Feature News
Ghosal, Director- Amar Ujala Limited, talks about the adoption of digital subscription model among Hindi and vernacular papers
At the e4m e-Content Jam, a panel of industry experts discussed strategies to stay relevant, sensitive and true while creating content in these Covid times
exchange4media Staff 1 day ago
Shantanu Bhanja, CEO, Consumer Products, Pidilite Industries, talks about their initiative #CraftingMemories launched during the lockdown
exchange4media Staff 1 day ago
As part of e4m’s e-Content Jam, R S Sodhi, MD, Amul, spoke about how Amul continues to maintain brand salience in these difficult times and much more
exchange4media Staff 1 day ago
In the virtual conference, industry leaders share how they have reached out to their consumers in these trying times
exchange4media Staff 1 day ago
Industry insiders tell us about the measures they have taken to stay afloat financially, while also maintaining relevance with its consumers
Eularie Saldanha May 29, 2020 8:41 AM
Gupte, CEO, South Asia, Wavemaker, feels news will continue to gain viewership as the global scene is heating up and something or the other is constantly happening
exchange4media Staff May 29, 2020 8:21 AM
Although Facebook Shops is not available in India yet, industry players say when introduced it will give a boost to the domestic e-commerce market
Dipali Banka May 29, 2020 8:08 AM
Reports suggest that the search engine giant was planning to acquire a 5% stake in the telecom company
exchange4media Staff May 28, 2020 4:45 PM
According to BARC India CEO, next three months are going to be crucial to determine the future for the next 12 months
exchange4media Staff May 28, 2020 9:13 AM
According to TAM AdEx report, ad insertions on digital have decreased by 39%, while for Radio and Print the drop has been at 8% when compared with last year
Sonam Saini May 28, 2020 9:12 AM
On today's 'Beating All Odds', Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL, speaks with Naziya Alvi Rahman, Editor, e4m
Naziya Alvi Rahman May 28, 2020 9:06 AM
Industry leaders discuuss the future of media and entertainment industry post Covid-19 at a webinar titled ‘The Show Must Go On: Emerging Stronger Post Covid-19’
exchange4media Staff May 28, 2020 8:23 AM
Network18 Editor-in-Chief Rahul Joshi reportedly assured that variable payout for FY20 and the promotions will happen as planned
exchange4media Staff May 28, 2020 8:04 AM
Twitter users were enraged at the brand for supposedly implying that domestic help are unsanitary
exchange4media Staff May 27, 2020 9:07 AM
Guest Column: Mohit Joshi, MD - India, Havas Media Group, illustrates with examples of campaigns done for Swiggy & Tata Trucks, how agencies can offer real business solutions to brands in these times
Mohit Joshi May 27, 2020 8:39 AM
Bombay High Court has issued an interim order instructing BMC not to impose licence fee on hoardings for May in wake of the losses suffered by OOH companies during COVID-19 pandemic
Noel Dsouza May 27, 2020 8:39 AM
Nikhil Rungta, Country Manager, Verizon Media, believes that brands will need a form of ‘immunity marketing’ to strengthen their relationship with consumers in the coming months
Christina Moniz May 27, 2020 8:24 AM
On the panel for the webinar will be Sunil Lulla, Megha Tata, Vivek Srivastava, Ajay Gupte and Abhishek Rege
exchange4media Staff May 27, 2020 8:11 AM
Join industry leaders as they share their brand journey during the times of COVID-19 at e4m’s virtual conference
exchange4media Staff May 26, 2020 9:09 AM
