Authors
Accenture Song partners with creative agency The Womb; acquisition under discussion?blur=25

The development follows a recent business win where The Womb was brought on board by Accenture Song to handle the creative mandate for Wonder Cement

Imran Fazal 21 hours ago

TV?blur=25

Cable industry is likely to not pursue further legal remedies after Kerala HC vacated the stay on releasing the ratings without landing page data

Imran Fazal 1 day ago

court?blur=25

While vacating the interim protection granted earlier this year, the court observed that the methodology adopted for measuring television ratings falls squarely within the government's policy domain

Imran Fazal Jul 24, 2026 7:14 PM

Dr. L. Murugan?blur=25

The clarification comes amid growing uncertainty in the broadcasting industry following the suspension of television ratings after the rollout of the new policy

Imran Fazal Jul 24, 2026 2:21 PM

MIB to fast-track landing page free TV ratings?blur=25

Some executives also raised concerns over the reliability of broadcaster disclosures, which form a key part of the compliance framework

Imran Fazal Jul 24, 2026 1:58 PM

Kerala High Court Clears Way for MIB's TV Rating Policy Reforms?blur=25

The decision removes the interim roadblock that had kept the provision in abeyance since May 22 and marks a significant victory for the Centre and BARC

Imran Fazal Jul 24, 2026 11:35 AM

ISA Proposes 15-Minute Ad Cap Amid Industry Debate on Regulations?blur=25

According to the advertisers' body, a calibrated increase would improve broadcasters' revenue prospects without materially affecting the consumer viewing experience

Imran Fazal Jul 24, 2026 9:23 AM

JioStar complaint leads to Andhra Police crackdown on pirated IPTV App network?blur=25

Police officials told e4m that the matter is being treated as a case of copyright infringement carried out through unauthorised app-based distribution of pay-TV content

Imran Fazal Jul 23, 2026 12:17 PM

Travel bags become the next licensing frontier as brands?blur=25

Rather than treating luggage as a functional purchase, brands are increasingly viewing it as a storytelling platform where design, utility and cultural relevance converge

Imran Fazal Jul 23, 2026 9:02 AM

Telecom Regulatory Authority of India (TRAI)?blur=25

This letter comes at a time when the MIB is fighting a legal battle in Kerala High Court on the interim stay to proviso Clause 5.4.1 of the TV Ratings Policy 2026 pertaining to landing pages

Imran Fazal Jul 22, 2026 12:59 PM

Ashwini Vaishnaw?blur=25

The statement provides greater clarity on the government's transition strategy, an issue that has been closely watched by broadcasters after the publication of the draft rules

Imran Fazal Jul 22, 2026 12:26 PM

As AI reshapes ad agencies, India's missing guardrails put governcnce in industry's hands?blur=25

In the absence of binding legislation, ad agencies are increasingly adopting self-regulation

Imran Fazal Jul 22, 2026 8:59 AM

court?blur=25

AIDCF stated that removing landing page data effectively removes any commercial incentive to advertise on or through landing page, even though the policy permits it to continue as a marketing tool

Imran Fazal Jul 21, 2026 4:31 PM

BARC Blackout Disrupts TV Programming Decisions Ahead of Festive Season?blur=25

Industry experts say suspension of weekly television ratings disrupts commissioning, scheduling and content decisions, forcing broadcasters to depend on experience rather than data

Imran Fazal Jul 21, 2026 9:33 AM

Delhi HC Challenges MeitY on Delayed Gamban App Unblocking Decision?blur=25

The high court has asked Centre to grant gambling-harm prevention platform a personal hearing; government to return with timeline

Imran Fazal Jul 20, 2026 12:58 PM

Delhi Crime Branch cracks down on illegal IPTV network with 5,000 subscribers?blur=25

The accused streamed live television channels, movies, JioStar Originals and other copyrighted content belonging to JioStar and multiple content owners without authorization

Imran Fazal Jul 20, 2026 9:41 AM

Raymond?blur=25

Multiple industry sources told e4m that the company has invited several of the country's top advertising and media agencies to compete for the consolidated business

