Bedi says they are quite happy with the current ad-led model and are not looking at paid subscriptions for the moment

Neeta Nair 1 hour ago

Hosted by Ryan Bennet and Tarun Katial, the event was attended by Ekta Kapoor, Dia Mirza, Ashvini Yardi, Deepak Pande, Vijay Kolli and Ashish Dhawan

exchange4media Staff 14 hours ago

The current edition of Bigg Boss on VOOT has digital sponsors like Ace2Three, Swiggy, Flipkart and Revv Cars

exchange4media Staff 15 hours ago

The report analyses the digital ecosystem enabled through 5G, blockchain technology, IoT, AI, cognitive computing, machine learning and AR/VR

exchange4media Staff 17 hours ago

The transition will help ShortsTV cost-effectively scale operations and reach a wider audience on leading platforms

exchange4media Staff 19 hours ago

The new feature gives users real-time updates of the stock market on their phone’s home screen

exchange4media Staff 20 hours ago

The latest report from the agency’s research vertical, Recogn, decodes Instagram in India from a user's perspective and gives insight on how it is helping brands drive sales

exchange4media Staff 21 hours ago

Experts believe that with the growing trend of online content marketing, there is an increasing need to drive awareness around safe user behaviour

Shreshtha Verma 1 day ago

After an extensive survey, exchange4media, in its annual Mobile Outlook report, concluded that mobile is expected to take the lion’s share of 90 per cent of the total digital ad spends

Shikha Paliwal 1 day ago

A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally

The Digital Fellow Oct 12, 2019 9:32 AM

Experts opine that the ecosystem is far larger and it won’t be a case of 'this vs that', with emerging mediums interplaying with each other

exchange4media Staff Oct 12, 2019 8:57 AM

Mittal, Head -Open Banking, Remittance and KYC, Phonepe, says payment platforms should work on winning trust of consumers

exchange4media Staff Oct 12, 2019 8:52 AM

We look at technology in a way that it can create maximum good for us as well as our customers, says Khaire, Principle Architect, Vistara -Tata Sia Airlines Limited

exchange4media Staff Oct 12, 2019 8:22 AM

‘Mobilizing the consumer ecosystem’ was the topic of choice for Apte, VP Marketing-India, Castrol

Shikha Paliwal Oct 12, 2019 8:21 AM

Manwani, Head AVOD, News & Stories, ZEE5 India, spoke about how a mobile-first approach is becoming 'mobile-only'

exchange4media Staff Oct 12, 2019 8:20 AM

Mindshare bags 8 gold, Madison Media wins 3 gold, and Publicis, Havas & Digitas take home one gold each

exchange4media Staff Oct 11, 2019 10:11 PM

DiCicco, Head-International Expansion at Snapchat, says over 200 million people use the app every day to express themselves

exchange4media Staff Oct 11, 2019 5:22 PM

Benjamin Wei to be Managing Director and will lead operations in Beijing and Shanghai

exchange4media Staff Oct 11, 2019 11:48 AM

We take a look at some of the TikTok campaigns that have been instant hits on the video sharing platform

Shikha Paliwal Oct 11, 2019 7:49 AM

This collaboration will enable the ZEE5 app to be featured in the recommended apps section of Panasonic Android Smart TV

exchange4media Staff Oct 10, 2019 3:57 PM