Date-wise News
Vinod Kapri steps down as Managing Editor of India TV

Kapri was with the organisation for six years. Confirming the news to exchange4media, he said, “I am planning to do something new in 2014 & movies will be one of the most important things this year,”

Abid Hasan Dec 12, 2013 3:27 PM

Vinod Kapri steps down as Managing Editor of India TV

Kapri was with the organisation for six years. Confirming the news to exchange4media, he said, “I am planning to do something new in 2014 & movies will be one of the most important things this year,”

Abid Hasan Dec 12, 2013 3:00 PM

Guest Column: Lessons brands can learn from 'AAP'

The business environment is evolving; focus has shifted to placing customers at the top & on capitalising new media, says Shubhangi Agrawal of Troika Consulting, highlighting what makes AAP a successful brand

Shubhangi Agrawal Dec 12, 2013 9:09 AM

NBA likely to file fresh case in High Court against ad cap diktat

Following the rulings by the TDSAT & Supreme Court, approaching the HC is the only option left for the b'casters. The NBA is currently discussing on its next move & a decision will be taken soon

Abid Hasan Dec 12, 2013 8:51 AM

At Abbys, it's a free-for-all, but ENVIES will raise the bar: Piyush Pandey

Ogilvy Chief says frustration with the industry awards system & the way it is handled compelled his agency to institute the ENVIES, designed to raise the bar for its people & recognise good work

Srabana Lahiri Dec 12, 2013 8:37 AM

10+2 ad cap: With TDSAT's verdict, TRAI may take action against erring b'casters

The matter is now no longer sub judice, and since there has been no interim order nor has any challenge petition been filed against the regulation, confusion prevails in the broadcast industry

Abid Hasan Dec 12, 2013 8:33 AM

Operators want lower reserve fee as Phase III auction looms

Radio stakeholders are expected to meet later this week to thrash out their list of recommendations to TRAI; lower reserve fee & clarity on the migration process seem to be high on the agenda

Abhinna Shreshtha Dec 12, 2013 8:16 AM

Tis Hazari court summons broadcasters in ad cap case

B'casters have been asked to appear in the court on Dec 16 to get bail. This is in response to TRAI filing cases against over 14 channels in Patiala House court for violating the ad cap diktat

Abid Hasan Dec 12, 2013 8:11 AM

Mobile marketing: Not yet, but getting there

Mobile ad spend would account for 7.7% of global ad spend by 2016, leapfrogging radio, magazines & OOH, says a ZO report. However, advertisers urge there is still a long way to go for India

Abhinna Shreshtha Dec 12, 2013 8:04 AM

Maxus India bags Ruchi Soya Industries business

The account includes Mahakosh, Sunrich & Ruchi Gold brands. The account will be handled by Maxus' Mumbai office and will be headed by Mangesh Korgaonkar

exchange4media Staff Dec 12, 2013 7:35 AM

Jury meets to deliberate on winners for Pitch Youth Marketing Awards 2013

Categories such as "Best Disruptive Youth Brand" & "Usage of Unconventional Media for a Youth Brand" had some of the most exciting entries. Maximum entries received for "Best Digital Media Strategy for the Youth"

Rashi Bisaria Dec 12, 2013 7:34 AM

TDSAT dismisses NBA's ad cap case, directed to go to High Court

The TDSAT decision comes after the Supreme Court gave its verdict last Friday, stating that the Tribunal should not interfere in TRAI's recommendations

Abid Hasan Dec 12, 2013 7:32 AM

Archana Aggarwal quits P&G as Country Media Manager, joins Airtel

Aggarwal, who was with P&G for over eight years, leverages her diverse media experience at Airtel. She took charge at Airtel from Dec 9, 2013, as confirmed by industry insiders

exchange4media Staff Dec 12, 2013 7:30 AM

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