Akash Raha

Out of home is not a medium – it's different: Steve Ridley

Kinetic Media Global CEO Steve Ridley’s global outlook for OOH Media 2011 is an interesting one. He also feels that “India runs the world;...

OOH 2011 Awards: Lauding the industry’s best

Mudra Max has been adjudged OOH Agency of the Year at the first ever OOH 2011 Awards. JCDecaux is OOH Media Owner of the Year, while Philips is OOH Ad...

Reporter’s Dairy: Lessons to be learnt, e4m style

The insider’s story about what e4m has to offer and teach the world. Akash Raha reveals...

The Telegraph does its first roadblock

The ABP Group has executed its first advertising roadblock with its publication The Telegraph for J&J’s Acuvue contact lenses.

TOI's Sudhakar Babu joining The Manipal Group

After 14 years with The Times of India, Sudhakar Babu is joining The Manipal Group as Director, Marketing.

ARTBI to safeguard interest of regional broadcasters

A new industry body, called Association of Regional Television Broadcasters of India (ARTBI), that will safeguard the interest of regional broadcaster...

Conde Nast – leveraging its niche quotient

With its three magazines – Vogue, GQ, Conde Nast Traveller – doing well in the Indian market, Conde Nast Group is in an upbeat mode. A con...

Businessworld 'Most Respected Companies' awards given away

In an exhilarating award ceremony, attended by biggest honchos of the corporate world, Businessworld gave away the ‘Most Respected Companies&rsq...

Marketers beginning to speak the language of sports

With sports frenzy only increasing in India in the days to come, marketers will have to buckle up to leverage from it.

Rajiv Mishra roped in as COO of India News

Rajiv Mishra has been appointed as COO, India News. He will look after India News National, India News Haryana, India News Bihar-Jharkhand divisions.

On creative and marketing miracles

While miracles in marketing may seem a bit far-fetched, there is a science behind it, as was shared by Andrew Robertson, President & CEO, BBDO Wor...

Mid Day Entertainment – fortifying the celeb factor

Mid Day Entertainment has been adding specific value by offering innovative and diverse media platforms to strengthen the association between brands,...

Former civil servant, journalist K Subramanyam no more

K Subrahmanyam, a prominent foreign affairs analyst, journalist and former Indian civil servant, passed away on February 2, 2011.

CyberMedia's Baburajan K to launch online magazine

Baburajan K, who has resigned as the Executive Editor of Voice&Data, a CyberMedia India publication, is planning to launch an online B2B telecom m...

The cool & the uncool – industry leaders show how to market to the youth

The exchange4media Youth Marketing Summit 2011, held in Delhi on January 28, was an enthralling affair where stalwarts of the industry came together t...

Mirchi Music Awards to be held in Mumbai today

Radio Mirchi is gearing up for the third edition of the ‘Mirchi Music Awards’, which is being held in Mumbai on January 27, 2011.

Hindustan Times on Mid Day cover...

Mid Day ran an impact-cover advertisement for Hindustan Times on January 24, 2011, for HT's ‘No TV Day Campaign’. e4m finds out more...

Business Standard 'Best B-School Project Awards' on Feb 1

Business Standard is gearing up for the ‘Best B-School Project Award’ planned for February 1, 2011.

HT Estates through the 3D lens

This Saturday, January 22, 2011, readers of HT Estates will be in for a special surprise when they lay their eyes on a special 18-page 3D issue.

HT Media Ltd Q3 net up 33.5 pc at Rs 47.8 cr

HT Media Ltd has reported a 33.5 per cent growth in its consolidated net profit at Rs 47.8 crore for Q3 FY11, while total income stood at Rs 465.06 cr...

API, FIP raise concern over proposed amendment to Indian Copyright Act, 1957

The Association of Publishers in India (API) and Federation of Indian Publishers (FIP) fear that academic book prices will jump ten-fold if the propos...

The Telegraph adds value; pagination goes up to 52

The Telegraph has recently undertaken a major value addition exercise in Kolkata wherein the overall pagination has gone up to 52 pages on most days o...

Tehelka’s biz paper venture hits a financial roadblock

Tehelka’s business newspaper ‘Financial World’ might not be flagged off as planned earlier due to a “funding crunch”.

Wading through marketing obstacles in a digital world

Formulating strategies in a digital world, understanding the always-connected consumer, Internet and ad spends were some topics discussed by industry...

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