Industry Briefing News
Z is further enhancing the breadth of its non-fiction slate with a compelling mix of established marquee properties and innovative formats designed for the evolving consumer palette
My Way Is the SURE Way is a practical playbook for scaling consumer businesses
The artistic installation transforms garments contributed by survivors of sex trafficking into a collective symbol of courage, dignity and hope
Amazon today announced that its Amazon Influencer Program has grown to over two lakh creators
Timed around Durga Puja, HOCCO’s East India launch brings together local inspiration, creative expression and on-ground experiences to introduce the brand to the city
Wins multiple honours, bringing homegrown thinking, deep local insights and creative excellence to the Asian stage
Prior to joining News Pinch, Purohit was Chief Sub-Editor at Oneindia
Mathur has over 15 years of experience across brand storytelling, creative strategy and integrated marketing
Noor brings an individual artistic identity to Zee Music Company’s expanding original music portfolio
Prior to this elevation, Unadkat served as Deputy VP within the organization
Aich will work across performance marketing, influencer campaigns and strategic brand partnerships
Behera will oversee service sales, delivery, partner management and digital offerings across the region, with a focus on customer loyalty and service growth
Bengaluru-based startup plans to strengthen clinical capabilities, advance personalisation technology and expand its skin and hair treatment portfolio
Presented by RIICO, the three-day offsite conference for chief financial officers of India's largest companies is built around the theme ‘CFO Office 3.0’
As part of the ‘Mandap on Wheels’ campaign, a beautifully decorated wedding mandap travelled across key parts of Gurgaon, bringing the visual richness of an Indian wedding into the urban landscape
For the Dakkhinayan@GK2 community, Puja is much more than five days of rituals. It is a time when families come together, friendships are renewed & children connect with their cultural roots
His previous stints include roles at Publicis Media, WPP and Magnon Group
In a social media post, NDTV CEO and Editor-in-Chief Rahul Kanwal said protesters do their own cause a disservice when they target reporters covering demonstrations
Participants presented their portfolios and received candid one-on-one feedback from a panel of the industry’s senior creative leaders
The app brings the network’s live streams across languages, news videos and content across formats in one place
Preethika brings over 15 years of experience across industrial technology and optical solutions
The publisher’s quick-commerce initiative accounts for more than 10% of its monthly circulation, according to the company
Power is one of the most important things to look at when buying a mixer grinder
The announcement was marked by the unveiling of its short-form series, Raghupati Raghav Raja Ram
The new formats offer brands opportunities to reach audiences through video advertising this festive season
New integrated investor awareness campaign simplifies the world of investing and encourages Indians to make informed, responsible investment decisions
The awards place academics working in Indian institutions of higher education in the front and centre of the conversation on research
The deal brings an end to the Television Academy’s long-running “Wheel Deal”, under which the annual awards ceremony rotated among US broadcasters ABC, CBS, Fox and NBC
He will lead media relations, corporate communications, brand positioning, and strategic PR initiatives for Steelbird
The 2026-27 Indian Super League season is set to kick off on October 10
Tiwari joins Zee Media after spending around two-and-a-half years with News India 24X7
The multi-city campaign saw a combination of billboards and bus branding demonstrating the functional benefits of Welspun’s QuikDry Towels
Naginder Rishi was former Senior General Manager–Advertising at India Today Group
Z is blending its legacy with emerging opportunities to build scale and stay ahead of the curve
Founded by media marketing professional Jayesh Asher in October 2012, The Resource 24x7 specialises in identifying subjects of editorial relevance & creating suitable media environments around them
She breathed her last on September 30 following a prolonged battle with cancer
The five MoUs mark a significant step toward strengthening collaboration across education, technology, media, entertainment, esports and the wider creative economy
Runners to receive 12 weeks of professional-level training as a PUMA athlete
Amazon Ads Agent brings sponsored ads and Display, Video, and Audio together in one simple, connected, AI-first ads platform
Combining proprietary intelligence, ecosystem technologies and cross-disciplinary expertise to help brands understand and improve how they are discovered and represented
The service is initially available to Axis Bank credit card customers on Visa and Mastercard networks
Insurance clicks in India command some of the highest prices, with health and term insurance costing ₹500–3,000 per click amid intense competition and tight spending limits.
