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INDUSTRY-BRIEFING

Brands take a stand, but do so with caution!

Brands take a stand, but do so with caution!

Latest News

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ALTBalaji partners with women-only social network SHEROES
3 minutes ago

CleverTap names Miten Mehta as Chief Alliance Officer to head Global Partnership Ecosystem
8 minutes ago

Ebix to acquire Yatra Online via merger
37 minutes ago

Audi announces top-level management rejig in India
39 minutes ago

How Ola-outstation’s ‘Executive Wanderer’ contest on Instagram grabbed eyeballs?
1 hour ago

`TOP NEWS` IN MEDIA, MARKETING AND ADVERTISING

PKL

PKL Season 7 ad rates up nearly 20% from last year

OOH

Kerala’s OOH industry expecting 5-20% growth this festive season

31 million tweets around #CWC19; Dhoni most tweeted about player

Tier markets contribute to one-third of total sales: Martin Schwenk, Mercedes-Benz

sanjeevbijli

OTT and Cinema will coexist: Sanjeev Kumar Bijli, PVR

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ICC world Cup
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ICC World Cup: Star Network saw 206mn viewers tune in for India-Pak game

As per data from BARC, Star Network got 303 million average impressions in the first three weeks of the ICC Cricket World Cup 2019

Dish TV India unveils #DishkiyaonFan anthem to cheer for Team India

ICC World Cup: Star Network records 315mn viewership in 2 weeks

Star Sports records 269 mn viewers for Opening Week of ICC Cricket World Cup 2019

Ad rates soaring for this cricket World Cup’s first Indo-Pak game

International News
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Facebookimage

$5bn penalty imposed on Facebook for Cambridge Analytica scandal
1 day ago

Kim

Kim Douglas quits Publicis Sapient
6 days ago

Dentsu

Dentsu enters partnership with Israeli technology company Imprint
1 week ago

Martin Cass

CEO Martin Cass exits as MDC Partners forms new network uniting media, technology & data
1 week ago

Industry Briefing

Fountainhead MKTG partners with Reliance Foundation Jr NBA

1 hour ago

‘Goosebumps 2: Haunted Halloween’ to premier on &flix

2 hours ago

Vijay TV strengthens fiction line-up with 'Sundari Neeyum Sundaran Naanum'

4 hours ago

Telugu Titans gears up to kickstart home matches of Vivo PKL Season7 in Hyderabad

4 hours ago

CREATIVE SHOWCASE
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L'Oreal Paris Total...

L'Oreal Paris Total Repair 5 | Aishwarya Rai & Sobhita Dhulipala

5 hours ago

Har Tasty Cheez Mein...

Har Tasty Cheez Mein GO Cheese

5 hours ago

Ahalya by Tanishq wi...

Ahalya by Tanishq with Deepika Padukone

22 hours ago

Hercules 'Made For M...

Hercules 'Made For More'

22 hours ago

Orient Electric | Flicker nahi, toh aankhein sahi | MS Dhoni

Orient Electric | Flicker nahi, toh aankhein sahi | MS Dhoni

5 hours ago

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e4m VIDEO
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Ramakrishnan Ramamurthi, Polycab, lists key parameters for marketers

Ramakrishnan Ramamurthi, Polycab, lists key parameters for marketers

Thomas Barta says great marketers are great change leaders too

Thomas Barta says great marketers are great change leaders too

Suhail Sameer, RP-Sanjiv Goenka Group, talks about how influencers can greatly impact sales

Suhail Sameer, RP-Sanjiv Goenka Group, talks about how influencers can greatly impact sales

Suresh Narayanan, Nestle India, on the digital world defining consumer behaviour

Suresh Narayanan, Nestle India, on the digital world defining consumer behaviour

Sabyasachi Mitter, Fulcro, on how WhatsApp could change the digital acquisition process

Sabyasachi Mitter, Fulcro, on how WhatsApp could change the digital acquisition process

Rashmi Putcha, Co-Founder, Liqvd Asia, on the big win at IDMA 2019

Rashmi Putcha, Co-Founder, Liqvd Asia, on the big win at IDMA 2019

Mitchelle Rozario Jansen, Regional Head, Operations, WATConsult on receiving the award

Mitchelle Rozario Jansen, Regional Head, Operations, WATConsult on receiving the award

Sam Balsara, Chairman, Madison World on Madison Digital's win at IDMA 2019

Sam Balsara, Chairman, Madison World on Madison Digital's win at IDMA 2019

Keynote Address : Saugata Gupta MD & CEO, Marico

Keynote Address : Saugata Gupta MD & CEO, Marico

Celeb Talk : The State of Influencer Marketing & Way Ahead...

Celeb Talk : The State of Influencer Marketing & Way Ahead...

