Date-wise News
At Bharti Airtel, Sharma was leading the media vertical. With this appointment, he returns to advertising. He had earlier worked with Universal McCann, which is part of IPG Mediabrands
Srikanth P Srinivas joins as Senior VP, Public Affairs, responsible for policy research, programme development & strategic communications. This is in keeping with the firm's efforts to beef up its public affairs practice
exchange4media Staff Jan 22, 2014 7:44 PM
Gupta has been with Axis Bank since August 2010, and spearheaded many of the brand's initiative, including 'Badhti ka Naam Zindagi'. She is the latest from the corporate world to join the Aam Aadmi Party
Priyanka Mehra Jan 22, 2014 10:38 AM
Law & Kenneth won the account post an extensive multi-agency pitch process. The agency's Mumbai office will handle the account
exchange4media Staff Jan 22, 2014 10:35 AM
Gupta has been with Axis Bank since August 2010, and spearheaded many of the brand's initiative, including 'Badhti ka Naam Zindagi'. She is the latest from the corporate world to join the Aam Aadmi Party
Priyanka Mehra Jan 22, 2014 9:54 AM
Bharat Patel, Former Chairman, P&G Hygiene and Health and Former Chairman - ISA, and Jury Chairperson, Golden Mike Awards 2014, talks about the importance of creativity and innovation in radio advertising
Saloni Dutta Jan 22, 2014 9:47 AM
According to the Editor-in-Chief of Times Now, television news is going to explode if you get it right; if you do it right, it is going to be the biggest sector of television in India
Kanika Mehrotra Jan 22, 2014 9:41 AM
Kantar believes that the crossholding clause only serves to restrict competition. It states that TV ratings are best left to self-regulation & industry oversight rather than Govt policy
Abid Hasan Jan 22, 2014 9:29 AM
The IBF, AAAI & ISA are working closely to carve out a solution & avoid a possible ratings blackout. Sources indicate that TAM will also be involved in these negotiations "when the time is right"
Abhinav Trivedi Jan 22, 2014 9:11 AM
It has been more than a year since Starbucks set up shop in the country and the coffee chain has been extensively using digital media & social networks to cement its place among coffee-lovers
Abhinna Shreshtha Jan 22, 2014 9:01 AM
Law & Kenneth won the account post an extensive multi-agency pitch process. The agency's Mumbai office will handle the account
exchange4media Staff Jan 22, 2014 8:52 AM
Along with the account size of Rs 450 cr, another distinctive facet of Samsung's media account move was the alleged corruption allegations that prompted the move & the call for the pitch in November last year
exchange4media Staff Jan 22, 2014 8:39 AM
The incorporation process got over on January 14, 2014, following which the company commenced its Singapore operations
Deepa Balasubramanian Jan 22, 2014 8:30 AM
The brand has launched its first TV commercial, conceptualised by JWT India, that showcases the chemistry between strangers and the idea of being seduced by a great fragrance
As part of the deal, Star Sports has acquired global media rights for all territories, excluding Argentina, and will produce & distribute all international properties to over 200 countries
exchange4media Staff Jan 22, 2014 7:46 AM
