Internet Advertising News India

Kotex Campaign

The campaign highlights how Overnight Period Panties breaks the old cycle of night-time discomfort and anxiety on heavy flow nights

exchange4media Staff 9 hours ago


The campaign #MoreInEveryday brings out various intelligent features of the watch, from setting reminders to counting calories, that complement the GenZ way of life

exchange4media Staff 14 hours ago

Navyasa sarees by Liva

Conceptualized in line with the theme #freetobe, the campaign showcases the brand’s intent to revolutionize the way sarees are perceived

exchange4media Staff 19 hours ago


The film draws an interesting correlation between cricket and education

exchange4media Staff 19 hours ago


The teaser campaign includes a larger-than-life installation of a 3D model of a microphone at prime locations 

exchange4media Staff 1 day ago


While the campaign is getting lauded for its stellar media efforts, the overexaggerated insight of retiring a fridge and replacing it with Dunzo is getting cold reactions from the creative world

Mansi Sharma May 26, 2022 8:22 AM


Rao has stepped down from his role as CEO of dentsuMB Group India

exchange4media Staff May 25, 2022 12:26 PM


The updates are related to gender identity, sexual orientation, body type, age or physical and mental conditions

exchange4media Staff May 25, 2022 12:14 PM


The campaign has been conceptualized in partnership with Lowe Lintas

exchange4media Staff May 24, 2022 12:47 PM


The industry admits there is lack of awareness about impact of higher or lower frequency capping on the campaign output & says OTT players need to know how to pace the campaign for being output-driven

Mansi Sharma May 24, 2022 8:39 AM

Sleepy Cat

The campaign highlights the features of the product through a quirky representation of what comfort truly looks and feels like

exchange4media Staff May 23, 2022 12:05 PM


Taapsee Pannu has been roped in for the promo film on Star Sports Network

exchange4media Staff May 23, 2022 8:48 AM


The campaign has been conceptualised along with Interactive Avenues 

exchange4media Staff May 22, 2022 4:00 PM


Viewers will get to learn new definitions of 70min, drinks break and keep your eye on the ball from the campaign

exchange4media Staff May 22, 2022 10:00 AM