Date-wise News
Exclusive video: A dynamic post mortem of poll coverage by media experts

Leaders in media and journalism dissect media coverage of General Elections 2014, masala journalism & whether the media stoked or simply rode the NaMo wave

Aditi Raval Jun 10, 2014 9:46 AM

MSM goes the FIFA way

Rohit Gupta, President, MSM Group talks about making FIFA a huge success story in India & the channel's focus on sports genre, which contributes around 30% to the channel's ad sales revenues

Priyanka Mehra Jun 10, 2014 9:35 AM

exchange4media's IDMA 2014 winners celebrate big wins

Winners at exchange4media's IDMA 2014 speak about the wins that they cherish, the importance of recognising the great work that agencies are doing and pushing the limits

Abhinn Shreshtha Jun 10, 2014 9:15 AM

DDB Mudra West appoints Manoj Bhavnani as Senior Creative Director

Bhavnani joins DDB Mudra West from Bates India, where he was Creative Director working on some of the agency’s biggest accounts such as FIAT, Tata AIG and Colgate

exchange4media Staff Jun 10, 2014 8:47 AM

Dainik Bhaskar Group appoints Kaacon Sethi as Chief Corporate Marketing Officer

Sethi will be responsible for business development and marketing communications of the Group’s print media business comprising B2B corporate branding, marketing of emerging India opportunities in tier II & III markets

exchange4media Staff Jun 10, 2014 8:45 AM

Mindshare bags media duties of Housing.com

The real estate portal is set to make headway in advertising soon with GroupM's media agency Mindshare doing extensive media planning and buying for the same

exchange4media Staff Jun 10, 2014 8:42 AM

Unicef and AROI join hands to save 4,000 lives a day in India

UNICEF and the Association of Radio Operators in India (AROI) have launched the first initiative to work towards 100 per cent immunisation of children in India

exchange4media Staff Jun 10, 2014 8:40 AM

Sanjeev Kotnala turns entrepreneur

Sanjeev Kotnala has put in his papers at the Dainik Bhaskar group after a stint of almost 10 years. He is setting up his own enterprise, P1P2SOLUTIONS that will work towards providing management solutions

exchange4media Staff Jun 10, 2014 8:39 AM

Vizeum India wins media duties of Allied Blenders and Distillers

The win comes close on the heels of the Jet Airways win last week. The account was won on the back of a multi-agency pitch, which the client had initiated two months ago

exchange4media Staff Jun 10, 2014 8:38 AM

I don't like the word regulation: Prakash Javadekar

The I&B Minister reiterates the Govt's commitment towards protecting media freedom and promises to involve all media stakeholders before reaching a consensus on critical decisions

exchange4media Staff Jun 10, 2014 8:35 AM

What worked for Life OK in Week 22?

The channel surged to No. 3 position in Week 22 of 2014, which it attributes to planning premium properties during the final week of IPL. Senior industry sources feel ‘Savdhaan’ India was the prime contributor to the ratings

exchange4media Staff Jun 10, 2014 8:31 AM

Demystifying network mediation and ad exchanges

As the business of display advertising becomes more efficient for advertisers and publishers, exchange4media highlights the differences between network mediation and ad exchange

Abhinn Shreshtha Jun 10, 2014 8:23 AM

&pictures and Aamir Khan host the screening of Chale Chalo, the making of Lagaan

In a live interactive session, Aamir Khan engaged with his fans through calls, tweets and SMS

exchange4media Staff Jun 10, 2014 8:22 AM

Lamborghini appoints Andrea Baldi as Head, Asia Pacific Region

Baldi had joined Lamborghini in 2010 as Head of South East Asia Pacific & Pacific Markets before becoming Head of China Market in 2013

exchange4media Staff Jun 10, 2014 8:20 AM

Cheil Worldwide SW Asia appoints Arun Sharma as VP, Integrated Strategy Planning

Sharma moves from DDB Mudra Delhi where he was Vice President and Head, Strategic Planning

exchange4media Staff Jun 10, 2014 8:16 AM