Advertising

The mandate would be managed out of the agency’s New Delhi office

exchange4media Staff 22 hours ago

Fastrack's Reflex Wav brings alive the latest technology of using gestures to control music, click pictures and reject calls

exchange4media Staff 1 day ago

The campaign includes six slice-of-life films that tap into the nuanced consumer behaviour and focus on product category attributes and impulse purchase pattern of consumers

exchange4media Staff 1 day ago

The launch was kickstarted by a conversation between Thrive's Founder and CEO Arianna Huffington and actor Sonam K Ahuja

exchange4media Staff 1 day ago

With digital coming in, creativity has become far more complicated than it used to be

Misbaah Mansuri 2 days ago

The campaign was conceptualized by Taco Bell’s agency on record Ogilvy Delhi.

exchange4media Staff 3 days ago

The series of 30 videos will be released daily, starting from November 23rd till December 23rd.

exchange4media Staff 3 days ago

The campaign focuses on innate characteristic of young Indians who challenge the status quo and set things right for the common good.

exchange4media Staff 3 days ago

The experiment showed almost 110 traffic violations per signal / per hour. The initiative further educates viewers to maintain road discipline and become agents of change

exchange4media Staff 3 days ago

Conceptualized by Mullen Lintas, the 30-second ad film features ace Indian cricket captain, youth icon and fitness enthusiast Virat Kohli

exchange4media Staff 3 days ago

Three new TVCs conceptualised by J Walter Thompson take forward the ‘Pran jaaye par Pulse na jaaye’ narrative

exchange4media Staff 3 days ago

The new TVC, featuring Hershey’s India brand ambassador Tara Sharma, primarily focuses on how this delightful chocolate enables endearing everyday moments of bonding and affection with loved ones

exchange4media Staff 4 days ago

The campaign films demonstrates the beauty of unspoilt world and the artistic representations help to show consumers that by looking beyond the ordinary they can unlock something special

exchange4media Staff 6 days ago

On World Toilet Day, the campaign portrayed a social experiment and a film featuring the plight of rural India launched on social media platforms along with teasers

exchange4media Staff 6 days ago

The company makes nearly 70 million Hershey’s Kisses every day

exchange4media Staff 6 days ago

Ajay Gahlaut, Chief Creative Officer, Ogilvy North and Deputy CCO, Ogilvy India walks down memory lane describing some of the best moments spent with the legendary ad man Piyush Pandey

Ajay Gahlaut 6 days ago

The new policy was laid out in a Facebook Newsroom post by Facebook Product Manager, Sarah Clark Schiff

exchange4media Staff 6 days ago