Date-wise News

RBU Shyam Kumar is the new CEO. Prior to the development, he was the Director – Operation of the company

Deepa Balasubramanian 24-September-2012

It is the first time that the Blue Android Bot os featuring on an outdoor format. This campaign has been showcased on JCDecaux bus shelters in Delhi

exchange4media Staff 24-September-2012

Nirvana’s services such as encoding, transcoding, marketing, channel management & brand tie-ups are helping brands capitalise on the booming YouTube market

Saloni Surti 24-September-2012

Through this initiative, Red FM will share the story of citizens who fought crime bravely and spread awareness among city dwellers

exchange4media Staff 24-September-2012

Zee Café will screen the 64th annual Emmy Awards show live and exclusive from the Nokia Theatre, Los Angeles on September 24, 2012

exchange4media Staff 24-September-2012

Maxus India was adjudged Media Agency of the Year. The agency bagged a total 40 metals. Agency of the Year Award went to Stark

Deepa Balasubramanian 24-September-2012

New media has evolved the process of marketing communication from awareness to engagement, say members of PROI

Priyanka Nair 24-September-2012

New media has evolved the process of marketing communication from awareness to engagement, say members of PROI

Priyanka Nair 24-September-2012

New media has evolved the process of marketing communication from awareness to engagement, say members of PROI

Priyanka Nair 24-September-2012

The platforms of the future are mobile, video, social and search, says Abhiroop Chuckarbutty, Media Director – South Asia, Unilever

Noor Fathima Warsia 24-September-2012

Paul Berney of MMA, Mobext’s Arthur Policarpio and Praekelt’s Gustav Praekelt explain why mobile is a connective tissue between different media

Aditi Malhotra 24-September-2012

With advent of social, local & mobile, Zeus Unwired’s Rob Marston, Yoose’ Christian Geissendoerfer & Kaya’s Suvodeep Das on new age mktg tools

Arshiya Khullar 24-September-2012

Having registered big wins, Maxus, Stark Communications, DDB Mudra share their excitement and hunger for more wins next year

Deepa Balasubramanian 24-September-2012

Pulp Strategy will handle creative responsibilities, besides looking after OOH, activation and events

exchange4media Staff 24-September-2012

Young metro male’s early adoption & female TG’s engagement on social defines smartphone consumption patterns, says Nielsen India’s Prez

Aditi Malhotra 24-September-2012

Specialised services, innovative approach & new media can help create a strong clientele for ‘not so big ad agencies’, feel industry leaders

Saloni Surti 24-September-2012

The opening TVR for this season is estimated to be at 2.4 in All Adults, 15 years+, SEC ABC, All India as compared to TVR of 3.18 in last season

exchange4media Staff 24-September-2012

The CEO, Global & Emerging Markets, Mindshare believes that mobile should be integrated across paid, owned and earned media

Arshiya Khullar 24-September-2012

“The increase in retail FDI cap to 51 per cent is a blessing in disguise,” says Vishakha Singh of Aurora Comms

Vishakha Singh 24-September-2012

In this role, Joshi will be responsible for leading the Revenue function of existing businesses & business development for forthcoming ventures

exchange4media Staff 24-September-2012

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