Date-wise News

e4m Real Time Programmatic Awards 2026?blur=25

The awards honoured brands, agencies and media organizations for their innovation, creativity and impactful programmatic strategies

e4m Desk Sep 30, 2026 8:47 PM

IndiGo Appoints Gaurav Hazrati as New Business Head for Loyalty and Services?blur=25

Prior to joining IndiGo, he served as CEO and Director of Tata Payments Limited, President, Financial Services at Tata Digital

e4m Staff Sep 30, 2026 8:10 PM

FICCI Frames 2026 | Telecom Regulatory Authority of India?blur=25

One of the key concerns raised during the discussion was the disparity in regulatory obligations across distribution technologies

e4m Staff Sep 30, 2026 7:27 PM

Zydus Wellness Wins Advertiser of the Year at e4m Prime Time Awards?blur=25

At the spectacular awards ceremony, the company bagged 12 metals in total, comprising 3 golds, 6 silver metals and 3 bronze awards across categories

e4m Desk Sep 30, 2026 6:33 PM

Wavemaker Wins Media Agency of the Year at e4m Prime Time Awards 2025?blur=25

The agency bagged 12 metals in total including 3 golds, 6 silver metals and 3 bronze across categories

e4m Desk Sep 30, 2026 6:32 PM

Mindshare?blur=25

The agency bagged 4 golds, 3 silver metals and 2 bronze metals across categories

e4m Desk Sep 30, 2026 6:32 PM

UltraTech Cement?blur=25

The company bagged 4 golds, 3 silver metals and 2 bronze metals at the awards

e4m Desk Sep 30, 2026 6:31 PM

Wavemaker and Zydus Wellness Shine at e4m Prime Time Awards 2025?blur=25

Among the other key winners are Mindshare, Havas Play, UltraTech Cement, The Muthoot Group, ZEEL, JioStar & Tata Motors Commercial Vehicles

e4m Desk Sep 30, 2026 6:26 PM

FICCI FRAMES 2026?blur=25

The five MoUs mark a significant step toward strengthening collaboration across education, technology, media, entertainment, esports and the wider creative economy

e4m Staff Sep 30, 2026 6:21 PM

Test before you scale: WPP Media's new playbook for brand launches?blur=25

It outlines how e-commerce platforms are evolving beyond transactional channels to become testing grounds for product innovation, consumer discovery and brand expansion

e4m Staff Sep 30, 2026 5:50 PM

Dr Sandeep Goyal Takes Helm as AAAI President for 2026-27?blur=25

Jaydeep R Gandhi was elected as Vice-President of the Association

e4m Staff Sep 30, 2026 5:38 PM

Amit Kumar Ghatak: Celebrating Two Decades of Marketing Excellence?blur=25

Ghatak, who recently celebrated his birthday, has built a career connecting consumer understanding with commercial priorities

e4m Staff Sep 30, 2026 5:25 PM

Sindhuja Rai Exits WPP Media as APAC Chief Client Officer?blur=25

Arthur Altounian, VP, Singapore and Malaysia, WPP Media, has also announced his departure

e4m Staff Sep 30, 2026 4:52 PM

PUMA Launches Project3 to Propel Five Indian Runners to London 2027?blur=25

Runners to receive 12 weeks of professional-level training as a PUMA athlete

e4m Staff Sep 30, 2026 4:43 PM

JK Patel Joins WLDD as Head of Marketing After Kinnect Tenure?blur=25

Patel, who spent nearly seven years at Kinnect and rose to Senior Creative Director, will steer WLDD's reputation as the creator-led firm scales

e4m Staff Sep 30, 2026 3:48 PM

Mahesh Muralidhar Pai Appointed MD & CEO of South Indian Bank?blur=25

Mahesh Pai brings nearly three decades of experience across various facets of universal banking

e4m Staff Sep 30, 2026 3:46 PM

Royal Stag's AI Campaign Transforms Cricket Fans into Creators?blur=25

Pernod Ricard India’s CDMO shared rare AI measurement data from the T20 World Cup campaign, including 300 million views and a 15% LLM search uplift

e4m Staff Sep 30, 2026 3:09 PM

Samsung Ads' Nishit Kanchan: Building Brand Trust Beyond Metrics?blur=25

At Pitch BFSI Summit 2026, Samsung Ads’ GM & Head of Revenue made the case for CTV as the new home of brand trust, unveiling AI-led ad formats still in beta testing

e4m Staff Sep 30, 2026 2:57 PM

Havas Media Network Boosts ANZ Team with Kunal Chakravarty and Agata Adamczak?blur=25

Kunal Chakravarty has been appointed Head of New Business & Marketing, ANZ, while Agata Adamczak joins the agency as Head of Organic & AI Performance, as part of the CSA team

e4m Staff Sep 30, 2026 2:48 PM

Yash Kumar Returns to KFC India as New Strategy Director?blur=25

Prior to the new role, he served as Regional Market Planning Lead for the US, Canada and Latin America

e4m Staff Sep 30, 2026 2:36 PM

Gaurav Dwivedi Discusses Prasar Bharati's Sports Rights Strategy?blur=25

Dwivedi confirmed that Prasar Bharati is developing the D2M Broadcasting RFP, with preparations advancing for its release in October. e4m reported the development on Wednesday

Imran Fazal Sep 30, 2026 2:29 PM

Delhi HC Overturns FSSAI Directive on Red Bull's 'Energy Drink' Label?blur=25

The court observed that the regulator had issued the June 30 directive without giving the company an opportunity to respond or present its case

e4m Staff Sep 30, 2026 1:26 PM

Britannia Appoints N Venkataraman as Deputy MD and Ramamurthy Jayaraman as CFO?blur=25

