Date-wise News
The draft Telecommunications (Television, Radio and Associated Services) Rules, 2026, notified on September 2, seek to consolidate regulations
Imran Fazal Sep 2, 2026 10:47 PM
In this e4m’s Corp Comm & PR ‘Too Young to Start?’, Nikhil Singh Sumal speaks about the gap he saw in the PR business, lessons he learned about the business of communications, and more
Ritika Upmanyu Sep 2, 2026 6:15 PM
Guest Column: Gargi Sarkar, Founder & MD of RA Brand Consultant, explores the perception gap between what a business believes it is and how customers see it
Gargi Sarkar Sep 2, 2026 6:01 PM
The APAC leadership has also sent out a message that the matter is serious and cannot be disclosed
Imran Fazal Sep 2, 2026 1:50 PM
Appearing for Chandra, advocate Sasmit Patra said the intense public scrutiny surrounding the insolvency proceedings had effectively turned the legal dispute into a ‘media trial’
e4m Staff Sep 2, 2026 12:56 PM
The investment will accelerate WLDD’s technology, creator network, owned-media platforms and brand-building capabilities
e4m Staff Sep 2, 2026 12:49 PM
While sugar prices have surged 30%, rising cost of edible oil, wheat, cocoa adds to margin pressure; packaged food advertisers left to choose between cutting spends or protecting festive visibility
Kanchan Srivastava Sep 2, 2026 9:24 AM
As consumer journeys fragment across apps, CTV, search and retail, Branch Discovery Ads’ Kunik Patel says, marketers are looking beyond clicks to measure what truly drives outcomes
Sandhi Sarun Sep 2, 2026 9:07 AM
Gowthaman Ragothaman, Founder and CEO of Saptharushi, on building ‘The Audience Company’, an attempt with neutral infrastructure and more
Shantanu David Sep 2, 2026 9:02 AM
Industry executives say advertisers rarely know how much of their spend reaches actual media—or who profits from the rest
Imran Fazal Sep 2, 2026 8:44 AM
Guest Column: Senior business leader Taranjeet Singh writes that as AI makes sales execution faster, human judgment and the ability to build trust are becoming real differentiators
Taranjeet Singh Sep 2, 2026 8:41 AM
Wooster & Jeeves, an occasional companion to ‘Chronicles from Mehra World’ by Rajeev Beotra, offer a comic take on Federer, Djokovic, Agassi, Graf and the unlikely rise of pickleball
Rajeev Beotra Sep 2, 2026 8:37 AM
‘AI creator’ labels are being replaced with ‘AI-generated profile’ as brands increasingly experiment with synthetic creators and digital likenesses
Shalinee Mishra Sep 2, 2026 8:37 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on why the festive season is not just about celebration, but a crucial season for business
Ganapathy Viswanathan Sep 2, 2026 8:21 AM


















