Digital

Zee5 turns one with 60mn users, announces 72 originals across 6 languages by March 2020

The regional market is where the future of entertainment lies, says Tarun Katial, CEO, Zee5

Tasmayee Laha Roy 16 hours ago

Shemaroo launches OTT platform, ShemarooMe

The platform will offer Indian video content across Bollywood, Gujarati, Devotion, Punjabi and Kids genre

exchange4media Staff 1 day ago

PhonePe now live on Dream11

As part of the partnership, Dream11 users will get a 30% cashback offer from PhonePe

exchange4media Staff 2 days ago

FB ropes in ex-journalist Natasha Jog as election integrity lead for India: Reports

New Delhi-based Jog will report to Katie Harbath, Facebook’s public policy director, global elections, say media reports

exchange4media Staff 2 days ago

Pricing drives more than 80% of digital pitches: Gopa Kumar, Isobar India

Gopa Kumar, EVP, Isobar India, speaks about the current status of the digital media industry in India, Isobar’s focus areas for 2019, and more

Venkata Susmita Biswas 2 days ago

MX Player launches trailer of Original Series ‘Aafat’

The show streams for free starting 20th February only on MX Player

exchange4media Staff 3 days ago

Hike ties up with Gully Boy as exclusive messaging partner

Towards the release of Gully Boy on February 14, Hike will release stickers inspired from the movie

exchange4media Staff 3 days ago

Aneesh Surender Madani, Head of Sports Partnerships, Asia Pacific, Twitter has quit

Madani was with Twitter for more than five years; he has also been with Neo Sports, Nimbus Communication Limited, and Leo Burnett India

Dolly Mahayan 3 days ago

Google has touched over 23 million SMBs in India: Shalini Girish, Google India

Shalini Girish, Director of Marketing, Google India, tells us more about how Google tools such as Google My Business are empowering SMBs in India

Venkata Susmita Biswas 3 days ago

Ahead of polls, Facebook ropes in 5 new fact-checking partners

The social media giant's programme is meant to curb the spread of fake news on its platform

exchange4media Staff 3 days ago

Social media loyalty programme Brandie comes to India

Brandie has entered India in partnership with 11 carefully selected innovative Indian brands

exchange4media Staff 4 days ago

Twitter on Indian customers, protection & enhancing the national conversation

Owing to the upcoming election season, Twitter in a blog post clarifies that their product and policies are never developed nor evolved on the basis of political ideology

exchange4media Staff 6 days ago

Twitter Q4 results: Driven by video, ad revenue up by 23%

The monthly active users totalled 321 million in the fourth quarter, down from 326 million in the third quarter

exchange4media Staff 1 week ago

Grofers awards programmatic mandate to PivotRoots

The mandate aims to consolidate the digital media buys through programmatic buying

exchange4media Staff 1 week ago

VOOT Originals comes up with 12 new short films ‘SHORTCUTS’

Produced by Tipping Point, the thriller dramas will be released on in three installements, starting Feb 8

exchange4media Staff 1 week ago

We will be the largest e-Diagnostic player by March 2019: Prashant Singh, MedLife

Singh, Founder & Director, MedLife spoke about recent acquisition of MedLabs and how they will consolidate diagnostic business by integrating its technology platform & logistics strengths

Neethu Mohan 1 week ago

BCG's Rishab Gulshan joins BCCL as Head - Group Strategy and Digital Growth

Industry insiders say that Gulshan will oversee the company's overall digital transformation initiatives

exchange4media Staff 1 week ago

2019 is going to be an important year for YouTube: Susan Wojcicki

Having said that Wojcicki, CEO of YouTube first reflects on 2018 in a blog post addressed to the creators

exchange4media Staff 1 week ago

ZEE5 launches new procedural crime thriller, 'Abhay' with Kunal Khemu

Inspired by real events, Abhay follows the inverted detective format of storytelling, and will premiere on 7th February, with two episodes unfolding each month

exchange4media Staff 1 week ago