Imran Fazal Jul 20, 2026 8:39 AM

Parliament Questions Government on BARC and TV Ratings Overhaul?blur=25

Parliament has also turned its attention to the government's proposed Telecommunications (Television, Radio and Associated Services) Rules, 2026

Imran Fazal Jul 20, 2026 8:38 AM

TV?blur=25

Among the proposals being discussed are differentiated advertising norms for different channel genres, revised thresholds or a more flexible framework

Imran Fazal Jul 17, 2026 8:25 AM

TDSAT?blur=25

Tribunal rules broadcaster continued to benefit from channel placement after expiry of written agreement; awards 9% interest instead of claimed 24%

Imran Fazal Jul 16, 2026 8:43 AM

MIB Expands Inter-Ministerial Committee to Include Community Radio?blur=25

New order supersedes May directive; adds CRS oversight, restructures leadership with dual MIB representation, corrects policy citation error

Imran Fazal Jul 15, 2026 9:59 PM

Broadcasters Support MIB's Action Against Telegram Piracy Practices?blur=25

The notice has sparked legal questions over the extent of the ministry's powers but broadcasters say the intervention addresses a longstanding regulatory gap in tackling industrial-scale online piracy

Imran Fazal Jul 15, 2026 9:03 AM

WAVES?blur=25

The impleaded entities include several of India's leading television networks, such as Zee Media, TV Today Network, ABP Network, Republic Media, Network18, Bennett Coleman & Co among others

Imran Fazal Jul 14, 2026 5:43 PM

gaming?blur=25

e4m had first reported about Head Digital Works filing a review petition in the SC challenging the twin rulings

Imran Fazal Jul 14, 2026 12:31 PM

barc?blur=25

The Kerala High Court disclosure is also feeding into a separate, and arguably bigger, storm brewing around BARC's leadership

Imran Fazal Jul 14, 2026 9:27 AM

court?blur=25

BARC urged the High Court to vacate the interim order, submitting that "there is no reason to have granted interim relief"

Imran Fazal Jul 13, 2026 5:52 PM

barc?blur=25

Says exclusion of landing-page viewership is a scientific audience measurement principle, not a restriction on channel placement; argues petition challenging policy is not maintainable

Imran Fazal Jul 13, 2026 5:36 PM

TV?blur=25

The petitioners further argued that the Centre had failed to justify why existing safeguards developed by the BARC were insufficient

Imran Fazal Jul 13, 2026 5:13 PM

Head Digital moves SC to review twin online gaming rulings?blur=25

Both petitions have also sought an oral hearing in open court, contending that allowing the judgments to stand would result in a ‘grave miscarriage of justice’

Imran Fazal Jul 13, 2026 11:24 AM

MIB?blur=25

The public broadcaster said the project is intended to transform underutilised public land into revenue-generating advertising assets

Imran Fazal Jul 13, 2026 8:14 AM

court?blur=25

A significant part of Gamban's legal challenge focuses not on the government's power to block digital platforms but on how those powers were exercised.

Imran Fazal Jul 10, 2026 11:46 AM

Barc?blur=25

Multiple news broadcasters are also expected to seek adjustments to their BARC subscription invoices once ratings resume, according to industry executives familiar with the matter

Imran Fazal Jul 10, 2026 9:20 AM

BARC ratings suspension revives API debate?blur=25

Global technology companies including Google (which owns YouTube), Amazon (which owns MX Player and Prime Video), Netflix, and Meta have historically retained tight control over audience data

Imran Fazal Jul 9, 2026 9:15 AM

AI in Advertising: Legal Risks Loom as Agencies Invest Heavily?blur=25

Despite rapid advances in Generative AI, experts believe agencies cannot treat AI as a legal shield

Imran Fazal Jul 8, 2026 9:30 AM

Haryana Police raids piracy operation after JioStar complaint?blur=25

The investigators alleged that the operator illegally sourced and redistributed JioStar's encrypted broadcast signals after its distribution agreement had been terminated

Imran Fazal Jul 7, 2026 8:35 AM

Broadcasters Meet to Address BARC Ratings Suspension Impact?blur=25

Industry executives said today's IBDF meeting is expected to focus on preparing a common industry position before engaging with the ministry

