Date-wise News

The Jt CEO of Social Wavelength explains how brands can reach 75% of their Facebook fans from the otherwise average of 16%

Saloni Surti 26-September-2012

Cinthol’s campaign is its energetic comeback as it re-enters the Indian personal grooming market with new ‘Alive is Awesome’ positioning

exchange4media Staff 26-September-2012

Initiative’s Prez will speak on how digital delivers for those who invest intelligently

exchange4media Staff 26-September-2012

Techzone has created an online store for intl music with 9XO, along with setting up a WAP portal of 9X Jalwa to offer Bollywood hits

exchange4media Staff 26-September-2012

With a changed name and a fresh managing committee, Ad Club Bombay, now Advertising Club, is set to embrace the national role it plays

Noor Fathima Warsia 26-September-2012

The TDSAT has directed MSOs that analogue channels can’t be pulled off before the deadline in a bid to force consumers to buy set top boxes

exchange4media Staff 26-September-2012

Primetime completes 10 years of its association with Sony Entertainment Network channels in the international markets for their airtime sales

exchange4media Staff 26-September-2012

Notch Media has launched an interactive digital publication – Notch, which will showcase contemporary India to a global audience

exchange4media Staff 26-September-2012

Digital will help us develop a second screen to engage audiences while they are watching TV or are at work or on the road, says ICC’s Jon Long

Saloni Surti 26-September-2012

The CEO of CNN-IBN has now been assigned the mandate to lead IBN7. He will drive strategy & profitability for both, CNN-IBN & IBN7

exchange4media Staff 26-September-2012

Zee TV has debuted Zee Telugu on Dish, a leader in international programming among major pay-TV providers in the US

exchange4media Staff 26-September-2012

Under this mandate, Doosra, a member of Aegis Media Group, will give creative edge to Mistair’s communication pan India

exchange4media Staff 26-September-2012

Mishra has been with the organisation for 14 years. Prior to joining Turner, Misra was General Manager, BBC World (India)

exchange4media Staff 26-September-2012

The agency won the business following a closely contested pitch. Carrier Midea will be managed by Ketchum Sampark Delhi office

exchange4media Staff 26-September-2012

Dainik Bhaskar has launched its web version for the UP market without the backing of print or TV

Abid Hasan 26-September-2012

In-taxi advertising is driving a lot of interest across brand categories due to its focussed, sophisticated and cost effective nature

Priyanka Nair 26-September-2012