Viacom18 celebrates 10 years of Colors with #10SaalBemisaal
Jio has single-handedly changed the video-consumption game in India: ex-CEO of iStream.com
Paramount Television President, Amy Powell ousted for making racially charged remarks
Media can play a critical role in addressing gender stereotypes: Shabana Azmi
Former PepsiCo marketing director, Vani Gupta, joins Hypersonic Advisory
.jpg "Agencies are changing from within: Leigh Terry, CEO- APAC, IPG Mediabrands")
Leigh Terry, CEO APAC, IPG Mediabrands discusses the state of the agency in a fireside chat with BW Businessworld editor, Noor Warsia.
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SPAG brings together three distinct entities under its wings: SPAG - Public Relations, Public Affair...
The survey also highlights that the number of persons with television access has risen to more than...
Currently launched in Bangalore, the campaign focuses on inviting customers to sell their cars at th...
The campaign has been conceptualized and written by Nitesh Tiwari and Nikhil Mehrotra
Radhakrishnan Ramachandran of iStream.com is now making a comeback with a regional video network named Studio Mojo
Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India
The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers
.jpg "Hinterlands have long-term growth prospects: Manasi Narasimhan, Mastercard")
The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more
A recipient of Indra Nooyi Chairman's Award for Innovation, Gupta joins the advisory and consulting firm as founder member
The brand has launched ‘Pretty Har Pal’ campaign which is created by DDB Mudra
The agency will handle 8 of the 14 channels, including Zee News & WION.