Date-wise News
Remembering V Ramani: Alok Kejriwal

Ramani had the power, the strength, the will and the conviction of his beliefs. He had the guts to execute and the charisma to lead, recounts Alok Kejriwal, Games2win

Alok Kejriwal Aug 2, 2012 10:18 PM

Indian TV Fest to be the most iconic gathering of TV creativity & strategy: IBF Prez

The objective of IBF’s ‘Indian TV Fest’ is to become a definitive platform enabling ideas exchange for all genres of broadcast, says IBF’s Prez Uday Shankar

Synjini Nandi Aug 2, 2012 8:43 PM

Bringing to life the Servo brand proposition

Created by Draftfcb Ulka, the new ad for Servo shows how everything the lubricant brand from IndianOil touches comes to life

Shree Lahiri Aug 2, 2012 8:38 PM

E-comm players catching up with offline monsoon sales

From direct online marketing to multi-level marketing, e-commerce players are leaving no stone unturned to tap the monsoon sale season

Priyanka Nair Aug 2, 2012 8:31 PM

Remembering V Ramani: Mahesh Murthy

I'll miss you, bossman, says Mahesh Murthy of Pinstorm, as he writes on his experience of working in the same domain as V Ramani

Mahesh Murthy Aug 2, 2012 8:18 PM

Indian TV Fest would celebrate television’s achievements: Monica Tata

Indian TV Fest will be a platform to discuss ideas that would grow television in India to a Rs 1,00,000 crore industry

Synjini Nandi Aug 2, 2012 8:04 PM

Video:  Premium price for premium services: Ranjivjit Singh

Ranjivjit Singh, CMO, HP PSG India, talks about the importance of experiential marketing for marketers and agency-client relationship

Deepika Bhardwaj Aug 2, 2012 7:51 PM

Video: Events have to be amplified – Neeraj Sanan

ABP News’s Neeraj Sanan India talks about how event agencies have to look at out-of-the-box ideas and amplify them to bring value to clients

Deepika Bhardwaj Aug 2, 2012 7:51 PM

Video: Next ground for experiential is rural: Pradeep Kashyap

Pradeep Kashyap, CEO, MART talks to e4m on benefits of rural over urban markets for experiential, tapping rural in cost effective way, role EEMA can play to expand the industry and more...

Deepika Bhardwaj Aug 2, 2012 7:50 PM

Guest Column:  Much more possible in print ads

Buchanan Group India’s Sanjeev Singhai shares many print media innovation ideas that can help brands go several notches higher in uniqueness

Sanjeev Singhai Aug 2, 2012 7:49 PM

Remembering V Ramani: Harit Nagpal

Harit Nagpal, MD & CEO, Tata Sky, shares his memories of V Ramani, who passed away on August 1 and an interesting discussion that they had engaged in

Harit Nagpal Aug 2, 2012 7:45 PM

IBF launches India’s first TV festival – Indian TV Fest

The two-day fest will be held in Goa on November 2-3 and will see participation from India & abroad. exchange4media is the exclusive industry partner for ITF 2012

exchange4media Staff Aug 2, 2012 7:44 PM

Walt Disney India sets up new unit – DisneyUTV Digital

DisneyUTV Digital will combine the assets & talent from Disney, UTV and Indiagames to drive growth in games, video and audio services

exchange4media Staff Aug 2, 2012 7:23 PM

Remembering V Ramani: Suman Srivastava

They don’t make media professionals like V Ramani any more, states Suman Srivastava, as he remembers how he could ferret insights that mere mortals could not

Suman Srivastava Aug 2, 2012 2:40 AM

Remembering V Ramani: John Kuruvilla

V Ramani lived life in the fast lane and celebrated every moment with a gusto that was difficult to match, says John Kuruvilla, Managing Partner, The Last Mile

John Kuruvilla Aug 2, 2012 2:25 AM

Remembering V Ramani: Vikas Mehta

Vikas Mehta, V Ramani’s former colleague, remembers him as the quintessential advertising man who understood the power of creativity, especially in media

Vikas Mehta Aug 2, 2012 2:06 AM

Remembering V Ramani: Umesh Shrikhande

Ramani ensured that we looked at media planning with respect & the right perspective and not a necessary numerical evil, recounts Umesh Shrikhande, CEO, Contract India

Umesh Shrikhande Aug 2, 2012 1:55 AM

AAAI & ISA are holding BARC behind: Uday Shankar

The IBF Prez says that even as the IBF is prepared and the Broadcast Ministry is keen to get BARC off the ground, the other stakeholders, advertisers & agencies, have not shown the same urgency

Noor Fathima Warsia Aug 2, 2012 1:18 AM

Amrutanjan appoints OMD India as media AoR

The development comes in the wake of a multi-agency pitch. The business is pegged at Rs 15 crore

Noor Fathima Warsia Aug 2, 2012 1:18 AM