

New wins include Anchor by Panasonic, Bajaj International, Google India, Bridgestone and Pediasure

exchange4media Mumbai Bureau 02-August-2018

Samsung India has called for a media review and has invited pitches from leading agencies including GroupM, Omnicom Media Group and Dentsu Ageis Group along with its existing agency Lodestar.

Naziya Alvi Rahman 28-July-2018

Leo Burnett, a part of Publicis Groupe, will reportedly work as an additional agency along with Lowe Lintas which is already on board.

Naziya Alvi Rahman 26-July-2018

The pitch includes all media duties. The pitch was called a few weeks ago and is now in its last leg.

Naziya Alvi Rahman 13-July-2018

GlaxoSmithKline begins the process of reviewing its global media planning and buying business. In India, the account is managed by WPP’s leading agency Mindshare India.

exchange4media Staff 04-June-2018

Airtel, one of the leading telecom players in India, has retained its media duties with GroupM. The retention came in without Airtel calling for a pitch.

Naziya Alvi Rahman 02-June-2018

Liqvd Asia has bagged the complete digital advertising mandate for apparel brand Fruit Of The Loom according to highly placed sources

exchange4media Staff 09-January-2018

Lowe Lintas has bagged the account on the back of informal evaluations Xiaomi has done of multiple agencies to identify its communications partner.

exchange4media Staff 05-January-2018

Lee takes over the roles and responsibilities from Anuj Aggarwal who has moved to Canon Marketing Philippines as the Vice President.

exchange4media Mumbai Bureau 21-November-2017

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