Marketing News


The two films for each of the brand's variants have been conceptualised by McCann Worldgroup and produced by Little Lamb Films

exchange4media Staff 1 day ago


The film is conceptualized and executed by its creative partner Publicis India

exchange4media Staff 1 day ago

arjun ranja

Pitch CMO Summit 3.0: Arjun Ranga, MD, Cycle Pure Agarbathies & Managing Partner, N Ranga Rao & Sons, delivered the keynote address

exchange4media Staff 1 day ago


The cricketer will be endorsing secondary care procedures under Practo Care Surgeries

exchange4media Staff Sep 24, 2021 11:50 AM

Farida K

Louis Philippe Brand CMO Farida K talks about the new collection, digital campaign, and plans for H2

Mansi Sharma Sep 24, 2021 8:49 AM


The ‘APAC fashion and Beauty’ report by Talkwalker offers data-driven insight into the conversations and preferences of fashion and beauty consumers across Asia

exchange4media Staff Sep 23, 2021 5:04 PM

Rishabh Pant

With this association, the brand aims to build a strong brand resonance and top-of-the-mind recall among its potential customers

exchange4media Staff Sep 23, 2021 12:55 PM

reliance general insurance

The multimedia campaign, #TheNotSoUsefulRange has been conceptualised by ^ a t o m network

exchange4media Staff Sep 23, 2021 11:14 AM

pitch summit

Virtual Edition 3.0: Astounding list of brand leaders to take the stage 2 pm onwards

exchange4media Staff Sep 23, 2021 9:00 AM

Mukesh Agrawal

Mukesh Agrawal, Co-founder, The Media Ant, on the importance of branding

Neeta Nair Sep 23, 2021 8:12 AM

Amit Tiwari

Before Havells, Tiwari spent almost 8 years and 11 months at Philips India where he was Director Marketing Brand, Communication and Digital

Ruhail Amin Sep 23, 2021 12:25 AM

sanjay dutt

As part of the collaboration, the brand welcomes Dutt fans to share best captions for his post with Villain

exchange4media Staff Sep 22, 2021 12:06 PM


The 'Decoding the 2021 Festive Shopper' report by InMobi reveals that connected consumers in India plan to spend Rs 21,230 on average

exchange4media Staff Sep 22, 2021 11:37 AM

pitch cmo

Two panel discussions at the Pitch CMO Summit 3.0 will focus on how companies can boost brand salience and what the marketing playbook in the connected era looks like

exchange4media Staff Sep 22, 2021 9:00 AM