Preethika Sivaraj joins Siemens Healthineers as Deputy General Manager, Marketing
Preethika brings over 15 years of experience across industrial technology and optical solutions
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Published: Oct 12, 2026 1:43 PM | 1 min read
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In her new role, Preethika will be part of the division’s marketing leadership team, focusing on brand strategy, pricing, go-to-market initiatives, demand generation and customer engagement. Her mandate also includes driving commercial excellence and growth programmes to strengthen market presence and increase adoption of diagnostic solutions.
Preethika brings over 15 years of experience across industrial technology and optical solutions, with expertise in product marketing, digital marketing, brand building and commercial strategy.
Before joining Siemens Healthineers, she held strategic roles at Essilor, Carl Zeiss and Bosch Power Tools, where she worked on 360 degree marketing initiatives, demand generation, public relations, brand protection and business growth initiatives.
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