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Value 360 Communications bags ₹4.74 crore annual PR mandate from Amazon Development Centre
3 hours from now
e4m Real Time Programmatic Awards 2026 celebrates breakthrough campaigns & impactful ideas
6 hours ago
IndiGo names Gaurav Hazrati as Business Head - Loyalty, Marketplaces & Financial Services
7 hours ago
TOP NEWS IN MEDIA, MARKETING AND ADVERTISING
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The great AI content glut: When everyone can make everything
Brand experts say AI brings the advantage of combining production capacity with audience intelligence and the differentiation now...
International News
e4m VIDEO
TELEVISION
As TRAI stays absent at FICCI Frames 2026, industry tears into regulatory asymmetry
One of the key concerns raised during the discussion was the disparity in regulatory obligations across distribution technologies
DIGITAL
e4m Real Time Programmatic Awards 2026 celebrates breakthrough campaigns & impactful ideas
The awards honoured brands, agencies and media organizations for their innovation, creativity and impactful programmatic strategies
OUT OF HOME
An open letter to the Prime Minister
Guest Column: On PM Narendra Modi’s 76th birthday, Yuvrraj Agarwaal, Chief Strategy Officer, Laqshya Media Group, reflects on 12 years of impact on the media business and what the industry wants
Celebrating Satyajit Sengupta: A career built across India’s media landscape
His career has taken him across distinct media portfolios and markets
RADIO
Beyond the radio spot: Up to 45% of festive briefs go multi-platform
As festive ad spends climb 10-15%, nearly half of high-value campaigns are going multi-platform, forcing broadcasters to bundle airtime with digital, creators and activations to stay in the game