Imran Fazal Jul 6, 2026 11:47 AM

AI Suggested Title : Cable Operators Shift Focus to Platform Services for Ad Revenue Growth?blur=25

MSOs are proposing the creation of a unified Platform Services advertising network that will allow brands to execute campaigns  across multiple cable operators

Imran Fazal Jul 6, 2026 8:52 AM

MIB?blur=25

Several legal experts also questioned whether the MIB is the appropriate authority to issue such directions in the first place

Imran Fazal Jul 4, 2026 5:47 PM

Ratings?blur=25

Industry executives argue that while licence renewals are a regulatory process, stopping ongoing operations before the process is completed creates uncertainty for the entire sector

Imran Fazal Jul 3, 2026 8:59 AM

TV?blur=25

With TRPs suspended at the start of the crucial festive planning cycle, advertisers may divert budgets to digital platforms where campaign performance can be measured in real time

Imran Fazal Jul 3, 2026 8:59 AM

TV channels?blur=25

Advertisers, broadcasters, agencies and investors face an unprecedented measurement vacuum; industry warns prolonged suspension could reshape media buying and TV economics

Imran Fazal Jul 2, 2026 9:06 AM

MIB Freezes BARC TV Ratings Amid Licence Renewal Process?blur=25

The move effectively renders BARC's ratings operations inactive until the ministry completes the renewal process under the new regulatory framework

Imran Fazal Jul 1, 2026 9:42 PM

BARC extends TV news TRP blackout as MIB directive stays in force?blur=25

The latest communication comes after industry executives expected news ratings to return this week following the expiry of the four-week suspension period that ended on June 28

Imran Fazal Jul 1, 2026 8:28 PM

Broadcast Audience Research Council?blur=25

BARC also urged the MIB to withdraw its directive barring charges to news broadcasters during the TRP blackout, stating that the ratings suspension should not halt subscription fee collection

Imran Fazal Jul 1, 2026 6:22 PM

WAVES Transforms into a Creator-Centric Digital Platform?blur=25

The public broadcaster's recently updated content sourcing framework for WAVES introduces a streaming-minutes-based monetisation model and tightening of verification and compliance requirements

Imran Fazal Jun 30, 2026 8:39 AM

BARC?blur=25

TRP row also puts the spotlight on news-licensed channels carrying general entertainment and sports programming

Imran Fazal Jun 29, 2026 8:11 AM

Havas Media Takes Charge of Samsung India's Rs 300-Crore ATL Business?blur=25

The move reflects an increasingly common collaboration model in India's advertising ecosystem, where lead agencies partner with specialist media networks to deliver large, integrated mandates

Imran Fazal Jun 26, 2026 1:46 PM

Real Money Gaming Sector Seeks GST Relief After Supreme Court Ruling?blur=25

Tax authorities had sought to levy GST at 28% on the face value of every individual bet placed on gaming platforms

Imran Fazal Jun 26, 2026 9:22 AM

MIB?blur=25

The omission means that the event will no longer automatically qualify for mandatory sharing with Prasar Bharati under the national importance framework

Imran Fazal Jun 25, 2026 11:09 AM

Hakuhodo Nears Acquisition of Auburn Digital Solutions by July 2024?blur=25

The move is consistent with Hakuhodo's strategy of expanding through acquisitions and strategic partnerships across Asia and India

Imran Fazal Jun 25, 2026 9:17 AM

MIB?blur=25

The June 11 notification superseded the government's previous 2022 framework and laid out an updated list of sporting events deemed to be of national importance

Imran Fazal Jun 24, 2026 12:57 PM

misleadign ads?blur=25

Experts argue that while criminal liability may strengthen deterrence, it should be reserved for egregious cases involving deliberate deception

Imran Fazal Jun 24, 2026 9:01 AM

Shoppers Stop?blur=25

Havas currently handles the retailer's creative mandate

Imran Fazal Jun 23, 2026 9:05 AM

Court?blur=25

The original show-cause notices were issued not only to gaming companies but also to their directors, promoters and key managerial personnel. The Supreme Court has not quashed these proceedings

Imran Fazal Jun 22, 2026 9:13 AM

Kerala HC defers landing page ratings case to July 13?blur=25

AIDCF has already filed its counter submissions opposing the Centre's plea seeking vacation of the interim order granted by the court

