Date-wise News

Dentsu Communications has bagged the creative duties of Emerald Haven Realty, the housing business of the TVS Group. The win comes on the back of a multi-agency pitch

exchange4media Staff 27-March-2014

Sources close to exchange4media have confirmed the news. The multi-agency pitch took place in Delhi a few months ago

Twishy 27-March-2014

Durex has launched a digital campaign which urges couples to turn off all the gadgets to reconnect. It has positioned this campaign with Earth Hour that is on 29th March, from 8:30 - 9:30 pm

Sonam Gulati 27-March-2014

Meanwhile, the Pramod Muthalik controversy seems to have resulted in a slight increase in negative sentiment for the BJP

Abhinna Shreshtha 27-March-2014

With frenzied preparations underway for the forthcoming Lok Sabha elections, political parties are booking ad spots during the T20 World Cup

Abhinav Trivedi 27-March-2014

Lachlan Murdoch has been appointed as Non-Executive Co-Chairman, while James Murdoch has been elevated to the position of Co-Chief Operating Officer

exchange4media Staff 27-March-2014

The report, jointly conducted by Fox Broadcasting, Twitter & Advertising Research Foundation, examines the value of earned TV Twitter audience for media companies & brands

Abhinna Shreshtha 27-March-2014

The board members are meeting today to decide on giving a go ahead to the advisories that have been drafted on People with Disabilities and Protection of National Honour

Abid Hasan 27-March-2014

Sources close to exchange4media have confirmed the news. The multi-agency pitch took place in Delhi a few months ago

Twishy 27-March-2014

The Delhi chapter will see the best of the marketers from brands that successfully reinvented themselves. The keynote address will be delivered by D Shivakumar, Chairman & CEO, PepsiCo

exchange4media Staff 27-March-2014

Furniturewala has fifteen years of experience in creating and executing idea-led brand campaigns & design projects, while running agencies and creative departments. He will join Scarecrow on 1st April, 2014

exchange4media Staff 27-March-2014

Via the Vodafone portal, consumers will gain access to well-known Disney apps and games. Other unique features include a large catalogue of global and Indian content, games for feature and smart phones and 'Try and Buy' for users to try content before purchase

exchange4media Staff 27-March-2014

Durex has launched a digital campaign which urges couples to turn off all the gadgets to reconnect. It has positioned this campaign with Earth Hour that is on 29th March, from 8:30 - 9:30 pm

Sonam Gulati 27-March-2014

The EVP and GM, Star Gold and Movies OK, talks about the cost factor that affects movie acquisitions and the efforts behind the success of Star Gold and Movies OK

Abhinav Trivedi 27-March-2014

The size of the account is estimated to be more than Rs 100 crore. It may be recalled that exchange4media was the first to report about the creative pitch in January. The account was earlier handled by FCB Ulka

Twishy 27-March-2014

Kataria will talk about how the brand has evolved and yet stayed relevant for more than 60 years, including its recent reinvention at the Pitch CMO Summit 2014

exchange4media Staff 27-March-2014

Sanan, Chief Marketing Officer, MCCS, was with the organisation for last six years and was responsible for marketing of the flagship news channels ABP News, Majha and Ananda

Abid Hasan 27-March-2014

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