Scarecrow M&C Saatchi wins creative duties of 7 FMCG brands including 4 from Emami Group
Want to focus on North India to boost business: President, Forevermark
FCB Ulka wins integrated creative mandate of Tata AIA Life Insurance
Zee Cafe launches second edition of BBC First; expects great response
BARC Week 27: Surya TV reclaims 2nd position among Malayalam GECs after 4 weeks
With her exceptional performance at the famous AAF World U-20 Athletics Championship 2018, within three days Assam State has made her the sports brand ambassador. Das will soon have many brands rushing to her.
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India’s prince of magic “Rudra” emerges a runaway hit in the kid’s category
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With this partnership, Eros Now further enhances its distribution to the larger screen in India and...
He worked for six years with Hindustan Unilever, where he was instrumental in establishing the Shakt...
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Admitad India is assisting Housejoy in the multiple avenues of the digital marketing landscape
Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India
The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers
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The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more
Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more
Colors Kannada, Asianet, SUN TV and Star Maa retained the lead positions in their respective markets, according to the Week 27 data released by BARC.
The campaign establishes an emotional connect with JSW Cement’s eco-friendly cement promising longevity and durability of a home
Your weekly news roundup, a summary of some of the stories to keep an eye on