Imran Fazal Jun 19, 2026 3:00 PM

Prasar Bharati's D2M project set for July RFP launch?blur=25

Supporters of D2M argue that the technology can complement existing streaming ecosystems by delivering high-demand content directly to devices

Imran Fazal Jun 19, 2026 9:00 AM

gameskraft?blur=25

The ED has relied on a spreadsheet allegedly recovered from the mobile phone of Gameskraft co-founder Deepak Singh Ahlawat

Imran Fazal Jun 18, 2026 11:03 AM

Gameskraft?blur=25

Prabhu told the ED that the diverted funds were invested in futures and options trading through his Zerodha account

Imran Fazal Jun 18, 2026 10:33 AM

discussion?blur=25

For broadcasters and media companies, the challenge lies in aligning the interests of multiple industry segments that often operate under different business realities

Imran Fazal Jun 18, 2026 9:05 AM

TV Channels?blur=25

As industry stakeholders begin examining the draft, the emerging consensus appears to be that while the rules modernise the administrative framework, they stop short of liberalising the sector

Imran Fazal Jun 17, 2026 8:33 AM

Gameskraft Technologies Pvt. Ltd.?blur=25

The ruling marks a major development in the high-profile money laundering probe involving online gaming platform Gameskraft Technologies Pvt. Ltd.

Imran Fazal Jun 16, 2026 4:24 PM

TV channels?blur=25

The ministry is learnt to have assured broadcasters that no coercive action would be initiated against television channels in the immediate term following the Delhi High Court judgment

Imran Fazal Jun 16, 2026 8:45 AM

TVS?blur=25

People aware of the matter said the final decision is expected in the coming weeks, although the company has not officially communicated a timeline

Imran Fazal Jun 15, 2026 9:20 AM

Sony Pictures Networks India?blur=25

The latest standoff comes close on the heels of Sony's ongoing distribution dispute with Tata Play, a matter that is currently pending before the Telecom Disputes Settlement and Appellate Tribunal

Imran Fazal Jun 12, 2026 1:00 PM

Airtel and Vi Clash Over Telecom Advertising Strategies?blur=25

Industry experts say the Airtel-Vodafone debate highlights a shift in India's telecom sector, focusing on brand philosophies and consumer values over technical claims

Imran Fazal Jun 12, 2026 9:23 AM

Pernod Ricard appoints ZeroFifty Mediaworks as creative agency?blur=25

People familiar with the development say Pernod Ricard India has awarded ZeroFifty Mediaworks a three-year creative mandate following a competitive multi-agency pitch process

Imran Fazal Jun 11, 2026 1:28 PM

D2M?blur=25

e4m had first reported the collaboration between IIT Kanpur and BSNL to boost D2M technology in the country

Imran Fazal Jun 11, 2026 9:24 AM

IIT Kanpur Partners with BSNL to Enhance D2M Broadcasting Technology?blur=25

The partnership is expected to focus on knowledge transfer, passive infrastructure sharing and next-generation network deployment

Imran Fazal Jun 10, 2026 8:23 AM

EY Submits Key D2M Roadmap to Prasar Bharati for Policy Review?blur=25

The development comes amid growing momentum within the government to establish a policy framework for D2M broadcasting

Imran Fazal Jun 10, 2026 8:13 AM

Pernod Ricard India Launches Creative Agency Pitch to Boost Branding?blur=25

Pernod Ricard India’s creative responsibilities are currently shared between Ogilvy and FCB India (now part of Omnicom Advertising India)

Imran Fazal Jun 9, 2026 9:10 AM

Pernod Ricard India Launches Media Review Process?blur=25

Pernod Ricard India's marketing spends stood at nearly Rs 864 crore in FY25

Imran Fazal Jun 8, 2026 1:37 PM

barc?blur=25

The move also raises questions about the extent of governmental involvement in the operational and commercial functioning of BARC

Imran Fazal Jun 8, 2026 8:25 AM

The creative mandate will be jointly led by industry veterans Anuraag Khandelwal and Mayur Varma as Joint Chief Creative Officers, while Rohitash Srivastava will oversee strategy and planning in the role of Chief Strategy Officer.?blur=25

