Father-son duo, Ashish and Abhinay Bhasin of DAN, bond over chess
Jury picks Innovation, Scalability, Impact as parameters to finalise IDMA 2018 winners
Purpose of re-founding is to simplify our offering: Kunal Jeswani, CEO, Ogilvy India
YES Bank MD & CEO, Rana Kapoor is an endless source of motivation to his daughters
Applause Entertainment appoints Ashok Cherian as Head of Marketing & Revenue
Thank you, Uncle Pai
Anant Pai, Founder-Editor of Amar Chitra Katha and Tinkle Comics, passed away yesterday in Mumbai. A few generations of Indians, including Pradyuman M...
Mixed Media: Now, let’s work towards a clean Abby...
The fraternity must welcome and support the compromise struck between the Ad Club Bombay and the Advertising Agencies Association of India towards hol...
Mixed Media: Why MIB must junk some of the Amit Mitra committee’s recommendations on ratings
While some of the suggestions are welcome, crossholding restrictions on measurement firms are regressive, writes Pradyuman Maheshwari.
Mixed Media: Are Indian journalists corrupt and really a bane of society?
Sadly, that’s the perception of the profession with dishonesty levels at the individual and corporate level touching a new high, writes Pradyuman Mahe...
Mixed Media: Road to nowhere with the regulator in reverse gear
The Telecom Regulatory Authority of India appears to have been influenced by lobbyists who do not wish to see foreign equity revving up competition in...
Mixed Media: Channel Wahi, Look Nayi
There’s not much to the new looks of both Star Plus and Bloomberg UTV, writes Pradyuman Maheshwari. The entertainment major had already seen some brea...
Mixed Media: Makeover mantra for Star Plus and Bloomberg UTV
As they get set to announce their new look, Star Plus hopes it will cement its place on the top and for Bloomberg UTV it’s a good, strong attempt to g...
Mixed Media: Why Manmohan Singh is possibly the world's most boring Prime Minister
The Prime Minister's performance at the Press Conference on May 24, 2010 was pathetic and sleep-inducing, writes Pradyuman Maheshwari.
Mixed Media: Why PR continues to be Plug Relations in India
Public Relations is possibly at the lowest level of the entire communications process in the Indian media, thanks to indifferent clients and agencies...
Mixed Media: Hey Minister! Leave the ratings alone!
The Government must do no more than issue guidelines for television ratings, writes Pradyuman Maheshwari, reacting to reports that the Information and...
Mixed Media extra! Pradyuman Maheshwari on whether the Jagran buy will mean sunnier times for Mid-Day
Pradyuman Maheshwari rues the sale of a Mumbai institution to an ‘outsider’, but believes that the Jagran acquisition will do Mid-Day’s print publicat...
Mixed Media: Is it time to say goodbye to Ad Club Bombay and the Abby?
Award results leaking for three consecutive years, jury members fighting over reported wrongdoings, and an activity calendar that is no longer as good...
Mixed Media: Exposé time for print (& Did news journos get taken in by IPL glamour, missing out on facts staring in their face?)
While there is an urgent need for print media vehicles to be future-ready and re-engineer themselves, there is nothing to beat a done-to-detail print...
Mixed Media: Will the Google gambit mean more revenues for the news media?
It’s a problem of the business model, not news, said Google CEO Eric Schmidt five years after News Corp chief Rupert Murdoch spoke at the same gatheri...
Foreword
No, I am not going to write about the Abbys and how they have been tainted thanks to the leaks. There are three more days ahead to talk about them, ev...
Mixed Media: Why the decay in adland is worse than what we see in Indian politics
Staying on at the top despite a shabby awards judging process is amazing, writes Pradyuman Maheshwari. But our association bosses stay unfazed.
Mixed Media: Why I have re-subscribed to The Economic Times (and more April Fool headlines I wish were true)
Since it’s that time of the year when GoaFest results are leaked, Pradyuman Maheshwari reasons why he has re-subscribed to the numero uno pink paper....
Mixed Media: Can YouTube TV revolutionise the world of television software-makers?
The success of the Indian Premier League cricket telecast on YouTube augurs well for those content creators unable to break through the barriers of ou...
Mixed Media: Is Star Plus back as the GEC #1?
Two consecutive weeks of being the top-rated GEC is good news for Star Plus, but the channel needs to do a lot more by way of innovating in programmin...
Mixed Media: Why barbers and bus drivers are more trusted than journalists
A Reader’s Digest survey shows journalists ranked at #30 from among 40 professionals, with only cartoonist RK Laxman in the Top 10, rues Pradyuman Mah...
Mixed Media: Is the GoaFest only about booze and the beach?
Unless care is taken to leakproof the creative Abby and get some really hot speakers, GoaFest 2010 will be yet another 'paid holiday' for adlanders, w...
Mixed Media: Will someone ask Amitabh Bachchan to keep a check on what he blogs
Amitabh Bachchan spews venom at India Today Executive Editor Kaveree Bamzai on his blog and rues that his criticism would lead her magazine and channe...
Mixed Media: How our media can ensure a bright future with low-cost computers
It’s vital for the Indian media to evangelise Nicholas Negroponte’s ‘One laptop per child’ and push for incentives to promote Internet usage, as these...
Mixed Media: Why I wasn’t surprised that Suresh Mullick wasn’t accorded credit for ‘Phir Mile Sur’
Not giving credit in the sequel to the man who conceived the original is symptomatic of an industry that’s known to treat intellectual property casual...
Prior to Applause, Cherian was the CMO at Smaaash Entertainment for four years
Today's edition of Lokmat and e4m's initiative #No1Dad has media veteran Shashi Sinha and his son Dhruv talking about their fondest family trips
The leading home decor brand plans to set up 100 new stores in Tier 2 and Tier 3 cities