Date-wise News
Is IBN7’s Ashutosh joining AAP??blur=25

Social media has been rife with speculations over Ashutosh joining the Aam Aadmi Party, after he confirmed his decision to quit IBN7 as Managing Editor

e4m Desk Jan 9, 2014 3:17 PM

Lukup Media & Warner Bros join hands for India's first on demand TV channel?blur=25

Through this partnership, a selection of new releases, catalogue titles & popular TV series will be offered to viewers via an on-demand TV channel, powered by a new product, Lukup Player

e4m Desk Jan 9, 2014 12:04 PM appoints Bang in the Middle as its communication partner?blur=25

The agency has started work on creating conversation around the online home store, leveraging both online and offline communication media

e4m Desk Jan 9, 2014 12:01 PM appoints Bang in the Middle as its communication partner?blur=25

The agency has started work on creating conversation around the online home store, leveraging both online and offline communication media

e4m Desk Jan 9, 2014 11:42 AM

Ashutosh moves on from IBN7; Vinay Tewari takes charge as Managing Editor?blur=25

Ashutosh’s next destination is not known. Tewari will now lead IBN7 editorial operations in the same capacity. In this expanded role, he will also drive network synergies at CNN-IBN & IBN7

e4m Desk Jan 9, 2014 11:31 AM

News Express announces more new appointments?blur=25

The organisation has got on board a new General Manager and two Deputy Editors. The group has appointed more than 15 senior people in a month's time

Abid Hasan Jan 9, 2014 9:34 AM

Content acquisition a double-edged sword for English GECs?blur=25

The cost of acquisition ranges between $5,000 & $8,500 per show per hour, but monetisation & profitability depends a lot on the global popularity of the show and the network premiering it, say industry experts

Abhinav Trivedi Jan 9, 2014 9:28 AM

Consolidation, activation & BTL among key trends for Indian media industry in 2014: Ashish Bhasin?blur=25

Research data migration, monetising mobile, omnipresence of digital & growing clout of content are other dominant trends this year, says the Chairman India & CEO South East Asia - Aegis Media

Ashish Bhasin Jan 9, 2014 9:15 AM

"We look at digital as a self-sustainable ecosystem for our critical stakeholders"?blur=25

The increasing adoption of the digital medium, both by customers & sellers, makes the medium very important for financial services companies, says ING Life Insurance's Mohit Goel

Saloni Surti Jan 9, 2014 9:05 AM

Why brands love Ranbir Kapoor??blur=25

The credibility of Ranbir Kapoor, along with his youthfulness & cool persona have made brands flock to the actor to create a wider appeal & visibility in the hyper-competitive market

Twishy Jan 9, 2014 9:00 AM

OOH agencies cautiously optimistic about 2014?blur=25

With a less than stellar performance in the past two years, the OOH industry is hoping for a much better 2014 as elections loom and new infrastructure projects in metros create more inventory possibilities

Abhinna Shreshtha Jan 9, 2014 8:48 AM

Guest Column: Building a well rounded brand persona - Shaziya Khan?blur=25

There needs to be a deeper appreciation of brands actively evolving from the transactional to the relational both for their own sake and for others, says the Executive Planning Director of JWT

Shaziya Khan Jan 9, 2014 8:39 AM

Ajay Singh named Editor of Governance Now?blur=25

Prior to this, Singh was Managing Editor of the fortnightly publication. He has close to 25 years of experience in print and electronic journalism

e4m Desk Jan 9, 2014 8:27 AM

Rajesh Mani heads back to TI Cycles, Chennai?blur=25

According to industry insiders, Mani is rejoining TI Cycles after a short stint in Big FM, where he was Regional Business Head - South

Deepa Balasubramanian Jan 9, 2014 8:20 AM

ZO announces management succession in Performics, Resultrix in India?blur=25

Gulrez Alam moves to Singapore as Chief Development Officer, APAC. Tanmay Mohanty will be taking on the mandate of MD, Performics India

e4m Desk Jan 9, 2014 7:59 AM

Mohit Hira appointed as CEO, Hungama Digital Services?blur=25

Hira will be overseeing the entire operations of Hungama Digital Services & JWT Digital, thereby ensuring seamless integration of the two to offer integrated digital solutions to all HDS & JWT clients

e4m Desk Jan 9, 2014 7:57 AM

Aditya Save, Head - Digital Media & Marketing, Marico?blur=25

Businesses run because we market our products. People buy our products because they like them. In the end, there is only marketing. We call print and TV ‘traditional’ media because they have been around for years. Today, you call something mobile marketing because the others are ‘not mobile’. These are just definitions we have come out with to make it easier to understand these concepts.

e4m Desk Jan 9, 2014 12:00 AM