The creative mandate will be jointly led by Anuraag Khandelwal and Mayur Varma as Joint Chief Creative Officers, while Rohitash Srivastava will be Chief Strategy Officer

Imran Fazal Jun 6, 2026 3:35 PM

MIB Urges Kerala HC to Lift Stay on TV Ratings Policy for Accuracy?blur=25

MIB has filed an affidavit in response to a petition by AIDCF and DEN Networks challenging the validity of the provision that excludes landing page-generated viewership from TV rating calculations

Imran Fazal Jun 6, 2026 9:58 AM

WPP integrates 82.5 Communications and Grey under Ogilvy in India?blur=25

As part of the new reporting structure, the leadership teams of the consolidated agencies will report into Rajesh VR, Group CEO of Ogilvy India

Imran Fazal Jun 6, 2026 9:18 AM

TDSAT Orders Singla Property to Pay ₹92.7 Lakh and Vacate Prasar Bharati siteti Site?blur=25

The order comes nearly 17 years after the MIB terminated the Haryana-based broadcaster's FM radio licence

Imran Fazal Jun 5, 2026 8:49 AM

TV channels?blur=25

For cable operators, the potential withdrawal of landing page spending presents a fresh challenge

Imran Fazal Jun 5, 2026 8:43 AM

cheil?blur=25

The Rs 300-crore mandate expansion is not simply an account win for Cheil—it's a test case for how traditional and digital media can be genuinely unified in the age of AI-driven marketing

Imran Fazal Jun 4, 2026 8:49 AM

MIB Extends Suspension of TV News Ratings for Additional Four Weeks?blur=25

The directive, communicated by BARC to its subscribers on Monday, comes less than a month of an earlier order issued in May

Imran Fazal Jun 3, 2026 1:19 PM

TV?blur=25

The verdict is expected to accelerate efforts by broadcasters to charge higher rates from advertisers rather than increase inventory

Imran Fazal Jun 3, 2026 8:32 AM

JioStar Takes Action Against IPTV Piracy Network in Chhattisgarh?blur=25

The complaint alleges that electronic evidence collected during the investigation demonstrated that copyrighted JioStar content was being retransmitted through IPTV channels without authorisation

Imran Fazal Jun 1, 2026 8:30 AM

Supreme Court Defines Skill Tournaments as Non-Gambling?blur=25

The distinction could have far-reaching implications for online and offline competitions involving games such as chess, esports, bridge, poker and even certain formats of rummy

Imran Fazal May 30, 2026 10:10 AM

Gaming?blur=25

Unlike earlier tax rulings narrowly confined to sector-specific questions, the Supreme Court’s language appears intentionally expansive

Imran Fazal May 29, 2026 7:04 PM

SC?blur=25

Before GST, online gaming firms had strong incentives to classify their offerings as actionable claims because actionable claims — like lottery tickets — were largely outside the service tax net

Imran Fazal May 29, 2026 6:19 PM

Waves?blur=25

The matter stems from a petition filed by AIDCF, which has challenged Prasar Bharati’s move to onboard linear satellite television channels on its OTT platform WAVES

Imran Fazal May 29, 2026 2:39 PM

Broadcasting Industry?blur=25

The ruling, which ends a 13-year legal battle between broadcasters and the regulator, is expected to disproportionately impact news broadcasters and free-to-air (FTA) channels

Imran Fazal May 29, 2026 1:59 PM

Harsh Deep Chhabra?blur=25

Harsh Deep Chhabra, Global Head – Media at Godrej Consumer Products, discusses how FMCG companies are adjusting media strategies amid supply-side disruptions and geopolitical tensions

Imran Fazal May 28, 2026 9:25 AM

SC GST Ruling Sparks Insolvency Concerns for Online Gaming Firms?blur=25

Legal and tax experts said the immediate fallout could shift from courtroom battles to insolvency proceedings before the National Company Law Tribunal

Imran Fazal May 28, 2026 9:21 AM

ASG N. Venkataraman?blur=25

For months, the Additional Solicitor General became the face of the Union government’s aggressive push against the real money gaming (RMG) industry

