Date-wise News
Zee's Sapangeet Rajwant to join Colors as Vice President, Marketing

As confirmed by sources, Rajwant, VP, Marketing, Zee TV will be moving to Colors as VP, Marketing. She will be reporting to Raj Nayak, CEO, Colors

exchange4media Staff Jul 22, 2014 10:27 AM

Big wins propel Dentsu Aegis Network into top league

Armed with huge wins like General Motors, Nokia and Microsoft, 2014 is turning into a dream year for the agency, says Ashish Bhasin, Chairman & CEO South Asia, Dentsu Aegis Network

Priyanka Mehra Jul 22, 2014 10:00 AM

Nikhil Wagle bids adieu to IBN Lokmat

Announcing his decision to move on, Wagle has tweeted: "Just resigned from IBN LOKMAT." He further said that he will continue "journalism without fear or favour"

exchange4media Staff Jul 22, 2014 9:42 AM

Failure of self-regulation may lead to penalty for advertisers

Misleading print & audio-visual ads on food items are under government scrutiny since self-regulation by advertisers is deemed as inadequate

exchange4media Staff Jul 22, 2014 9:39 AM

English movies face-off: Sony PIX plays off FIFA, Star Movies banks on movie premiere

The battle between Star Movies & Sony PIX for the top spot continues. While Sony PIX saw gains during the FIFA World Cup, Star Plus has now regained the No. 1 spot. We find out the reasons behind their recent good run

Collin Furtado Jul 22, 2014 9:12 AM

exchange4media's IMPACT magazine celebrates young achievers with 30 Under 30 list

This was the 2nd edition of IMPACT magazine's successful initiative. Jury was headed by Raj Nayak, CEO, Colors. The jury chose the top 30 from 135 entries shortlisted by a rigorous editorial procedure

exchange4media Staff Jul 22, 2014 8:33 AM

Actimedia PR bags ITC My Fortune and Lavie

The agency has also bagged other accounts such as Grasim, Big Door, Shree Raj Mahal Jewellers, Dvar and Jet Gems

exchange4media Staff Jul 22, 2014 8:15 AM

Instinctif Partners ties up with Bang In The Middle

Instinctif Partners' office in India will be headed by Nabanita Sircar with support from Managing Partner, Mark Garraway and Senior Partner, Geoff Potter

exchange4media Staff Jul 22, 2014 8:13 AM

PROI Worldwide leads global ratings with 21.9% in global net fee income

As per The World PR Report, PROI Worldwide's independent Agencies, Adfactors and Integral PR, were placed among the top 10 fastest growing agencies in Asia Pacific

exchange4media Staff Jul 22, 2014 8:11 AM

Honda's second inning: All set to spread its "wings"

Honda has launched "Wave 2.0" of its business expansion in the country with its latest ad taglined 'Honda is Honda' which aims to firmly embed Honda's Wings as the metaphor

Ankur Singh Jul 22, 2014 8:08 AM

Vodafone's Twitter fiasco & the dilemma of handling social media bloopers

Offensive tweets on Vodafone India's handle on Sunday once again highlighted that though social media is a marketer's delight, it can also turn into a double-edged sword

Abhinn Shreshtha Jul 22, 2014 7:59 AM

HSBC Premier awards its communication mandate to L&K Saatchi & Saatchi

The agency will be taking forward the globally integrated campaign for the re-launch of Premier, HSBC’s premium financial services product. The agency’s Mumbai office will handle the account

exchange4media Staff Jul 22, 2014 7:56 AM

Percept restructures its Marcom biz, creates 'Percept One' entity

Shiv Sethuraman has been roped in as CEO, Percept One. In the new structure, the diverse companies & SBUs encompassing the Marcom biz will consolidate into a single holistic entity, Percept One

exchange4media Staff Jul 22, 2014 7:54 AM

Linen wins creative mandate for Tupperware in India

With India being a focus market globally, Tupperware was on the lookout for a partner agency to deliver not just creative excellence, but business solutions as well. It was here that Linen emerged as the agency of choice

exchange4media Staff Jul 22, 2014 7:52 AM