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Ruhail Amin

Ruhail Amin

We are trying to make our revenues far more attractive: CEO, Prasar Bharati

Shashi Shekhar Vempati talks about the cultural shift in Prasar Bharati and how he plans to lead the organisation into its next phase of growth

How brand extension and non-advertising revenue will define the future of print players

According to industry veterans, a quantum shift from advertising to non advertising revenue will be a critical factor for print players to stay releva...

Digital is a significant part of our media spend: Director Marketing, Kellogg India

Sumit Mathur of Kellogg India spoke about the robust Kellogg portfolio and how he is trying to build the core category as a strategy for bigger market...

Britannia turns 100, to spend Rs 50-60 crore in next two months on rebranding

Ali Harris Shere, VP-Marketing at Britannia, says that the idea behind Britannia’s refreshed look is to make the brand more suited to the demands of t...

Consumers have to start paying more to make media independent: Aroon Purie

Aroon Purie, Chairman and Editor-in-Chief of India Today Group; and Anant Goenka, Executive Director, The Indian Express; spoke about ‘Ownership Respo...

One learns more in failure than success: Shane Watson at BW Dialogue

Ace Australian cricketer Shane Watson spoke about his learnings from cricket, which could be applied in the corporate world, in a candid conversation...

Deepa Jayaraman steps down as COO of Hill+Knowlton Strategies

Deepa Jayaraman, who has over 17 years of experience, spent more than 12 years at Hill+Knowlton in various leadership roles.

Every business needs to become an experience business: Kulmeet Bawa, MD, Adobe South Asia

Kulmeet Bawa spoke about the importance of creating compelling experiences for the current day consumers at the recent launch of BW Businessworld Mark...

Merger of offline and online will define future of retail: EVP & COO, Walmart India

Devendra Chawla, EVP and COO – Merchandising, marketing and E-commerce, Walmart India gives insights into how the retail landscape is changing with th...

Traditional way of public relations is dead: Nitin Mantri, President PRCAI

As President of the Public Relations Consultants Association of India (PRCAI), Nitin Mantri, Group CEO of AvianWE has a new vision for the apex body

We have broken the notion that India doesn’t pay for content: CMO, ALTBalaji

Manav Sethi of ALTBalaji spoke about the rise of domestic OTT platforms and how ALTBalaji was leading the way

Face time with customers is drastically reducing: Pavan Shetty, Director, Porsche India

Having joined Porsche as its India Director in 2016, Pavan Shetty has played a critical role in Porsche’s India expansion.

Effective Marketing Communication Needs To Be Culturally Relevant: CEO, Hogarth Worldwide

On his recent visit to India, Richard Glasson spoke about the critical elements that define modern marketing communication and the company’s vision fo...

Effective marketing communication needs be culturally relevant: CEO, Hogarth Worldwide

On his recent visit to India, Richard Glasson spoke about the critical elements that define modern marketing communication and the company’s vision fo...

Samsung makes huge commitment to India with new Noida factory inaugurated by PM Modi

Expect even more serious marketing initiatives as Samsung will now look for dominant position in the country where it is presently ranked second with...

Why Amazon, Flipkart-Walmart need to worry after Reliance AGM?

Reliance Group's proposed foray into e-commerce has the potential to disrupt the sector and should be a cause of worry for Amazon and Flipkart-Walmart...

Punjabi channels have been victimised by rating agencies: MD & President, PTC Network

Rabindra Narayan, MD & president, PTC Network, spoke about the rise of the PTC Network and the need for rating agencies to rethink their approach towa...

Tech practices in India evolving faster than any other market: Stephen Tompkins, Essence

Tompkins, VP, Media Activation, APAC, Essence, sees the use of mobile as a huge opportunity in India

Only right work culture generates strong business impact: Veli Aghdiran, Essence

The Vice President, Learning & Culture (APAC) at Essence, talks about the importance of having a motivated workforce in an organization

"Badshah has become a brand," Badshah, musicpreneur & artiste

At the first edition of Music Inc., a high-powered event presented by MTV and curated by Loudest.in and exchange4media, popular musician Badshah opene...

Globally, almost 70% of car sales are digitally influenced: MD, Nissan Motor India

Jerome Saigot, Managing Director, Nissan Motor India Pvt. Ltd, spoke about the Datsun’s journey in India and the way ahead

Is it time up for the Facebook-Google Duopoly?: Experts Mull

Experts debated on the existing market duopoly and also spoke about how it could pan out in the coming time following the Cambridge Analytica data lea...

Digital is a big focus of our marketing strategy: Sandeep Kulhalli, Titan Ltd

The SVP, Retail & Marketing, Jewellery Division, Titan Ltd, speaks about the growth of jewellery retail and how Titan was disrupting the category with...

'Congress will directly connect with 25% voters on social media'

In an interview with exchange4meida, Congress' Social Media Strategist Mayur Shekhar Jha talks about the growing clout of social streams and how it is...

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