Imran Fazal May 28, 2026 8:08 AM

online gaming?blur=25

The court rejected the argument advanced by gaming companies that games of skill automatically fall outside the legislative competence of states

Imran Fazal May 27, 2026 4:12 PM

court?blur=25

Court held that even where games involve substantial skill, once participation is conditioned upon staking money on uncertain future outcomes, the transaction acquires the character of betting

Imran Fazal May 27, 2026 3:56 PM

TV channels?blur=25

The submissions reveal the growing tensions between traditional television economics and rapidly evolving connected television ecosystems

Imran Fazal May 27, 2026 9:48 AM

Ashwin Moorthy takes charge of expanded global mktg & media mandate at Godrej Consumer?blur=25

Moorthy’s additional responsibilities include media buying, influencer marketing, brand building, and oversight linked to Lightbox, the company’s in-house creative agency

Imran Fazal May 26, 2026 9:14 AM

SC verdict tomorrow on states’ power to ban online games played for stakes?blur=25

The dispute is whether states can impose blanket prohibitions on online games played for stakes

Imran Fazal May 26, 2026 8:55 AM

AIDCF Challenges New TV Ratings Policy in Kerala High Court?blur=25

The petition contends the blanket exclusion of landing page viewership ignores technological realities & existing safeguards, and said it was neither technically justified nor operationally feasible

Imran Fazal May 26, 2026 8:49 AM

AAAI?blur=25

Srinivasan Swamy, president of AAAI, said the association had fully cooperated with investigators but refrained from commenting on specifics as the matter remains sub judice

Imran Fazal May 25, 2026 8:39 AM

TV?blur=25

The latest development comes close on the heels of BARC's decision to resume publishing news television ratings from June 11, without including landing page data

Imran Fazal May 22, 2026 2:17 PM

Jitender Dabas, BBDO Group India?blur=25

Jitender Dabas, CEO of BBDO Group India, speaks to e4m on the impact of AI-led consolidation on the ad industry, effect of rising fuel prices on the broader economy & consumer spending, and much more

Imran Fazal May 22, 2026 8:42 AM

Sam Balsara?blur=25

The Madison World Chairman says agency consolidation is inevitable after years of talent build-up, believes AI investments are now non-negotiable for relevance, and more

Imran Fazal May 21, 2026 10:54 AM

TV channels?blur=25

The revised methodology is likely to particularly impact channels that had benefited disproportionately from landing page arrangements with distribution platforms

Imran Fazal May 21, 2026 8:05 AM

BARC?blur=25

Sources said BARC’s renewal application was submitted following the ministry’s decision to extend the compliance window for existing TV audience measurement agencies

Imran Fazal May 20, 2026 1:48 PM

TV channels?blur=25

Broadcasters also criticized proposals around cross-holding restrictions, claiming they could force media companies to dilute ownership in their own streaming businesses

Imran Fazal May 19, 2026 8:28 AM

Srinivasan Swamy?blur=25

In an interview, Srinivasan Swamy says that the festival’s real purpose has always been equal parts celebration, networking, and learning

Imran Fazal May 18, 2026 12:25 PM

Srinivasan Swamy?blur=25

Veteran industry leader Srinivasan Swamy lays out why he believes Goafest still matters — and what must evolve for it to stay relevant in the years ahead

Imran Fazal May 18, 2026 12:13 PM

Advertising Agencies Association of India?blur=25

Webpages on AAAI’s official website was found displaying content linked to a betting and gambling platform, instead of archival material related to the association’s legacy

Imran Fazal May 15, 2026 1:59 PM

real money gaming industry?blur=25

The central question is whether online skill gaming platforms should be taxed at 28% on the entire contest entry amount pooled from users or only on the platform fee retained by operators

Imran Fazal May 15, 2026 8:46 AM

court?blur=25

The bench also cautioned that enforcement agencies could not invoke arrest powers casually and noted that officers could face consequences if powers were exercised without proper legal basis

Imran Fazal May 14, 2026 11:14 AM

FAST platforms need accountability, not overregulation: Eenadu TV to TRAI?blur=25

According to the submission, any new framework should focus on platform-level accountability rather than duplicative regulation of broadcasters

