Abhinav Iyer, Chief General Manager, Marketing & Strategy, Muthoot Finance, discusses Sunheri Soch Season 5 and its use of customer stories, radio, regional content and AI
The draft amendment would bar non-dairy lookalikes from using the name paneer. Here is what an analogue is, what the rules say, and what changes for brands
At the e4m Real Time Programmatic Conference, marketers said the edge is shifting from acquisition and storage to connecting signals, acting on them and giving consumers a reason to share more