&TV refreshes brand philosophy with new campaign, new shows
MS Dhoni joins hands with Mastercard to boost Digital Payments in India
India's Golden Girl, Sprinter Hima Das Joins Adidas
Hoichoi announces 100 hours of original content
Changing media landscape in rapidly evolving digital world: Deepak Lamba, Worldwide Media
Foley, President of Landor Southeast Asia Pacific & Japan, talks about brand purpose, how to best use technology for branding and his learnings from being on the client-side of the table.
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.jpg "Bridgestone appoints Leo Burnett India as its creative agency")
The agency’s primary focus is to help the brand grow based on strong insights and a formidable commu...
J Walter Thompson South Asia is also the only creative agency that features in the finalist list for...
With an aim to engage with the audience and build the craze for ‘Side Hero’, Eros Now has undertaken...
.jpg "Crizal unveils new campaign featuring Shruti Haasan and Arjun Kapoor")
The new ad reflects the youthful persona and establishes why Crizal is clearly the best for the youn...
Chief Content Officer, Eros Group, on Eros Now's first original comedy series, reception to its short form content and code to crack original content strategy
The new Head of Office for FCB Ulka Bengaluru on her vision for the agency, her role in shaping brands over 16 years, and why it is important to have fun in advertising
Strategy Head, Zirca Digital Solutions listed out key aspects of a good content marketing strategy and performance indicators for successful campaign
Richard Ingleton, Group CEO, Kantar Insights, says it is not right to associate market research with just survey
Guest Column: The CEO of Worldwide Media takes us through the notable trends and exciting developments in the media & entertainment space
Mathrani will report to Star Sports CEO Gautam Thakar
Aaj Tak announces a thought provoking brand campaign where the launch platform includes first ever News Roadblock on Aaj Tak Prime Time