Date-wise News
Thought Blurb bags creative mandate for Viviana Mall?blur=25

The win comes on the back of a month long multi-agency pitch. Thought Blurb has been assigned the task to enhance the overall Viviana brand experience using progressive creative intelligence

exchange4media Staff Apr 26, 2014 12:55 PM

Quick Recap: S Swamy on agencies’ absence from Goafest; Pitch fee getting the nod?; Spends swing between IPL & polls?blur=25

Srinivasan K Swamy speaks on agencies abstaining from Goafest; Is pitch fee gaining acceptance?; Elections & IPL keep marketers busy – some of the major developments during the week...

exchange4media Staff Apr 26, 2014 12:52 PM

Quick Recap: S Swamy on agencies’ absence from Goafest; Pitch fee getting the nod?; Spends swing between IPL & polls?blur=25

Srinivasan K Swamy speaks on agencies abstaining from Goafest; Is pitch fee gaining acceptance?; Elections & IPL keep marketers busy – some of the major developments during the week...

exchange4media Staff Apr 26, 2014 11:41 AM

Thought Blurb bags creative mandate for Viviana Mall?blur=25

The win comes on the back of a month long multi-agency pitch. Thought Blurb has been assigned the task to enhance the overall Viviana brand experience using progressive creative intelligence

exchange4media Staff Apr 26, 2014 11:18 AM

Big Magic refreshes look; aligns packaging?blur=25

The new look reinforces Big Magic’s fun & light entertainment persona and is in keeping with its tag line ‘Chatpata har pal’. The new look will go on air from the morning of April 28

exchange4media Staff Apr 26, 2014 10:50 AM

Sony Alpha highlights tech expertise through human driven stories?blur=25

Conceptualised by Hakuhodo Percept, the new TVC for Sony Alpha 58 cameras seeks to bring out the real emotions behind a great picture

exchange4media Staff Apr 26, 2014 9:41 AM

KR Skandaraaj elected President of Advertising Club Madras?blur=25

Sovereign Media Marketing’s KR Skandaraaj is the 40th President of the Club. P Sivaprasad of SS International has been elected the Vice President

exchange4media Staff Apr 26, 2014 9:23 AM

WPP net new biz dips marginally to $1.275 bn YoY in Q1 of 2014?blur=25

WPP had reported net new business of $1.504 bn in the first quarter last year. A recent surge of new business activity & net new business wins reflect significant reviews of client relationships

exchange4media Staff Apr 26, 2014 8:20 AM

Lowe Lintas & Partners to host 12th edition of Portfolio Night in Mumbai?blur=25

This is for the second time that Lowe Lintas is hosting Portfolio Night in India. The agency has called upon young creative professionals to participate

exchange4media Staff Apr 26, 2014 8:20 AM