Date-wise News
RBU Shyam Kumar is the new CEO. Prior to the development, he was the Director – Operation of the company
Deepa Balasubramanian Sep 24, 2012 10:41 PM
It is the first time that the Blue Android Bot os featuring on an outdoor format. This campaign has been showcased on JCDecaux bus shelters in Delhi
e4m Desk Sep 24, 2012 10:24 PM
Nirvana’s services such as encoding, transcoding, marketing, channel management & brand tie-ups are helping brands capitalise on the booming YouTube market
Saloni Surti Sep 24, 2012 10:23 PM
Through this initiative, Red FM will share the story of citizens who fought crime bravely and spread awareness among city dwellers
e4m Desk Sep 24, 2012 10:07 PM
Zee Café will screen the 64th annual Emmy Awards show live and exclusive from the Nokia Theatre, Los Angeles on September 24, 2012
e4m Desk Sep 24, 2012 10:01 PM
Maxus India was adjudged Media Agency of the Year. The agency bagged a total 40 metals. Agency of the Year Award went to Stark
Deepa Balasubramanian Sep 24, 2012 9:52 PM
New media has evolved the process of marketing communication from awareness to engagement, say members of PROI
Priyanka Nair Sep 24, 2012 8:53 PM
New media has evolved the process of marketing communication from awareness to engagement, say members of PROI
Priyanka Nair Sep 24, 2012 8:53 PM
New media has evolved the process of marketing communication from awareness to engagement, say members of PROI
Priyanka Nair Sep 24, 2012 8:51 PM
The platforms of the future are mobile, video, social and search, says Abhiroop Chuckarbutty, Media Director – South Asia, Unilever
Noor Fathima Warsia Sep 24, 2012 8:26 PM
Paul Berney of MMA, Mobext’s Arthur Policarpio and Praekelt’s Gustav Praekelt explain why mobile is a connective tissue between different media
Aditi Malhotra Sep 24, 2012 8:23 PM
With advent of social, local & mobile, Zeus Unwired’s Rob Marston, Yoose’ Christian Geissendoerfer & Kaya’s Suvodeep Das on new age mktg tools
Arshiya Khullar Sep 24, 2012 8:20 PM
Having registered big wins, Maxus, Stark Communications, DDB Mudra share their excitement and hunger for more wins next year
Deepa Balasubramanian Sep 24, 2012 8:16 PM
Pulp Strategy will handle creative responsibilities, besides looking after OOH, activation and events
Young metro male’s early adoption & female TG’s engagement on social defines smartphone consumption patterns, says Nielsen India’s Prez
Aditi Malhotra Sep 24, 2012 7:56 PM
Specialised services, innovative approach & new media can help create a strong clientele for ‘not so big ad agencies’, feel industry leaders
Saloni Surti Sep 24, 2012 7:46 PM
The opening TVR for this season is estimated to be at 2.4 in All Adults, 15 years+, SEC ABC, All India as compared to TVR of 3.18 in last season
The CEO, Global & Emerging Markets, Mindshare believes that mobile should be integrated across paid, owned and earned media
Arshiya Khullar Sep 24, 2012 6:58 PM
“The increase in retail FDI cap to 51 per cent is a blessing in disguise,” says Vishakha Singh of Aurora Comms
Vishakha Singh Sep 24, 2012 6:45 PM
In this role, Joshi will be responsible for leading the Revenue function of existing businesses & business development for forthcoming ventures
