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Published: Oct 30, 2026 4:57 PM | 1 min read
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- Regional OTT platform aha has appointed Megha Soni as AVP & Head of Marketing, as announced in her LinkedIn update.
- Soni expressed enthusiasm for her new role, highlighting the platform's upcoming refreshed look and enhanced viewing experience with aha 3.0.
- In her position, she will focus on leading the brand and content marketing strategy, emphasizing original content and culturally relevant campaigns in the Telugu and Tamil markets.
- Prior to joining aha, Soni worked with AbhiBus and has experience with companies such as Murugappa Group, Amway India Enterprises, and Gemini Edibles & Fats.
Regional OTT platform aha has appointed Megha Soni as AVP & Head of Marketing. The news has been shared by Megha in a LinkedIn update.
“From marketing bus journeys to marketing stories on screen. Quite a plot twist! Happy to share that I've joined aha as AVP & Head of Marketing! A new industry, a new team, and a whole new world of entertainment to explore. And the timing couldn't have been more interesting! With aha 3.0 bringing a refreshed look and an enhanced viewing experience, and many more shows lined up, there's plenty to look forward to. Excited to be part of this next chapter!,” she wrote in the post.
In her new role, she will lead aha's brand and content marketing strategy, focusing on amplifying original content, strengthening audience connections and driving culturally relevant campaigns across Telugu and Tamil markets.
Megha previously worked with AbhiBus. In the past, she had been associated with Murugappa Group, Amway India Enterprises, Gemini Edibles & Fats.
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