The collaboration will leverage an Agentic Development approach to expedite content migration and code development
Nandini Dias named Vice President, L V Navaneeth to serve as Honorary Secretary
According to Radio City, roping in RJ Naved is part of a content disruptor play and radio evolving to multi-platform consumption
Karunakara Kurup, popularly known as NK Kurup, passed away in Kerala on 26 September
Dr Annurag Batra, Chairman & Editor in Chief - BW Businessworld, will deliver the keynote address at the seminar in Mumbai
AED 15 million investment marks a new milestone for NKN Media as it expands its global presence and builds a portfolio of original, scalable IPs
The brand combines outdoor, FM Radio and theatre advertising to create high-impact visibility across key consumer touchpoints
The campaign celebrates the Indian football team’s landmark international matches against Panama, Brazil and Uruguay, beginning September 25, 2026
The lawsuit, filed on Monday, alleges Samsung falsely marketed its M Model televisions as featuring the technology, which is designed to improve picture quality
According to Media Partners Asia’s Video Content Dynamics 2026 report, Indian users streamed an estimated 420 billion hours of online video during the year
With 450 million logged-in users making shopping-related searches on YouTube and creator payouts rising 160% YoY, the platform is positioning creator trust as the next commerce engine
YouTube’s latest creator push is less about giving creators more AI tools and more about closing the gap between creator content and the marketing funnel
NDTV Micro aims to give short-form storytelling greater shape and substance
Prior to this, Sankalp Naswa served as the HR Head, India and Sub-Continent at Lixil
Senior leader and MP Anil Baluni has been appointed coordinator of the BJP’s communication department
A Bollywood-themed family evening on 22 September, followed by a client celebration in Gurugram on 23 September
The 34,000-square-foot facility, named Devon's Point, is the first in a planned global rollout of production hubs across markets where WPP operates
The lineup includes names across Hindi and South movies—including Raja Shivaji, Chand Mera Dil, Welcome To The Jungle, Dhurandhar
Akashdeep has worked with media organisations like CNBC-TV18, Reuters, Times Now and Business Today
The show registered the biggest launch-day for any non-fiction property on Sony LIV
The limited-period collaboration brings the Croissant Blockbuster ice cream sandwich to consumers across Havmor parlours, alongside a digital film showcasing the new pairing
Mishra was General Manager at Shyam Metalics and Energy since July 2023
Prior to joining Sarmak Solutions, Patil worked across the publishing sector
Bhasin has experience of over two decades in media sales and has worked with India TV, Network18, ABP News Network and TV Today
The channel, backed by Leader News Network Pvt. Ltd., will anchor its editorial and broadcast operations out of Noida
Ruchika Mehta will additionally take charge as Editor, India Today Spice and Kamalinee Chatterjee will additionally handle sales for India Today Spice
Second edition of the digital marketing playbook brings together academic rigour, industry expertise and AI-led practices to help marketers navigate the evolving digital landscape
Anto Joseph has stepped down as Resident Editor of The New Indian Express (Tamil Nadu) after a stint of over 5 years; TNIE’s business paper is expected to launch by November
Why international law cannot legitimise a regime built upon the systematic exclusion of women
The first LIONS Asia Festival of Creativity and Asia Lions Awards will take place in Singapore, September 2027
Aditya Babbar currently serves as Vice President - India Head, MX Business at Samsung Mobile
Doordarshan currently comprises 35 channels - one international, six national and 28 State and Regional Network channels - supported by 65 Studio Centres
Gurbani Tube has been conceived as a dedicated content discovery platform that brings together Sikh religious content through an intuitive and easy-to-use interface
Most recently, she held a senior leadership role at Radisson Hotel, Delhi MG Road
Pezeshkian delivered high-stakes geopolitical revelations regarding the escalation in West Asia, conditioning the reopening of the vital Strait of Hormuz on an end to US blockades
Tweeting about it, Naveen Tiwari, Founder & CEO of InMobi and Glance, said the appearance was the result of collaboration between the Glance and Apple teams around the future of consumer experiences
Associated with IFFCO-TOKIO General Insurance since 2001, Mr. Chopra has held several key positions during his tenure
The series will be presented on the YouTube channel Avadh Panch and will be presented by senior journalist Madhukar Upadhyay
