Marketing News
Unacademy’s Chief Marketing Officer Karan Shroff talks about their latest campaign with cricketing maestro Sachin Tendulkar and synergies between Brand Sachin and Brand Unacademy
Vinay Subramanyam, VP-Marketing, Britannia Industries, talks about their latest campaign that tackles the issue of bullying and tells us why the brand decided to collaborate with Sonu Sood and Udemy
The new film titled ‘The Greatest Lesson’ celebrates ‘never give up’ spirit by commemorating the most challenging times of the cricketer and his subsequent triumphs
exchange4media Staff 22 hours ago
This in-house vertical will focus on VFX, Animation, Previz/Techviz, on-set camera tracking, and lidar scanning, for the production house
exchange4media Staff 1 day ago
Through a series of smartly curated messages, Pass Pass Pulse applauds companies like Zomato, Swiggy, Coca Cola, Fevicol, Hershey’s, Netflix India, McDonald's, and more, on World Compliday Day
exchange4media Staff 1 day ago
The webinar, which is the second part of the series, will be held on March 3
exchange4media Staff 1 day ago
Harish Rawat, Senior Vice President, Marketing, Gameskraft, shares insights with e4m about how the fantasy cricket app leveraged IPL in 2020
Simran Sabherwal Mar 1, 2021 11:29 AM
Binet, Head of Effectiveness, Adam&Eve DDB Group, speaks to e4m in his first address to the Indian market during the Star Sports Knowledge Series
exchange4media Staff Mar 1, 2021 10:17 AM
The emotional two-part campaign has been curated by Guava Creative Solutions
exchange4media Staff Mar 1, 2021 8:33 AM
The brand has launched a campaign with the slogan ‘Iss khidki ko khol dala toh life Jingalala’
exchange4media Staff Feb 27, 2021 8:00 PM
iD’s campaign will be launched on all major OTT platforms, TV channels (in Karnataka) and social media platforms
exchange4media Staff Feb 27, 2021 4:05 PM
The film has been inspired by Indian women who were judged during the matchmaking process for not being beautiful enough
exchange4media Staff Feb 27, 2021 8:03 AM
The new ad conceptualised by Ogilvy & Mather also features KFC's iconic Colonel Sanders
exchange4media Staff Feb 27, 2021 7:46 AM
Kuber will also be the sponsor of National Equestrian Tent Pegging Championship
exchange4media Staff Feb 26, 2021 3:55 PM
Directed by Pradeep Sarkar, the five films touches upon themes like sensationalism, cherry-picking convenient truths, rumours and intrinsic bias or leaning in certain news channels today
exchange4media Staff Feb 26, 2021 10:30 AM
In a roundtable organized by e4m in association with Taboola, industry leaders discussed how the smartphone & telecom industry would shape up in 2021 as the world adjusts to & recovers from Covid-19
exchange4media Staff Feb 26, 2021 8:41 AM
Commenting on the association, Sambit Dash, VP Marketing, Honasa Consumer Pvt. Ltd., said that Hassanandani resonates with our consumers and fits in strongly with our brand ideology of Goodness Inside
exchange4media Staff Feb 25, 2021 3:45 PM
BoroPlus launched soaps & hand washes under its hygiene portfolio last year
exchange4media Staff Feb 25, 2021 3:39 PM
The agency will build a strategic framework for Soch and manage their overall communication strategy to increase their awareness and visibility
exchange4media Staff Feb 25, 2021 1:22 PM
The new name and logo represent the firm’s rich history and breadth of services, delivering transparency, trust and objectivity to clients
exchange4media Staff Feb 25, 2021 12:46 PM
