Authors

Love him or hate him, Sorrell could not be ignored. It is true that WPP is hurt, but it also true that there is no Martin Sorrell around to lead an attack on it. An assault could come, and it could be from the newer players on the block like the consultancies, or maybe even the Amazons of the world.

Noor Fathima Warsia Apr 19, 2018 8:59 AM

Republic is an unstoppable people's movement, dirty tricks won't work: Arnab Goswami

For a very large audience mass, former Times Now & ET Now Editor-in-Chief, Arnab Goswami’s path to pursue an independent media approach is an exciting one – not only from a journalism standpoint but also for the role that India can play in the global news industry

Noor Fathima Warsia Dec 30, 2016 11:00 AM

Out-of-the-box is the way to go about the box: Kartikeya Sharma, iTV Network

Kartikeya Sharma of iTV network doesn’t play by the book. In a chat with Noor Fathima Warsia, he shares how he likes to seize a growth opportunity no matter how crazy and create a robust business with full conviction

Noor Fathima Warsia Jul 1, 2016 3:13 PM

Mars-Wrigley media biz to MediaCom India

Following a media pitch, the media duties of Mars Chocolates, Mars Foods, Mars Pet Care and Wrigley India is now consolidated with MediaCom India

Noor Fathima Warsia Feb 2, 2013 9:12 PM

Mars-Wrigley consolidates media biz with MediaCom India

Following a keenly contested media pitch, the media duties of Mars Chocolates, Mars Foods, Mars Pet Care and Wrigley India is now consolidated with MediaCom India

Noor Fathima Warsia Feb 1, 2013 7:26 PM

Sony goes shopping for mammoth media biz

Sony India’s recently embraced ‘One Sony’ reorganisation makes this one of the biggest pitches to kick off the year

Noor Fathima Warsia Jan 18, 2013 7:30 PM

Ideas transcend boundaries: Arun Nanda

As Rediffusion – Y&R gears up for an action-packed 2013 with new leadership in place, Diwan Arun Nanda speaks on what lies ahead

Noor Fathima Warsia Jan 9, 2013 12:14 AM

I am now seeking the next big challenge: D Rajappa

As D Rajappa, hitherto Prez of Rediffusion YR, exits the company after an 18-year stint, he speaks to exchange4media on his Rediffusion experience and the road ahead

Noor Fathima Warsia Jan 8, 2013 2:20 AM

As media agencies gear up for a Terra Nova in 2013

2012 is making way for an exciting 2013 as changes at the top will redefine the media agency business in India

Noor Fathima Warsia Jan 1, 2013 5:28 PM

TAM’s TV data release to be delayed further

Following Govt of India’s request to TAM to withhold data release of news channels, industry has agreed to defer data release for all genres

Noor Fathima Warsia Dec 19, 2012 8:24 PM

Sudhanshu Vats gears up for Viacom18’s next move

Segmentation, synergy, ecosystem & insight are cornerstones to the Viacom18 CEO’s strategy

Noor Fathima Warsia Dec 19, 2012 8:07 PM

“Even channels packages due to DAS will impact viewership”

Ajay Chacko, President, A+E Networks|TV 18 explains that the bigger impact of digitisation addressability will come from the smaller details

Noor Fathima Warsia Dec 18, 2012 8:00 PM

Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Noor Fathima Warsia Dec 17, 2012 9:20 PM

Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Noor Fathima Warsia Dec 17, 2012 4:23 AM

Rajesh Jejurikar returns to Mahindra Auto

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

Noor Fathima Warsia Dec 15, 2012 8:48 PM

How DAS affects you? Ask LV Krishnan

TAM CEO decodes DAS implications for mass & niche channels, media planners & advertisers, and for the observers of the Indian broadcast space per se

Noor Fathima Warsia Dec 14, 2012 10:02 PM

Rajesh Jejurikar returns to Mahindra & Mahindra

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

Noor Fathima Warsia Dec 14, 2012 9:09 PM

ZO retains Reckitt Benckiser’s strategy biz

After speaking to various agencies for the strategy part of its media mandate, Reckitt Benckiser has decided to retain ZenithOptimedia

Noor Fathima Warsia Dec 11, 2012 6:51 PM

IQ + TQ + EQ = Publicis: Jean-Yves Naouri

The COO of Publicis Groupe is applying this equation of intelligence, technology & emotion to India too as Publicis looks to up its share in this market

Noor Fathima Warsia Dec 10, 2012 7:46 PM

ZenithOptimedia retains Reckitt Benckiser’s strategy biz

After speaking to various agencies as part of a review of the strategy part of its media mandate, Reckitt Benckiser has decided to retain ZenithOptimedia as its agency

Noor Fathima Warsia Dec 10, 2012 8:31 AM

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