Date-wise News
Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Noor Fathima Warsia Dec 17, 2012 9:20 PM

What small businesses get right about social media?

Brands such as MOD, AND & Chumbak have used social media effectively to create engagement & interaction

Priyanka Nair Dec 17, 2012 9:18 PM

Quick five with Tata Elxsi & Brash Brands

Tata Elxsi’s Nick Talbot and Brash Brands’ John Brash talk about the strategic partnership between the design company and the brand consultancy

Sai Prasanna Dec 17, 2012 9:14 PM

Marico assigns Set Wet’s digital biz to Tribal DDB

Confirming the development, Venkat Mallik, Prez, Tribal DDB & Rapp India said, “It’s fantastic to get to work with the team at Marico”

exchange4media Staff Dec 17, 2012 7:21 PM

Vivid: Print Newsweek’s closure raises questions

Journalists fear that Newsweek turning all-online may send wrong signals to profit-seeking publishers, says Annurag Batra of exchange4media

Annurag Batra Dec 17, 2012 7:16 PM

Ex-Mudra creative Anil Bhardwaj sets up Basecamp

The retail solutions hot shop has already bagged the creative duties of the entire business of Magma Fincorp; account size pegged at Rs 15 crore

Twishy Dec 17, 2012 7:07 PM

AG8 Ventures assigns PR mandate to PR Solution

The agency’s mandate will be in the areas of campaign management, corporate reputation, brand marketing and digital, among others

exchange4media Staff Dec 17, 2012 6:38 PM

Final countdown begins for IPOY, 2012!

Award ceremony to felicitate the winner out of six eminent nominees will be held in Mumbai on December 21

exchange4media Staff Dec 17, 2012 6:37 PM

Vserv energises Indian mobile app development ecosystem

The mobile ad network has announces cash prize of Rs 1 lakh for Hackathon session at AppFest 2012, Hyderabad

exchange4media Staff Dec 17, 2012 6:25 PM

Orangina assigns advertising mandate to Dentsu Group

Dentsu Media will handle the media duties while Dentsu Communications will take care of the creative

exchange4media Staff Dec 17, 2012 6:10 PM

IAA sets up Leadership Awards to honour Indian mktg, advtg, media leaders

The awards is planned as an annual affair; the first such on-ground function is scheduled for February 2013 in Mumbai

exchange4media Staff Dec 17, 2012 6:06 PM

Orangina assigns advertising mandate to Dentsu Group

Dentsu Media will handle the media duties while Dentsu Communications will take care of the creative

exchange4media Staff Dec 17, 2012 4:30 AM

Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Noor Fathima Warsia Dec 17, 2012 4:23 AM