Date-wise News
The show registered the biggest launch-day for any non-fiction property on Sony LIV
e4m Staff Sep 21, 2026 8:37 PM
The limited-period collaboration brings the Croissant Blockbuster ice cream sandwich to consumers across Havmor parlours, alongside a digital film showcasing the new pairing
e4m Staff Sep 21, 2026 7:03 PM
ASCI’s Vision 2032 can shift advertising self-regulation from complaint-led action to proactive monitoring, writes Dr. Annurag Batra
Annurag Batra Sep 21, 2026 6:45 PM
People familiar with the discussions said broadcasters are also increasingly questioning why BARC continues to face resistance from the MIB
Imran Fazal Sep 21, 2026 4:21 PM
Most recently, Bhavna served as Vice President, Corporate Communications at BSV (A Mankind Group Company)
e4m Staff Sep 21, 2026 4:20 PM
Local pitches accounted for 86% of assessed media spend, with 46 local reviews worth $719M against 16 global or multi-market pitches worth $119M, says COMvergence's New Business Barometer for India
e4m Staff Sep 21, 2026 4:08 PM
Prior to joining the agency, Budhiraja served as an independent Fractional CMO and Strategic Consultant
e4m Staff Sep 21, 2026 3:33 PM
The cases point to a continuing enforcement drive against local cable networks allegedly using consumer DTH connections
Imran Fazal Sep 21, 2026 3:06 PM
most recently served as Chief Commercial Officer at JSW Sports He most recently served as Chief Commercial Officer at JSW Sports
e4m Staff Sep 21, 2026 3:03 PM
The members have welcomed MIB and TRAI decisions to remove advertising-duration cap
e4m Staff Sep 21, 2026 2:07 PM
As per reports, the settlement discussions could also include Miramax sale and $1.5 billion US film production investment
e4m Staff Sep 21, 2026 1:48 PM
In her new role, she will contribute to the financial services firm's corporate communications mandate, bringing together her experience across external and internal communication.
e4m Staff Sep 21, 2026 12:35 PM
In her new role, she will be responsible for the company's communications mandate as it builds its position in the organised gold-buying space.
e4m Staff Sep 21, 2026 12:31 PM
As per COMvergence’s New Business Barometer for India, at agency-group level, Publicis Media led with net new-business value of +$218M, followed by WPP Media (+$198M), Omnicom Media Group (+$18M)
e4m Staff Sep 21, 2026 12:31 PM
Vidhu Ravinath and Archisman Sarangi appointed as Vice Presidents and Business Heads of Dentsu Performance Studio
e4m Staff Sep 21, 2026 12:20 PM
Prior to joining WPP Media India, Kohli was associated with Gratitude India
e4m Staff Sep 21, 2026 11:15 AM
Alongside the 31 agencies already cleared for the first phase, the CBC has identified another 8 agencies whose technical bids were found to have certain documentary deficiencies
e4m Staff Sep 21, 2026 11:02 AM
On his birthday, Puri’s three-decade career reflects his work at the intersection of capital, creativity and business strategy, spanning a range of roles across the industry
e4m Staff Sep 21, 2026 10:59 AM
Prior to joining Sarmak Solutions, Patil worked across the publishing sector
e4m Staff Sep 21, 2026 10:33 AM
Rakesh Gopal, who celebrates his birthday today, has built a career reflecting the transformation of India’s media industry, shaped by changing consumption patterns & evolving advertiser expectations
e4m Staff Sep 21, 2026 10:20 AM
Guest Column: Media industry veteran Sanjay Trehan explores how AI, first-party data and unified MarTech stacks are reshaping marketing, moving brands towards hyper-personalised customer experiences
Sanjay Trehan Sep 21, 2026 10:12 AM
On his birthday today, September 21, we celebrate the marketing veteran's professional journey across FMCG, retail, telecom, hospitality and healthcare
e4m Staff Sep 21, 2026 10:01 AM
As brands increasingly name rivals to cut through advertising clutter, marketers weigh sharper differentiation against the risk of giving competitors free attention
Sandhi Sarun Sep 21, 2026 9:44 AM
Strong consumption, rising advertiser interest and the enduring pull of Tamil-language content are prompting both national and home-grown brands
Imran Fazal Sep 21, 2026 9:42 AM
In India, love is never said. It is soaked overnight. Soaked almonds are a uniquely Indian stroke of love and care, writes Dr. Sandeep Goyal
Sandeep Goyal Sep 21, 2026 9:31 AM
As festive spending edges toward ₹1.5 lakh crore, agencies say the season has become one long story, told in chapters, not a single Diwali push
Aryendra Khan Sep 21, 2026 9:28 AM
From influencer marketing and generative AI to social listening and crisis communication, government social media tenders are expanding into full-service communication mandates
Tasmayee Laha Roy Sep 21, 2026 9:17 AM
For brands and marketers, the new requirements could make the distinction between paid visibility, promotional claims and actual consumer value increasingly important
Shantanu David Sep 21, 2026 9:00 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how photo opportunities can amplify a PR story without overshadowing the narrative
Ganapathy Viswanathan Sep 21, 2026 8:56 AM
As digital platforms multiply and capture more of consumers’ time, news publishers are being pushed to rethink an advertising model built around inventory, traffic and programmatic
Kanchan Srivastava Sep 21, 2026 8:42 AM
He currently serves as Chairman of the Board of Management and CEO of Škoda Auto
e4m Staff Sep 21, 2026 8:37 AM
Kareena Kapoor Khan turns 46 today, and her birthday offers a look at how she has kept reinventing her brand value - from glamour and beauty to motherhood, characters and personality-led campaigns
e4m Staff Sep 21, 2026 8:17 AM







