We will never go for over-the-top advertising: Brand & Marketing Head, Fabindia
Hotstar raises Rs 516cr, cut-throat competition in India's OTT space has just begun
Dinamalar launches iPaper with interactive features
iD Fresh Food kick-starts month-long Independence Day campaign
Impactful Independence Day campaigns that stood out
From lack of comprehensive courses on the subject to a dearth of opportunities to apply newly learnt skills, digital marketing is a tricky but favoured career option
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Yoav Tourel has been promoted as Head of Sales for Asia Pacific and Helena Gavros as the Head of Bra...
Other jury members include experts from Amazon India, Axis Bank, Pantaloons, Reliance Industries Ltd...
The account will be managed out of the agency’s Mumbai office and will be led by Navin Kathuria, EVP...
Hirshorn-Zuckerman's client base spans the consumer, hospitality, food and beverage, education, B2B,...
.jpg "We are the FMCG of the real estate industry: Amit Wadhwani, MD, Sai Estate Consultants")
The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital
Prachi Mohapatra on fbb’s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing
The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF
BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company
From a humorous take on promotion-led ads during Independence Day to memoirs of those who fought for our freedom, this year, brands have adopted some interesting angles
The company’s EBIT stood at Rs 96.7 crore, up 30.5% from the corresponding quarter in 2018.
Gunn comes to BBDO India via DDB Mudra and Colenso BBDO.