Imran Fazal May 14, 2026 11:03 AM

fast?blur=25

A major plank of the submissions is the argument that bringing FAST platforms under telecom licensing rules would violate constitutional protections relating to freedom of speech and business

Imran Fazal May 14, 2026 10:44 AM

ad spends?blur=25

Advertising executives say while India’s domestic economy remains resilient, brands are becoming more selective and strategic with media spending

Imran Fazal May 14, 2026 9:04 AM

Smart TV?blur=25

Industry estimates from Swift TV suggest connected TV households may rise from 20M to 40M by 2028, with FAST ad revenues potentially reaching $600M in the same period

Imran Fazal May 13, 2026 4:03 PM

TV Broadcasting Rules?blur=25

A key demand emerging from the submissions is that ALTD platforms should be treated on par with Distribution Platform Operators (DPOs), such as DTH, cable, IPTV and HITS operators

Imran Fazal May 13, 2026 3:28 PM

Jio, Zee?blur=25

Industry executives said the regulator’s eventual recommendations may have far-reaching implications for platform licensing, channel carriage economics, digital advertising and competitive dynamics

Imran Fazal May 13, 2026 3:14 PM

Artificial Intelligence?blur=25

Industry estimates suggest the broader AI-in-sports market could approach nearly $50 billion by 2033

Imran Fazal May 13, 2026 8:47 AM

bar council?blur=25

The BCI filed a strongly worded additional affidavit in the Delhi High Court challenging the competition regulator’s authority to frame rules affecting advocates and legal representation

Imran Fazal May 12, 2026 9:05 AM

MIB?blur=25

The govt has also mandated that existing television rating agencies increase their metered homes to 80,000 within nine months from the date of notification of the guidelines

Imran Fazal May 8, 2026 6:56 PM

Umesh Bopche steps down as CEO of Experience Commerce?blur=25

Bopche’s exit comes on the heels of the departure of Jitender Dabas from Cheil X earlier this year

Imran Fazal May 7, 2026 9:24 AM

Goafest?blur=25

Industry conversations suggest that beneath the celebratory veneer of the event lies a growing unease over whether the platform still serves the ecosystem it claims to represent

Imran Fazal May 7, 2026 8:41 AM

MIB?blur=25

Broadcasters and media agencies have expressed divergent views on the new framework

Imran Fazal May 6, 2026 6:31 PM

Anurag Iyer appointed CEO of Creator18 Network18?blur=25

Iyer's role is expected to support the company’s ongoing efforts to build a creator-led content and distribution ecosystem

Imran Fazal May 6, 2026 2:38 PM

Shashi Shekhar Vempati Takes Charge as CBFC Chairperson?blur=25

Vempati takes over the charge from Prasoon Joshi, who was recently appointed Chairman of Prasar Bharati

Imran Fazal May 6, 2026 1:35 PM

Fifa 2026?blur=25

Geopolitical uncertainties in the Middle East—another important source of advertising demand—have further contributed to a cautious outlook

Imran Fazal May 6, 2026 9:12 AM

Broadcast sector loses dominance in MIB budget as AVGC push gains ground?blur=25

The broadcast segment has seen a year-on-year reduction of ₹39.39 crore

Imran Fazal May 6, 2026 8:47 AM

D2M Broadcasting?blur=25

Tests conducted in presence of officials from Wireless Planning and Coordination Wing, Telecom Engineering Centre, Department of Science and Technology, MeitY, MIB, Prasar Bharati, & Tejas Networks

Imran Fazal May 5, 2026 8:40 AM

Sigenergy India calls media & creative pitch?blur=25

While the size of the business remains undisclosed, the involvement of top-tier networks suggests a sizeable investment

Imran Fazal May 4, 2026 5:42 PM

Hoardings?blur=25

Multiple media owners raise concerns that BMC's outdoor policy added complexity to the industry without addressing the root problem of illegal inventory

Imran Fazal May 4, 2026 8:33 AM

gaming?blur=25

The broader industry is now closely watching how global tech platforms interpret and enforce India’s new gaming regulations

