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TV?blur=25

The GEC genre contributed 28% of the ad volume share of overall advertising across different genres, says TAM Media's half yearly report for 'Advertising in GEC Genre'

exchange4media Staff 1 minute ago

Pitch CMO?blur=25

At the e4m-Pitch CMO – South summit, the Chief Product Officer of The Hindu Group spoke in detail about The Hindu’s revamp, the 144-year-old legacy of the publication and much more

exchange4media Staff 7 minutes ago

Kalro?blur=25

The MD of TTK Prestige was speaking at e4m Pitch CMO summit - South edition on the topic ‘From Pressure Cookers to Kitchen Appliances: Delighting Consumers Through Innovation’

exchange4media Staff 14 hours ago

Sonia Kapoor?blur=25

Prior to this, Kapoor was with Network18 as Business Head & Executive Vice President - Focus Studio

exchange4media Staff 15 hours ago

Pitch CMO?blur=25

At the e4m Pitch CMO Summit-South, panellists discussed the importance of sports marketing on TV

exchange4media Staff 17 hours ago

apurva chandra?blur=25

The MIB secretary said his ministry will do whatever it takes to support the media and entertainment sector and help it grow

exchange4media Staff 17 hours ago

MRUCI?blur=25

Shashank Srivastava and Vivek Malhotra appointed to the Board of Governors

exchange4media Staff 17 hours ago

ministry?blur=25

Apurva Chandra urged the industry to leverage various platforms and support govt endeavour to make India a global content hub

exchange4media Staff 18 hours ago

samantha ruth prabhu?blur=25

While choosing the representative, the company claims to have heeded the suggestion of their online community or Mivians, who trended the hashtag #SamanthaForMivi

exchange4media Staff 19 hours ago

dell?blur=25

The brand has released three digital films by VMLY&R  to usher in the festive season

exchange4media Staff 19 hours ago

magicpin?blur=25

The appointments span product, marketing, technology, and operations

exchange4media Staff 19 hours ago

Diageo India?blur=25

Prior to this, she was associated with Danone as Director – of Public Affairs and Corporate Communications

exchange4media Staff 19 hours ago

redBus?blur=25

The ad films will be rendered in 7 languages on digital platforms and national and regional TV channels

exchange4media Staff 19 hours ago

Amarjeet Singh?blur=25

Singh will oversee strategizing, budgeting, planning, and implementing marketing and communication activities for the property

exchange4media Staff 20 hours ago

Stayfree?blur=25

The brand film by DDB Mudra is an attempt to spur social change by including men in conversations surrounding periods, which has hitherto been 'women's secret'

exchange4media Staff 20 hours ago

truecaller?blur=25

These tools will help advertisers maximize their ROII with competitive engagement rates and eCPMs

exchange4media Staff 20 hours ago