MOST READ STORY

Dhoni and Jadeja's brand value soars as India go down fighting in World Cup
6 days ago

Why is media seeing so many resignations?
6 days ago

After quitting Network 18, Priyanka Sehgal launches own firm LitDigital
6 days ago

Brand Kangana still strong despite ban
1 day ago

Kerala Tourism trends with #Keralatales
5 days ago

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PHOTO GALLERY
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Marketing Experts come together to discuss their thoughts on ‘Real Conversations in Digital Age’ at Delhi

2 days ago

Industry Friends & Associates Socialise at Brunch hosted By Annurag Batra at New Delhi

2 days ago

exchange4media rewards digital go-getters at 10th edition of Indian Digital Media Awards in Mumbai

1 week ago

exchange4media’s Pitch Top 50 Brands jury picks brands that really matter

1 week ago

Exchange4media’s loudest.in hosts the second edition of music inc. In Mumbai

01-July-2019

India chapter of IAA and twitter India organise #Indiahappyhour combining knowledge, networking, fun @cannes

01-July-2019

Exchange4media organizes the third edition of Techmanch to discuss digital marketing at Glitzy event in Mumbai

01-July-2019

Neil George of Nivea India speaks about the journey of the Marcom industry at IAA retrospect prospects event in Mumbai

01-July-2019

Exchange4media’s Realty+ organizes the 11th edition of its conclave & excellence awards in Gujarat

24-June-2019

Industry specialists celebrate discovery communications India’s biggest sales upfront of 2019 at an Event in Mumbai

24-June-2019

TRENDING TOPIC

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INTERVIEW

What is the sound of your brand?

Aakar Innovations launches Anandi Eco+, a compostable menstrual hygiene product
18-June-2019

How Performance Marketing acts as a game changer for brands in the digital era
12-June-2019

‘Joint campaign for Uber Rides & Uber Eats aimed at humanising the brand’
25-May-2019

GUEST COLUMN

Competing online in India’s emerging sports ecosystem: Nikhil Arora, GoDaddy
6 days ago

Then the Angels came for George: A tribute by Gopinath Menon
02-July-2019

Gentleman George: A tribute by Shelton Pinheiro
02-July-2019

The Lighthouse. RIP George: A tribute by Navroze D Dhondy
02-July-2019

Six brands that catch the eye in London #CWC19: Mehraj Dube, ABP News
20-June-2019

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Media

TELEVISION

Kapil Sibal, wife reject Barkha Dutt’s allegations of not paying Tiranga TV staff

The Sibals say Dutt was removed on “disciplinary grounds” and so she is not entitled to any compensation

Q1 FY20: Network18 Media sees 11% revenue growth; TV18 records 10% increase

1 day ago

Animal Planet celebrates 20th anniversary with brand refresh

2 days ago

Sony Pictures Sports Network kicks-off upcoming cricket series with #MoreCricket campaign

5 days ago

It's wait & watch for industry as BARC releases 1st separate Free & Pay channel viewership

5 days ago

DIGITAL

ALTBalaji partners with women-only social network SHEROES

With the association the OTT platform aims to celebrate strong women-oriented narratives through conversations and campaigns

Ebix to acquire Yatra Online via merger

37 minutes ago

SonyLIV and Amazon Pay tie up to offer easy digital payment option for viewers

3 hours ago

OTT and Cinema will coexist: Sanjeev Kumar Bijli, PVR

10 hours ago

31 million tweets around #CWC19; Dhoni most tweeted about player

10 hours ago

OUT OF HOME

Kinetic India integrates OOH with digital technology

To create awareness on industry trends, Kinetic India hosted a workshop on Programmatic Advertising Digital OOH on 12th July 2019 at the GroupM Mumbai office

Taggify and Surfboard Digital sign exclusive 3 year contract with Eyetalk Media...

1 week ago

ZEE5 and Brandscope partner to build awareness of OTT content in regional audien...

07-June-2019

Adidas Originals disrupts OOH with unique Nite Jogger campaign

27-May-2019

Eyetalk Media Ventures appoints Rahul Biswas as Group CMO

08-May-2019

PRINT

How Dainik Jagran cracked the readership code

Sanjay Gupta, CEO of Jagran Group, on the successful IRS results and their strategy going forward

Print Media heads call imposition of customs duty on newsprint a shocker

1 week ago

Budget 2019: Govt slaps 10% custom duty on newsprint

1 week ago

Dainik Bhaskar ropes in Salman Khan for its circulation expansion drive

03-July-2019

Mumbai Samachar celebrates its 198th anniversary

03-July-2019

RADIO

RAM Ratings Week 24: Fever FM maintains lead in Mumbai and Delhi

Radio City and Radio Mirchi continue on top in Bangalore and Kolkata respectively

Radio One hikes ad rates by 30%

03-July-2019

RAM Ratings Week 23: Fever FM retains lead in Mumbai and Delhi

27-June-2019

Unified measurement currency is the need of hour for radio industry: B Surendar,...

27-June-2019

RAM Ratings Week 22: Fever FM continues to be in No.1 position in Mumbai and Del...

21-June-2019