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The weekly newspaper meant for the Indian diaspora is published from New York City, which is currently the COVID-19 epicentre in the US
exchange4media Staff 21 minutes ago
The BARC India week 12 data also revealed that Hindi GEC Rural total impressions registered a 0% increase this week
exchange4media Staff 33 minutes ago
The team roped in directors who produced the video from their homes on their mobile phones with little or no equipment and even cast their family members in the ad
exchange4media Staff 43 minutes ago
The premier episode also happens to have the second-highest ratings in the history of the genre, delivering an impressive 4 million impressions
exchange4media Staff 1 hour ago
In a letter accessed by e4m, Ruben Banerjee, Editor-in-Chief of the magazine revealed that the step was also taken to minimise readers' contact with 'anything that has passed through several hands'
exchange4media Staff 1 hour ago
The data revealed that the share of the news to total TV grew from 7% to 21% at all India level in both non-primetime and primetime
exchange4media Staff 1 hour ago
In a tweet, Aroon Purie, Chairman & Editor-in-Chief of the India Today Group, said that the publication will also bring out an online version of the magazine from this week
exchange4media Staff 2 hours ago
Guest Column: Rajeev Karwal, Founder Chairman of Milagrow Robots, writes about knowing Goutam Rakshit and the adman's iconic brand mascot - the Onida Devil
As crisis communications become the need of the hour, PR firms take charge and demonstrate value by offering their clients authentic solutions with a digital-first approach
Prior to this, Waris was VP-Product Head, Premium Head & Digital Networks at Discovery India
exchange4media Staff 7 hours ago
Guest Column: Lloyd Mathias, Business Strategist & former Asia-Pacific Marketing Head of HP Inc, writes a fitting tribute to adman Goutam Rakshit, who passed away on March 31st
The social media giant has launched Business Resource Hub to guide players in the segment, and stay informed and in touch with their clientele
Tasmayee Laha Roy 10 hours ago
Ali Hussein, the CEO of Eros Now, speaks to e4m about his vision for the brand and how OTT platforms will maintain their momentum even after the corona crisis ends
All the content across Nick & Sonic will be available in 8 languages - Gujarati, Bengali, Marathi & Malayalam along with existing languages Hindi, Tamil, Telugu and Kannada
exchange4media Staff 10 hours ago
INOX employees are engaging in activities like gardening, painting and photography
exchange4media Staff 17 hours ago
Recreates iconic ad to inspire people to stay home and stay safe during the COVID-19 lockdown
exchange4media Staff 21 hours ago
Several restauranters also showed support to save local restaurants and livelihoods of F&B workers during the COVID-19 lockdown
exchange4media Staff 23 hours ago
Misra joins the agency with over 15 years of experience in digital marketing
exchange4media Staff 1 day ago
The Group has said that due to the outbreak and lockdown, print orders have been reduced and advertising revenues have been hit hard
exchange4media Staff 1 day ago
