Date-wise News
Haunted nights with 93.5 RED FM

The series will feature stories around horror and supernatural phenomenon of the haunted places collected from every nook and corner of our country

exchange4media Staff Sep 4, 2014 4:42 PM

Woodland launched first digital magazine 'Explore More' in outdoor adventure space

A quarterly magazine, "Woodland Explore More", is available on both iOS and Android platforms

exchange4media Staff Sep 4, 2014 4:32 PM

Online news photo agency Fotocorp turns 10

Mumbai-based online news photo agency Fotocorp recently completed 10 years in the market. To mark the occasion, the agency has launched a new site design with updated search features

exchange4media Staff Sep 4, 2014 4:06 PM

Hari Krishnan appointed as Managing Director, ZenithOptimedia India

Based out of Gurgaon, Krishnan takes charge of ZO's pan-India operations from today. He joins in from Cheil Worldwide SW Asia, where he was COO. He has spent over 22 years in advertising agencies such as Bates, Ogilvy, Grey, and JWT

exchange4media Staff Sep 4, 2014 2:44 PM

Shailesh Kumar, Editor-in-Chief & CEO, News Nation puts in his papers

Kumar added that he is not joining any other organisation at present, but will be working towards his own venture

Abhishek Mehrotra Sep 4, 2014 10:08 AM

MEC wins the media mandate for FreeCharge

The agency has already started work on the account, confirm sources

Priyanka Mehra Sep 4, 2014 9:20 AM

Video: Social media smokescreens have to go:  Arvind Gupta

The convener of the BJP's IT cell said the government was taking steps to ensure social media companies that do business in India are made to pay service taxes while arguing for the need to regulate user generated content

Abid Hasan Sep 4, 2014 9:18 AM

Gamification-The future of work is play: Mike Cooper @ exchange4media Conclave 2014

Mike Cooper, Worldwide CEO, PHD will talk about the engagement economy, which is driven by "gamification" - the implementation of highly engaging game mechanics, loyalty programmes and behavioural economics to drive user engagement

exchange4media Staff Sep 4, 2014 9:09 AM

Brands need to target social media for image building

Industry leaders brainstorm over the need for a social media policy, and how brands can leverage social media for outreach and image building

Ankur Singh Sep 4, 2014 8:34 AM

GAIL & Spoment partner to hunt for the next Milkha Singh

Spoment has lined up a series of events, across the country to unearth the talent

exchange4media Staff Sep 4, 2014 8:26 AM

CyberMedia becomes Google AdSense certified partner

As a certified partner of the Google AdSense Partner program, CyberMedia will help online publishers earn through targeted advertisements and optimise their online inventory

exchange4media Staff Sep 4, 2014 8:22 AM

Bollywood top draw for 'viewers by appointment'

TV channels looking to create sticky content fall back on star-driven shows and live sporting events; marketers look for branding opportunities on programmes that enjoy appointment viewership

Collin Furtado Sep 4, 2014 8:21 AM

Shailesh Kumar, Editor-in-Chief & CEO, News Nation puts in his papers

Kumar added that he is not joining any other organisation at present, but will be working towards his own venture

Abhishek Mehrotra Sep 4, 2014 8:18 AM

Vserv appoints Pranab Punj as AVP, Global Marketing

In his previous assignment, Punj was the Director of Digital Media at Viacom18, where he was responsible for driving marketing and managing the web business

exchange4media Staff Sep 4, 2014 8:13 AM

IBN7 strengthens its on-air talent line-up

Sumit Awasthi makes a comeback on IBN7 with a special show on 100 Days of Modi Government; Akash Soni also joins the channel to further strengthen its anchor line-up

exchange4media Staff Sep 4, 2014 8:12 AM

Maruti Suzuki Ciaz vrooms in with mega ad campaign

The country's largest car maker is seeking to mark its presence in the domestic market with the mid-sized sedan through phased marketing

Ankur Singh Sep 4, 2014 8:09 AM

I&B Minister speeds up Phase III migration, signs off ad for tech bids

Radio community rejoices as the much-delayed migration to Phase III can now start rolling, hopes government will reconsider the reserve fee structure

Abhinn Shreshtha Sep 4, 2014 8:07 AM

Online ad market to reach Rs 3,575 cr by March 2015: IAMAI-IMRB report

E-commerce, Telecom, and FMCG & Consumer Durables are the top 3 verticals driving the digital advertisement spends in India. Search ads constitute 38% of overall ad spends; Display ads contribute 29%; Social Media contributes 13%

exchange4media Staff Sep 4, 2014 8:04 AM

Ogilvy beefs up Mumbai creative team with four senior hires

Neville Shah, Syed Mohammed Talha Nazim, Mahesh Madhukar Parab and Talha Bin Mohsin have been brought on board as Senior Creative Directors

exchange4media Staff Sep 4, 2014 8:02 AM

MEC India appoints Premnath Unnikrishnan as South Head - Digital

Based out of Bangalore, Unnikrishnan will report to Vishal Chinchankar, Digital Leader - India. He joins in from Interactive Avenues, where he had managed accounts such as Wipro, TTK, ING Vysya Bank, and World Vision, among others

exchange4media Staff Sep 4, 2014 8:01 AM