Date-wise News
Outlook Business and Hewitt Associates study finds 25 happy companies in downturn?blur=25

A study conducted by Outlook Business and Hewitt Associates lists 25 companies that have managed to keep employees smiling even in this severe downturn. The study, ‘Best Employers 2009’, covered 230 companies; about 48,000 employees of these companies participated in an exhaustive online interview. Based on these responses, the 25 Best Employers were zeroed in on.

exchange4media Staff Apr 6, 2009 9:15 PM

Raja Mitra joins Bhaskar Group as Senior GM & Business Head for South India?blur=25

Bhaskar Group has appointed Raja Mitra as Senior General Manager and Business Head for South India. Mitra will be based in Bhaskar Group’s south zone and will be responsible for enhancing Group’s ad sales revenue and growth in Southern India. Besides these, he will also be in-charge of building and maintaining an authoritative position for the brand in the region.

exchange4media Staff Apr 6, 2009 8:57 PM

Ormax Media launches Showbuzz, India’s first-ever programme awareness tracking tool?blur=25

Consumer knowledge firm Ormax Media has announced the launch of their new product – Showbuzz – touted as India’s weekly tool to measure programme awareness of new television shows. It intends to plug a huge information gap in the Indian television industry by introducing the concept of awareness scores for programmes.

exchange4media Staff Apr 6, 2009 8:56 PM

Print ad volumes rose 2.2 times during 2008 compared to 1999: AdEx Analysis?blur=25

Print ad volumes rose 2.2 times during 2008, as compared to 1999. There was a 3.6 times increase in average number of ads appearing per day in newspapers during 2008 over 1999. Banking/ Finance/ Investment was the only sector to maintain its 3rd rank during 1999 and 2008.

exchange4media Staff Apr 6, 2009 8:10 AM

Indian language content poised to take mobile Internet to a new level?blur=25

While English continues to be the dominant language in the Internet space, several large sites have been introducing content in Hindi and other Indian languages, even in email, which now have language options. exchange4media finds out from industry players about how language content can drive the Internet, especially the emerging mobile Internet space.

Robin Thomas Apr 6, 2009 8:09 AM

Burjor Patel retires as worldwide Ad Director at Khaleej Times?blur=25

Burjor Patel, a well-known name in the advertising and theater world, has recently retired from Khaleej Times where he was worldwide Ad Director. Patel had left India for Dubai 20 years back and is now returning. Before leaving India, he was Head of Advertising Sales at The Statesman and was also President of the Ad Club for two years.

exchange4media Staff Apr 6, 2009 8:08 AM

Prachar empanelled for State Bank of Bikaner and Jaipur biz; account size Rs 15 cr?blur=25

Prachar Advertising has been empanelled for the State Bank of Bikaner and Jaipur business following a creative pitch that involved 16 agencies. The account size is pegged at Rs 15 crore.

exchange4media Staff Apr 6, 2009 8:07 AM

Mixed Media: And now, The Goafies?blur=25

Presenting the Mixed Media Goafies, a tongue-in-cheek honours list of some of the highlights of the just-concluded GoaFest 2009 from Pradyuman Maheshwari.

Pradyuman Maheshwari Apr 6, 2009 8:06 AM

GoaFest 2009: O&M takes the lead again; JWT grabs the only Grand Prix?blur=25

GoaFest 2009 culminated with the Creative Abby Awards on April 4, 2009, which were marred by a media leak and some raised tempers. There were a few expected metals and a few shockers as well. O&M shone at the Creative Abbys with 50 metals, including eight Golds, while JWT bagged the Awards’ sole Grand Prix.

exchange4media Staff Apr 6, 2009 8:05 AM

Piyush Pandey lashes out at the Creative Abby ‘screw-up’?blur=25

An award-result leak before the Festival and disagreements and temper-flaring conversations after the event appear to have become routine with the GoaFest. Much like last year, this year, too, the Creative Abby ended with industry honchos huddled in uncomfortable discussions. This time it was Piyush Pandey, who was irked by the manner in which the awards were given out. He said, “If there was going to be a sense of finale, it cannot be for the ‘Man of the Match’ of the losing team; it has to be about the winning team.”

Noor Fathima Warsia Apr 6, 2009 8:03 AM