Feature News
It will be competing with the existing top channels like Tarang, Zee Sarthak, Alankar, Colors Odia, and Tarang Music
exchange4media Staff 3 hours ago
Ahead of Pizza Hut's 25th anniversary in India, Marketing Director Neha lets us in on the brand's plans for digitization, store expansion, product innovation and market strategy
Allaying the industry's fears are some encouraging signs like almost-normal circulation numbers and more readers coming back to the fold for credible, detailed news coverage
From counselling to medical support, agencies have been executing a slew of measures to improve the mental health of their employees
exchange4media Staff 3 hours ago
Along with taking on a new role, Piyush Pandey will continue to serve as Chairman of Ogilvy India
exchange4media Staff 16 hours ago
Amidst the ratings blackout, measurement parameters such as ‘highest viewership’ have changed to new indices such as ‘most viewed’, ‘most followed’ or ‘most shared’.
The latest BARC data says that broadcasters across Hindi GECs launched over 20 shows by April 2021, but none could make it to the top ten, barring Super Dancer Chapter 4 on SET
As per weekly data, Dettol Toilet Soaps secured the top spot whereas Lizol stood at second position on the top ten brands' list
exchange4media Staff 1 day ago
The platform comprised 1/3rd of Disney+'s 104 million paid subscribers in Q2
exchange4media Staff May 15, 2021 3:39 PM
The ad-supporting offering can be accessed by users on the shopping app
exchange4media Staff May 15, 2021 2:16 PM
The #WahiRivaazNayaAndaaz campaign conceptualised by AutumnGREY Bangalore makes a case for investing in the brand's 24K 999.9 purest digital gold
exchange4media Staff May 15, 2021 8:58 AM
The campaign will be launched on a variety of platforms across multiple media, including TV, digital and in-store
exchange4media Staff May 15, 2021 8:53 AM
As part of the initiative, the brand will deliver a dose of electrolyte to frontline workers for every reel made with #HealWithReels
exchange4media Staff May 15, 2021 8:21 AM
While real-life Eid celebrations were muted this pandemic, here's how brands like Facebook and Nivea tried to keep the spirit of the festival alive for their followers on social media
exchange4media Staff May 15, 2021 8:00 AM
The #NexonEVChargingStories campaign, featuring a series of short videos, presents real-world use cases that demonstrate the ease of using a home and a public charging point
exchange4media Staff May 15, 2021 7:37 AM
Filmmaker & screenwriter Balki, who was the Jury Chair for e4m Play 2021 Metal Announcements, had a conversation with Dr Annurag Batra, Chairman & Editor-in-Chief, e4m & BW Businessworld
exchange4media Staff May 13, 2021 8:37 AM
At the e4m Play Streaming Media Conference 2021, Kanchan Samtani, Managing Director and Partner, BCG India, spoke on monetisation options for OTT players in India
exchange4media Staff May 13, 2021 8:28 AM
Gandhi, Amazon Prime Video Director & Country Manager, was speaking to e4m Co-founder & Director Nawal Ahuja at the e4m Play Streaming Media Conference 2021
exchange4media Staff May 13, 2021 8:16 AM
The other eminent winners include SonyLIV, MX Player, Disney+ Hotstar, VOOT Select and JioSaavn
exchange4media Staff May 12, 2021 8:07 PM
Gandhi, who was recently redesignated as TikTok head for ME, Africa, Turkey and SA, is reportedly serving his notice period
exchange4media Staff May 12, 2021 8:05 PM
