Koffee With Karan back with last season; to stream on JioHotstar’s The Peacock Hub
The ninth season has secured eight brand partners
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Published: Oct 13, 2026 11:37 AM | 1 min read
- "Koffee With Karan" is set to return for its final season, premiering on October 14, streaming on The Peacock Hub via JioHotstar.
- The ninth season has secured eight brand partners from various sectors including payments, travel, home, food, and consumer goods.
- Key partners include Jaquar Bath + Light and Visa as Co-Presenting Partners, with Cadbury Bournville as Co-Powered By Partner, and several others as Special Partners and Associate Sponsor.
- Bhaskar Ramesh from JioStar highlighted the show's cultural significance and the value of brand integrations in premium storytelling.
Koffee With Karan returns for its final season, streaming on The Peacock Hub on JioHotstar.
Ahead of its October 14 premiere, the ninth season has secured eight brand partners across payments, travel, home, food and consumer categories.
Jaquar Bath + Light and Visa join as Co-Presenting Partners, Cadbury Bournville as Co-Powered By Partner; Airbnb, FabriCare by D’decor, Parle Hide & Seek Caffe Mocha Cookies and Tata Coffee Gold as Special Partners, and Pantaloons as Associate Sponsor.
Speaking about the advertiser response, Bhaskar Ramesh, Head – Entertainment Sales, Digital, JioStar, said, “Koffee With Karan isn't just an iconic entertainment property, it is a shared cultural event for Indian viewers. As Karan takes the couch for the final season, the exceptional lineup of marquee brands joining us speaks to the enduring pull of high-engagement premium storytelling. On JioHotstar, we are combining that unmatched cultural resonance with seamless, modern brand integrations that deliver real enterprise value across diverse categories.”
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