While Venkataraman has been with Britannia since April 2007,  Jayaraman has been spent 15 years with Britannia

e4m Desk Sep 30, 2026 1:17 PM

Amazon Ads Launches DVA+ for Enhanced AI-Driven Advertising?blur=25

Amazon Ads Agent brings sponsored ads and Display, Video, and Audio together in one simple, connected, AI-first ads platform

e4m Staff Sep 30, 2026 1:01 PM

Dhanraj Nathwani of RIL Joins Politics as SP's Rajya Sabha Candidate?blur=25

The Gujarat-based corporate and sports administrator’s nomination from Akhilesh Yadav-led SP brings an interesting India Inc crossover to the UP Rajya Sabha contest

e4m Staff Sep 30, 2026 12:26 PM

Dentsu India Enhances Generative Engine Optimization for AI Discovery?blur=25

Combining proprietary intelligence, ecosystem technologies and cross-disciplinary expertise to help brands understand and improve how they are discovered and represented

e4m Staff Sep 30, 2026 12:21 PM

Dheeraj Sinha Re-elected President of The Advertising Club for 2026-27?blur=25

This will be Dheeraj Sinha’s second term as  President of The Advertising Club

e4m Staff Sep 30, 2026 12:10 PM

Q-Comm Revolutionizes Product Launches in India's Commerce Landscape?blur=25

As WPP Media unveils ‘From Concept to Scale’ playbook, Sairam Ranganathan discusses how changing shopper behaviour, faster experimentation, AI-led discovery are pushing brands to rethink launch models

Shantanu David Sep 30, 2026 12:05 PM

Muskan Grover Joins Campus Activewear as PR and Corporate Communications Manager?blur=25

She will lead corporate communications, media relations, leadership positioning and strategic storytelling for the brand

e4m Staff Sep 30, 2026 11:37 AM

Sanjay Kumar Appointed Senior Editor at Times Now Digital?blur=25

Prior to this, Sanjay Kumar was Editor of Zee Media's hyperlocal news platform PINEWZ

e4m Staff Sep 30, 2026 11:18 AM

Rubika Liyaquat Poised for Comeback at News18 India?blur=25

Most recently, Liyaquat served as the Senior Executive Editor – TNNB and Vice President – Special Projects at Times Now Navbharat

e4m Staff Sep 30, 2026 10:45 AM

Apple Pay Debuts in India with Axis Bank Partnership?blur=25

The service is initially available to Axis Bank credit card customers on Visa and Mastercard networks

e4m Staff Sep 30, 2026 10:35 AM

Minjae Ormes Takes Charge as Wing's New Marketing Head?blur=25

Ormes, a veteran of three brand-building stints, joins as the drone delivery firm looks to make deliveries by air an everyday consumer habit

e4m Staff Sep 30, 2026 9:43 AM

Transforming Client Relationships: From Servicing to Brand Partnership?blur=25

Guest Column: Premjeet Sodhi, Global Analytics Lead, WPP Media, writes why the job is different and how it is to serve the brand

Premjeet Sodhi Sep 30, 2026 9:40 AM

Cinema Advertising Expands Beyond the Screen Experience?blur=25

Cinema may have an attention advantage, but it still weighs in at less than 1% of AdEx. With the industry now selling more than the screen, is that enough to move the needle on budgets?

Sandhi Sarun Sep 30, 2026 9:25 AM

ASCI's New AI Guidelines Impact Creator Consent and Brand Liability?blur=25

As ASCI tightens disclosure norms for synthetic advertising, legal experts examine how consent, approval and accountability could determine liability when AI makes creators appear to endorse products

Shalinee Mishra Sep 30, 2026 9:08 AM

Tech Giants Unite for AI Safety Standards with Trump Administration?blur=25

The agreement calls on the participating companies to establish stronger internal controls and work with independent auditors to assess whether their AI systems operate as intended

e4m Staff Sep 30, 2026 8:40 AM

Bridging the Gap: Sanitary Napkin Brands Tackle Usage Challenges?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how sanitary-napkin brands can move beyond advertising to address barriers to regular usage

Ganapathy Viswanathan Sep 30, 2026 8:34 AM

FSSAI's Energy Drink Label Ban Sparks Legal and Creative Challenges?blur=25

With Red Bull in the Delhi High Court over FSSAI's descriptor order, lawyers and a creative head weigh in on what changes for labels, ads and brand codes

Aryendra Khan and Shalinee Mishra Sep 30, 2026 8:33 AM

Prasar Bharati Set to Release D2M Broadcasting RFP Next Month?blur=25

Industry executives seek clarity on commercial models, investment commitments and deployment timelines, as repeated delays in the RFP have prolonged uncertainty around D2M broadcasting’s rollout

Imran Fazal Sep 30, 2026 8:23 AM

e4m Real Time Programmatic Summit 2023: AI and Data Transforming Advertising?blur=25

At the fifth edition of the conference in Mumbai, industry leaders are set to explore the growth, latest trends and strategies for digital growth

e4m Desk Sep 30, 2026 8:09 AM

Transforming Revenue Organizations: The Impact of AI on Business Growth?blur=25

Guest Column: Senior business leader Taranjeet Singh on how AI is reshaping revenue organisations, from roles and incentives to how teams use time and make decisions

Taranjeet Singh Sep 30, 2026 8:07 AM