The Indian sprinter will be promoting the brand's light-weight jewellery range ‘Everlite’

exchange4media Staff Jun 16, 2021 4:33 PM

Singh who has over three decades of experience in media had worked with top houses across the county in her career

exchange4media Staff Jun 16, 2021 3:02 PM

The ad film series is conceptualized by Tilt Brand Solutions and their in-house production, StudioT

exchange4media Staff Jun 15, 2021 4:55 PM

The campaign encourages single Indians to make the first move from the comfort of their homes to forge healthy and equitable connections on Bumble

exchange4media Staff Jun 13, 2021 6:00 PM

Jha had joined KKR in November 2018 and led marketing and fan-building initiatives of the Knight Riders brand

exchange4media Staff Jun 12, 2021 8:18 AM

The actor will play a vital role in educating people about the use, safety, and efficacy of Mylab’s IVD instruments and kits, thus preparing them to fight against Covid

exchange4media Staff Jun 11, 2021 4:21 PM

The sector witnessed a drop in ad volumes across TV, print and radio, whereas digital ad insertions were up by 19% during April-May'21

Sonam Saini Jun 11, 2021 9:09 AM

Tupperware Associate Director - Brand Marketing Vivek Chaturvedi discusses how digital has taken center stage in the brand’s journey along with their plans to extend the on-ground retail network

Mansi Sharma Jun 10, 2021 8:47 AM

The agency will manage the entire product portfolio of RGI that consists of brand strategy, creative, digital & social media planning, and buying

exchange4media Staff Jun 9, 2021 9:09 AM

JioSaavn Vice President of Consumer Revenue Mihir Shah spoke about the platform's monetisation strategy and how it is building both the advertising as well as the subscription revenue streams

Javed Farooqui Jun 9, 2021 8:44 AM

The script for the campaign was written by Enormous Brands

exchange4media Staff Jun 8, 2021 11:56 AM

Mehta was formerly AVP- Corporate Communications, at State Bank of India.

exchange4media Staff Jun 7, 2021 1:58 PM

Previously, Gaur was the CMO at Sebamed

exchange4media Staff Jun 5, 2021 7:35 AM

Guest Column: Sonia Notani, CMO, IndiaFirst Life Insurance Company, shares that Integrating 3 Vs – Voice, Video, and Vernacular - in the digital space helps enable a well-rounded strategy

Sonia Notani Jun 4, 2021 8:40 AM

The account was won in a multi-agency pitch

exchange4media Staff Jun 3, 2021 4:22 PM

Guest Column: Amey Asuti, Founder and Managing Director, Futuready Media, believes that influencer marketing & customer engagement through live streaming are emerging digital marketing trends

Amey Asuti Jun 3, 2021 8:44 AM

Rahul Karthikeyan joins as Chief Marketing Officer, Anu Nair as Creative Head, and Ranjeet Kumar and Manmeet Singh Akali as Co-Heads of Brand & Content

exchange4media Staff Jun 2, 2021 1:55 PM

The service will now extend to talent management and influencer agencies and multi-channel networks

exchange4media Staff Jun 2, 2021 11:11 AM

The showdown between Virat Kohli’s men and New Zealand in England this month is expected to attract massive viewership, making it a marquee event on every marketer’s calendar

exchange4media Staff Jun 1, 2021 5:35 PM

Karthik comes with over a decade of experience in sales and marketing and has worked previously with Unilever, Snapdeal and Nokia Mobiles

exchange4media Staff Jun 1, 2021 4:44 PM