With a reimagined mobile and Connected TV experience, five distinct entertainment universes, an ambitious English slate and a revamped Free 5, Zee 5 is making a larger play for the Indian household
The funding has been anchored by early-stage investor and mentor Bharat Jaisinghan
Mihir Bhatt, who joined the company as the Chief Content Officer for News18 Studio, has taken on an expanded remit as Chief Content Officer for Branded Content
The move seeks to strengthen the bank’s proposition for international travellers and consumers making purchases in foreign currencies
Frodoh to design and deploy a CTV-first technology enabling first-screen monetisation across STAGE’s OTT app
The campaign has been planned and executed by Vertoz, which holds exclusive advertising rights across the selected Aqua Line station inventory
Collaboration turned one of the franchise’s most recognisable symbols into an ice cream experience, as Mirzapur: The Movie enjoyed a strong opening weekend
Astra is also the first OpenAI model to trigger stronger safeguards under the company's safety protocol because of its cybersecurity capabilities
Sona Bahadur, Independent Food Journalist, remembered Steinem as the one who was known for a revolutionary spirit, trailblazing activism and extraordinary life
Alluri Sitarama Raju International Airport is the new greenfield airport at Bhogapuram in Vizianagaram district
‘AI creator’ labels are being replaced with ‘AI-generated profile’ as brands increasingly experiment with synthetic creators and digital likenesses
AI lip-sync technology from NeuralGarage enables theatrical films to cross language barriers while preserving natural lip movement, including IMAX and multi-language releases
The Mumbai-based storytelling company will create brand-first microdramas, micro-docs, social series and micropodcasts
Partnership scales to Tamil, Telugu, Kannada, Malayalam, and Bangla editions on the JioStar network and JioHotstar
New global media network, which has been created after merging Hearts & Science and Mediahub will operate across 40 markets with $9.1 bn in 2025 billings; APAC & LATAM leadership to be announced in Q4
Founded by Chairman Madhaw Ciran, Macis Group has begun extensive ground work for the launch of their news network
The firm has released three films featuring JordIndian, Vishakha & Divesh, and Biji Basheer
Sidharth Malhotra will lead MMTC-PAMP’s new integrated campaign, ‘Purest And More’
A single global destination for sports fans, offering sports content, live streaming, stats, community, experiences and social contests
Gabbi’s association with Everlite comes at a time when lightweight jewellery is becoming increasingly relevant to how younger consumers shop, style and wear their jewellery
In this report, the company has provided detailed information related to its business, employees, customers, human rights, social responsibility, environment, energy and more
Firstpost Flaunt will explore the ideas, experiences, craftsmanship and personalities shaping contemporary luxury
Throughout this term, Deol will feature across all media touch touchpoints including digital, outdoor and retail touchpoints
At the centre of the integration will be a native scrolling social feed within Gaana
Every winner was decided by weighing multiple sources of evidence including employee happiness dialogue results, sentiment analysis, external feedback and a detailed Culture Audit
In the ‘Not a Gentleman’s Game’ campaign, the World Cup-winning captain brings the aggression, intensity and ambition of Team India to Sony Sports Network’s high-energy campaign
Kargo is bringing together its full suite of capabilities to help brands drive impact across the entire consumer journey, from awareness to consideration and ultimately to store visits and purchase
The fifth edition of the league brings together business leaders, CXOs and senior professionals from across the NCR
Prior to this, Nandan Srivastava was with Jantantra TV for about three years
Deepessh D has been with Hyundai Motor since 2021 and was earlier Brand and Media Strategy Head
the change could also create a tougher environment for creators who are still building their audiences and have not yet developed the scale or consistency required to qualify for monetisation
The event marked Vijay’s first media engagement since assuming office in May
The new identity reflects NDTV’s evolution from a 24-hour television news channel into one news brand across screens, platforms and formats
HFE has been part of India’s clean energy journey for the last 14 years
Editorial leadership, global thought leadership, marquee IPs and technology-led transformation shape Zee Media’s Q1 momentum
The network incurred Operating Expenditure of Rs 1,745.9 million in the first quarter
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