Internet Advertising News India


How the co-op created a long-lasting legacy with its buck-toothed superstar

exchange4media Staff 2 hours ago


The campaign talks of the importance of positive health behaviour

exchange4media Staff 19 hours ago

dabur amla

Created and conceptualised by Dabur Amla and Schbang, the campaign #StrongHairStrongerYou shines light on the societal labelling of women based on their hairstyle

exchange4media Staff 1 day ago


The film is based on the true event of a Croma customer conceptualized by the Croma in-house creative team

exchange4media Staff 1 day ago

Bausch + Lomb

The campaign is targeted at South Indian markets ahead of the festive season

exchange4media Staff Jan 28, 2023 8:45 AM

Swiggy zomato

Zomato's new film has a sweet message for India's uniform-clad warriors, which include food delivery agents

exchange4media Staff Jan 27, 2023 2:58 PM


Motion Content Group will be producing 10 feature films this year, says Padmanabhan, President - Investments, Trading, and Partnerships, GroupM - India

exchange4media Staff Jan 27, 2023 8:41 AM


The contest, now in its 3rd season, serves as a platform for female photographers to flaunt their creative expertise

exchange4media Staff Jan 26, 2023 2:00 PM


The new campaign cuts across generations to celebrate the spirit of individualism and freedom

exchange4media Staff Jan 25, 2023 10:52 AM


The media agency also won 2 gold, 4 silver and 8 bronze metals for its impactful campaigns across categories

exchange4media Staff Jan 25, 2023 10:33 AM


The agency will be designing and executing all brand marketing communication campaigns of Skipper Pipes & Fittings

exchange4media Staff Jan 24, 2023 6:47 PM


As per the regulatory body, disclaimers should be neither long or complex since 80% of consumers do not notice them in ads, according to its recent study

exchange4media Staff Jan 24, 2023 11:58 AM


Releases the first film of the three-part series depicting true to life situations and evoking the feel-good moments that McDonald’s stands for

exchange4media Staff Jan 23, 2023 7:02 PM

Star sports

The promo is created and conceptualised by the in-house team at Disney Star

exchange4media Staff Jan 23, 2023 4:00 PM

kurkure playz

The ad is a part of the brand's 'Halke mein lo' campaign, conceptualised by Leo Burnett

exchange4media Staff Jan 23, 2023 1:04 PM


The film will be promoted in English, Hindi, Marathi, Gujarati, Tamil, Kannada, Telugu and Bengali

exchange4media Staff Jan 22, 2023 6:00 PM

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