Internet Advertising News India


The series of ad films will talk about the effects of sleeplessness in daily life

exchange4media Staff 9 hours ago


The agency’s Mumbai team will amplify the YME cluster's social media presence across digital channels

exchange4media Staff 10 hours ago


The media agency will lead the mandate for Reckitt’s brands across health, hygiene and nutrition portfolios

exchange4media Staff 11 hours ago


The regulatory body has updated its guidelines for education ads after the sector has been named among the top violative sector

exchange4media Staff May 30, 2023 12:25 PM


The multichannel campaign introduced fan screens in stadiums across all sports tournaments to motivate athletes representing India in games like boxing, TT, hockey

exchange4media Staff May 30, 2023 11:45 AM

creative tech

Industry leaders weigh in about stretching the frontiers of advertising with the infusion of tech with human ingenuity

Tanzila Shaikh May 29, 2023 9:06 AM


Larah aims to reflect the modern Indian woman with the new brand tagline, ‘My Home My Way’

exchange4media Staff May 28, 2023 6:00 PM


Through the campaign, Eggoz is educating its customers on what a fresh egg looks, feels, and smells like

exchange4media Staff May 27, 2023 6:00 PM


At Goafest 2023, panellists discussed the future of connected devices and cross channel measurements

exchange4media Staff May 25, 2023 3:41 PM


The campaign is part of the brand’s core theme 'Desh Ki Sehat, Desh Ka Namak’

exchange4media Staff May 24, 2023 11:48 AM


The agency has sent Ariel’s #ShareTheLoad, WhatsApp and Ralco Tyre campaigns for the festival of creativity

exchange4media Staff May 24, 2023 11:31 AM

Kaala teeka

Industry experts weigh in on the latest controversy in the Indian ad world where two leading agencies have sent out strikingly similar campaigns as their Cannes Lions 2023 entries

Tanzila Shaikh May 24, 2023 9:08 AM

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