Digital News
As part of the partnership, Applause Entertainment will develop ambient content around existing shows and IPs, original content in short format for Firework
exchange4media Staff 15 hours ago
By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?
The new feature helps parents control screen time, limit or turn off direct messaging and restrict age-inappropriate content on their children's TikTok accounts
exchange4media Staff 19 hours ago
SportsTiger will cover tournaments like IPL 2020 and the Cricket World Cup 2020
exchange4media Staff 1 day ago
With Microsoft Azure, Myntra is focused on innovation, speed and agility
exchange4media Staff 1 day ago
With this acquisition Digital Vidya will expand its reach in major cities by delivering high-quality offline digital marketing certification programmes at affordable prices
exchange4media Staff 1 day ago
The social media platform has on-boarded Satyajit Deb Roy, Satyen Kishan and Debasmita Ghosh to spearhead monetisation in North & East, West and South of India respectively
exchange4media Staff 1 day ago
Sapient i7 will form a new global practice, expanding Publicis Sapient’s salesforce expertise and strengthening its alignment to the technology
exchange4media Staff 1 day ago
Gamification is often touted as a trend to watch out for as it boosts engagement on the platforms and also attracts brands to leverage the hyper-personalisation tool
The report also revealed that India will have 966 million total mobile users by 2023, up from 763 million in 2018
exchange4media Staff Feb 18, 2020 8:06 PM
Prior to this, Shaikh has worked with brands like Vuclip Pvt. Ltd., Mauj Mobile, Orios Ltd., Informatic Systems, etc.
exchange4media Staff Feb 18, 2020 4:30 PM
Nambiar, Head of Entertainment at the Bytedance-owned app, explains how Helo opened up a regional space for brands to connect with users
Shreshtha Verma Feb 18, 2020 3:52 PM
The partnership will allow Uber to leverage the strength of Paytm’s card acquiring capabilities, in addition to the existing wallet integration
exchange4media Staff Feb 18, 2020 3:23 PM
‘Mobile Marketing Ecosystem Report 2020’ delves into trends impacting consumers and marketers, and highlights why it’s necessary to go beyond traditional realms of digital marketing
exchange4media Staff Feb 18, 2020 1:52 PM
Hypershots will have user generated content and will have ad-supported content, say media reports
exchange4media Staff Feb 18, 2020 1:13 PM
Audiences across 190+ countries internationally can now access over 100,000 hours of Indian video entertainment on their Roku TV and Roku streaming devices
exchange4media Staff Feb 17, 2020 7:58 PM
Under the theme #Likeedreams, Likee Creator Academy Season 4 is an initiative which aims to reach out to select, talented Likee users and train them in polishing their video-making skills
exchange4media Staff Feb 17, 2020 6:59 PM
The show humanizes celebrities and reveals different flavours of their lives by showing real and relatable stories from their past
exchange4media Staff Feb 17, 2020 5:10 PM
Saregama will be offering consumers access to over 200 podcast stations along with 5000 pre-loaded songs
exchange4media Staff Feb 17, 2020 2:13 PM
According to a report by Tonic Worldwide’s division Gipsi, searches for eco-friendly gifting options have risen 67% from 2017 to 2019
exchange4media Staff Feb 17, 2020 11:53 AM
