Date-wise News
CNBC-TV18 & Mint in strategic content alliance?blur=25

This partnership will enable the two parties to share content with each other on a daily basis and work together on various editorial initiatives throughout the year

exchange4media Staff Apr 1, 2014 2:50 PM

DDB MudraMax starts year with a bang, wins biz worth Rs 100 cr?blur=25

The year 2014 has brought good tidings for DDB MudraMax, with 10 business wins in the first quarter itself and business worth Rs 100 crore

Priyanka Mehra Apr 1, 2014 9:00 AM

Election Tracker: Has #ghargharmodi worked against Narendra Modi??blur=25

Narendra Modi has been doing impressively well in the social media space, however over the last three weeks, his favourability on Twitter has been steadily dropping even as negative sentiment has been increasing

Abhinna Shreshtha Apr 1, 2014 8:36 AM

Google hails the power of every voter?blur=25

The film narrates the story of 97-year old Shyam Saran Negi from Himachal Pradesh, who is India’s very first voter, and urges Indians to come out and cast their votes in these general elections

Twishy Apr 1, 2014 8:24 AM

Mindshare Singapore launches content marketing business unit called 'Discovery'?blur=25

Discovery is a team of copywriters, videographers, journalists and event designers who capture the important moments for brands and consumers, and leverage the power of paid, owned and earned media strategies, helping clients make their content and stories “discoverable.”

exchange4media Staff Apr 1, 2014 8:21 AM

Indian Digital Media Awards returns for another edition?blur=25

Entries are now open for IDMA 2014, which will be held in Mumbai on June 6. There are five main awards categories – Web, Mobile, Social Media, Languages and Hall of Fame Awards

Sonam Gulati Apr 1, 2014 8:19 AM

Mankind Pharma appoints ADK Fortune as its creative partner?blur=25

The win comes on the back of a multi-agency pitch that took place in New Delhi. DDB Mudra was the incumbent agency on the account

Twishy Apr 1, 2014 8:16 AM

Cannes Lions honours McDonald's with Creative Marketer of the Year Award?blur=25

McDonald’s won its first Cannes Lion, a Gold in Television, in 1979 and have gone on to win 77 Lions in total, the majority of which have been awarded in recent years in a variety of categories.All of the recent awards are under the “i’m lovin’ it” umbrella.

exchange4media Staff Apr 1, 2014 8:09 AM

ZEEL launches its new music label 'Zee Music Company'?blur=25

The label has already acquired the music rights to the upcoming film ‘Holiday’ and plans to acquire the music rights of over 20 major motion pictures in the financial year 2014-15.

exchange4media Staff Apr 1, 2014 8:05 AM

TRAI hikes tariff by 15% for non-DAS operators from today?blur=25

The hike to the tune of 27.5 per cent will be implemented in two phases; the first will be effective from April 1st, 2014 and second will be applicable from January 1st, 2015.

Abid Hasan Apr 1, 2014 8:03 AM

Vespa India awards its creative mandate to BBH India?blur=25

As part of the global alignment, BBH India has been tasked with the development of communication for the iconic scooter brand to position it as a lifestyle product in the Indian market

exchange4media Staff Apr 1, 2014 8:01 AM