Imran Fazal May 2, 2026 12:02 PM

MeitY?blur=25

Meanwhile, advertising for gambling and betting platforms continues to flood digital media, celebrity endorsements persist, and user acquisition campaigns show little sign of slowing down

Imran Fazal May 1, 2026 8:02 AM

Ram Jayaraman exits Mullen Lintas joins Target Creative Tech?blur=25

Mullen Lintas had appointed Ram Jayaraman as its Chief Creative Officer in 2023

Imran Fazal Apr 30, 2026 8:13 PM

piracy?blur=25

Report findings are stark: what began as bootleg DVD rackets two decades ago has metastasised into a multi-billion-dollar transnational criminal infrastructure

Imran Fazal Apr 30, 2026 11:08 AM

JioStar, Google, Meta?blur=25

JioStar's growth as a revenue peer to Google India and Meta India reflects several structural trends reshaping India's media and advertising economy

Imran Fazal Apr 29, 2026 8:42 AM

IPTV racket busted?blur=25

Payments were routed domestically via QR codes to designated intermediaries, with no direct international transfers or cryptocurrency involvement

Imran Fazal Apr 29, 2026 7:54 AM

busted?blur=25

The illegal streaming network was functioning through a mobile application identified as Levyn

Imran Fazal Apr 28, 2026 4:20 PM

cricketers?blur=25

Industry executives estimate influencer-led activations linked to IPL could touch Rs 700 crore in 2026, accounting for 16-18% of digital advertising spends around the tournament

Imran Fazal Apr 28, 2026 7:54 AM

Angad Bhatia steps down as CEO Firstpost Creator18 to launch creator fund?blur=25

Bhatia led Firstpost and Creator18 at Network18, where he was tasked with building a creator-first media proposition amid growing competition among legacy publishers and digital-native platforms

Imran Fazal Apr 27, 2026 10:53 AM

RMG real money gaming?blur=25

Legal experts say the missing refund safe harbour has left both consumers and companies exposed

Imran Fazal Apr 27, 2026 8:55 AM

Prasar Bharati?blur=25

As per the official notification, the upgrade introduces enhanced EPG services, including structured genre-based channel categorisation, Logical Channel Numbering & landing page integration

Imran Fazal Apr 24, 2026 12:18 PM

online gambling?blur=25

Its findings carry significant implications for Indian regulators and enforcement agencies, particularly as it identifies multiple operators actively servicing Indian users

Imran Fazal Apr 24, 2026 9:10 AM

State polls?blur=25

Of the total ₹83.4 crore spent on Google political advertising in India over the past month, only ₹23 crore or 28% came directly from political parties

Imran Fazal Apr 24, 2026 8:23 AM

Kolkata Police, Vedu, piracy app?blur=25

The piracy app generated revenue by displaying advertisements within the application, with ad supply facilitated through Unity Ads, an advertising network

Imran Fazal Apr 23, 2026 4:23 PM

Shashi Shekhar Vempati Resigns from BARC Board Amid Personal Reasons?blur=25

Vempati, who joined the BARC board in 2024, has stepped down citing personal reasons

Imran Fazal Apr 23, 2026 12:15 PM

gaming?blur=25

The move has direct implications for state-level regulators such as the Tamil Nadu Online Gaming Authority, which had attempted in recent years to expand its oversight beyond real money gaming

Imran Fazal Apr 23, 2026 11:49 AM

Gaming?blur=25

Early reactions from industry leaders suggest broad approval. However, they also underline an important next phase: ensuring predictability, transparency, & institutional robustness in implementation

Imran Fazal Apr 23, 2026 8:18 AM

gaming?blur=25

MeitY Secretary S Krishnan stated that promotions of unregistered platforms will be treated as a key offence alongside their operation and associated financial transactions

Imran Fazal Apr 22, 2026 6:25 PM

gaming?blur=25

Regulatory scrutiny will be triggered in situations such as when the authority initiates action, when a platform seeks classification as an e-sport, or when the Centre notifies certain categories

Imran Fazal Apr 22, 2026 5:57 PM

gaming?blur=25

The revised rules remove the earlier provision for a Grievance Appellate Committee, streamlining the appeal process

Imran Fazal Apr 22, 2026 4:49 PM