Advertising News
tata

#SpiceUpYourHealth TVC will be launched in Hindi, Marathi & Bengali and will be rolled-out using a creative mix of marketing mediums including print, broadcast, and digital

exchange4media Staff 9 hours ago

Crompton

The campaign has been conceptualised by BBDO India and will be launched on television; will further be amplified through various other mediums of the media

exchange4media Staff 10 hours ago

onam

Advertising volume/revenue might not be better than the last onam, but it is definitely expected be better than the last few months

Sonam Saini 15 hours ago

rapido

The film highlights various safety measures Rapido is taking to ensuring a safe ride for users

exchange4media Staff 1 day ago

cadbury

#KahanGayiCadbury campaign has been conceptualized by Mondelez India & Ogilvy

exchange4media Staff 1 day ago

mint

The TVC beautifully encapsulates the emotions of a young couple on their first date

exchange4media Staff Aug 8, 2020 9:33 AM

ttaneyeplus

Created by Wavemaker, the campaign educates everyone about the presence of harmful blue light in electronic gadgets

exchange4media Staff Aug 8, 2020 9:19 AM

Creative Zone, Garima Khandelwal,  CCO, Mullen Lintas

In today's edition of e4m Creative Zone, we speak to Garima Khandelwal, CCO, Mullen Lintas on creativity in Covid times, executional barriers and more

Misbaah Mansuri Aug 7, 2020 8:39 AM

BARC

Wheel Active 2 in 1 replaced Surf Excel Easy to become the leading brand of Week 30

exchange4media Staff Aug 7, 2020 8:12 AM

sam

Balsara spoke to Kailashnath Adhikari in the Visionary Talk series

exchange4media Staff Aug 6, 2020 7:34 PM

CCI

CCI will focus on bringing creative individuals from organizations and communities together to inspire a behaviour change across India

exchange4media Staff Aug 6, 2020 2:21 PM

panel

In a panel discussion, achievers on the list like Anupriya Acharya, Priya Nair, Shereen Bhan and Swati Bhattacharya discussed the need to lead by example, particularly in today’s challenging times

exchange4media Staff Aug 6, 2020 7:57 AM

IMPACT's 50 Most Influential Women List, 2020

Anupriya Acharya, Faye D’Souza, Shereen Bhan, Swati Bhattacharya among other toppers this year in the list of outstanding women achievers in Media, Marketing & Advertising

exchange4media Staff Aug 5, 2020 9:04 PM

Sideways

The Co-founder of Sideways Consulting on the company’s 5-year journey with 50 odd marquee brands as clients, and what it took to establish credentials in a non-traditional ad agency mould

Srabana Lahiri Aug 5, 2020 9:19 AM

Sudish Balan

In today's edition of e4m Creative Zone, we speak to Sudish Balan, Chief Business Officer, Tonic Worldwide, on walking tall through the COVID crisis, the silver lining and more

Misbaah Mansuri Aug 5, 2020 9:07 AM

Ad Club

An MoU for the same was signed recently by Partho Dasgupta on behalf of The Advertising Club and Preeti Shroff on behalf of MICA

exchange4media Staff Aug 4, 2020 4:44 PM

kartikjohari

After getting its go-ahead from ASCI, the latest RIO Pads’ TVC is finally on air. Kartik Johari, Vice President, Nobel Hygiene, tells us how this helps normalise conversations on menstruation

Christina Moniz Aug 4, 2020 8:29 AM