Marketing News
karan

Unacademy’s Chief Marketing Officer Karan Shroff talks about their latest campaign with cricketing maestro Sachin Tendulkar and synergies between Brand Sachin and Brand Unacademy

Javed Farooqui 3 hours ago

Vinay Subramanyam

Vinay Subramanyam, VP-Marketing, Britannia Industries, talks about their latest campaign that tackles the issue of bullying and tells us why the brand decided to collaborate with Sonu Sood and Udemy

Simran Sabherwal 3 hours ago

Unacademy - The Greatest Lesson

The new film titled ‘The Greatest Lesson’ celebrates ‘never give up’ spirit by commemorating the most challenging times of the cricketer and his subsequent triumphs

exchange4media Staff 22 hours ago

Contiloe

This in-house vertical will focus on VFX, Animation, Previz/Techviz, on-set camera tracking, and lidar scanning, for the production house

exchange4media Staff 1 day ago

Foxymoron - Pass Pass

Through a series of smartly curated messages, Pass Pass Pulse applauds companies like Zomato, Swiggy, Coca Cola, Fevicol, Hershey’s, Netflix India, McDonald's, and more, on World Compliday Day

exchange4media Staff 1 day ago

Harish Rawat

Harish Rawat, Senior Vice President, Marketing, Gameskraft, shares insights with e4m about how the fantasy cricket app leveraged IPL in 2020

Simran Sabherwal Mar 1, 2021 11:29 AM

star sports

Binet, Head of Effectiveness, Adam&Eve DDB Group, speaks to e4m in his first address to the Indian market during the Star Sports Knowledge Series

exchange4media Staff Mar 1, 2021 10:17 AM

sonu sood

The emotional two-part campaign has been curated by Guava Creative Solutions

exchange4media Staff Mar 1, 2021 8:33 AM

tata sky

The brand has launched a campaign with the slogan ‘Iss khidki ko khol dala toh life Jingalala’

exchange4media Staff Feb 27, 2021 8:00 PM

iD filter coffee

iD’s campaign will be launched on all major OTT platforms, TV channels (in Karnataka) and social media platforms

exchange4media Staff Feb 27, 2021 4:05 PM

Dove

The film has been inspired by Indian women who were judged during the matchmaking process for not being beautiful enough

exchange4media Staff Feb 27, 2021 8:03 AM

kfc

The new ad conceptualised by Ogilvy & Mather also features KFC's iconic Colonel Sanders

exchange4media Staff Feb 27, 2021 7:46 AM

aaj tak

Directed by Pradeep Sarkar, the five films touches upon themes like sensationalism, cherry-picking convenient truths, rumours and intrinsic bias or leaning in certain news channels today

exchange4media Staff Feb 26, 2021 10:30 AM

e4m-Taboola

In a roundtable organized by e4m in association with Taboola, industry leaders discussed how the smartphone & telecom industry would shape up in 2021 as the world adjusts to & recovers from Covid-19

exchange4media Staff Feb 26, 2021 8:41 AM

Anita Hassanandani -mamaearth

Commenting on the association, Sambit Dash, VP Marketing, Honasa Consumer Pvt. Ltd., said that Hassanandani resonates with our consumers and fits in strongly with our brand ideology of Goodness Inside

exchange4media Staff Feb 25, 2021 3:45 PM

Soch Group-Live Lintas

The agency will build a strategic framework for Soch and manage their overall communication strategy to increase their awareness and visibility

exchange4media Staff Feb 25, 2021 1:22 PM

Kroll

The new name and logo represent the firm’s rich history and breadth of services, delivering transparency, trust and objectivity to clients

exchange4media Staff Feb 25, 2021 12:46 PM