marketing
At Pitch BrandTalk 2022, Ramakrishnan, Managing Director, Perfetti Van Melle India, said brand purpose is the reason for existence of the brand, beyond just sales
exchange4media Staff 1 minute ago
Most recently, Malik was Head of Global Business Marketing at Spotify
exchange4media Staff 15 hours ago
Sharma joins the company after a stint with Zolostays Property Solutions
exchange4media Staff 16 hours ago
While the launch of the framework is a welcome baby-step, implementing this is far more complicated than what’s outlined, say experts
Kanchan Srivastava 23 hours ago
Of the 54 categories in the awards, Vserv was nominated in 13 categories
exchange4media Staff 1 day ago
The agency will focus on providing full-fledged SEO and content strategy services that will help fuel visibility & awareness of the brand
exchange4media Staff 1 day ago
Considering the economic scenario, advertising budgets will be cut marginally, but digital AdEx will not be impacted much, say experts
The brand roped in doppelgangers of their key brand ambassadors, staged fictitious pop-ups with tampered branding outside select original stores, and even gave native website a cyber-hacked appearance
exchange4media Staff Nov 25, 2022 2:58 PM
To be held on 29th November 2022 from 10 am onwards at the Radisson Blu Plaza, Delhi
exchange4media Staff Nov 25, 2022 1:02 PM
e4m Screenage Conference 2022 saw industry heads share interesting instances when they used technology to innovatively promote their brands
exchange4media Staff Nov 25, 2022 8:51 AM
Among other things, the draft proposes that firms use consumer data only for the original intended purpose
Nilanjana Basu Nov 25, 2022 8:42 AM
The launch will be preceded by the second edition of the e4m Influencer Conference 2022
exchange4media Staff Nov 25, 2022 8:20 AM
The agency was awarded for its premium-quality mobile marketing services
exchange4media Staff Nov 24, 2022 7:04 PM
At the e4m Mobile Marketing Conference, 2022, Co-Founder of Fandrum Samridhi Katyal engaged in a fireside chat about how brands could leverage fanbase
exchange4media Staff Nov 24, 2022 1:09 PM
At e4m Screenage Conference 2022, Girish Kalyanaraman, Vice President and Brand Operations Leader, Indian subcontinent, Procter & Gamble, spoke on ‘Making Mobile Technologies Work for Brands’
exchange4media Staff Nov 23, 2022 4:53 PM
Panellists at the e4m Screenage Conference delved into the topic 'Mobile Marketing Metrics that Matter'
exchange4media Staff Nov 23, 2022 2:05 PM
To be held on November 29, 2022 from 10 am at The Radisson Blu Plaza, Delhi
exchange4media Staff Nov 23, 2022 8:28 AM
At e4m Screenage Conference 2022, the Managing Director of Blue Star said companies should be marketing-oriented rather than sales-focused
exchange4media Staff Nov 22, 2022 4:18 PM
To be held on November 29, 2022 from 10 am at the Radisson Blu Plaza, Delhi
exchange4media Staff Nov 21, 2022 8:40 AM
Sen has promoted brands such as Camay Soap, Kalyan Jewellers and Lux Super Rich Shampoo
Tanya Dwivedi Nov 19, 2022 9:44 AM
