Delivering the Keynote Address, STAR India CEO Uday Shankar will be in conversation with Session Chairperson Shashi Sinha, CEO, Lodestar UM

exchange4media Staff Oct 9, 2012 9:29 PM

“It will have a positive effect on Indian business & infrastructure development,” says Manish Behl, Business Head – Food, Sahara Q Shop

Priyanka Nair Oct 9, 2012 9:27 PM

“It will have a positive effect on Indian business & infrastructure development,” says Manish Behl, Business Head – Food, Sahara Q Shop

Priyanka Nair Oct 9, 2012 9:27 PM

‘Adventure Time’ goes on air from October 15, and would be telecast on weekdays at 4:30 pm. The series has an ardent fan following globally

exchange4media Staff Oct 9, 2012 9:18 PM

OLX’s ‘Badi badi baatein’ resonates but the TVC has somewhere got too complex in trying to do many things, say experts

exchange4media Staff Oct 9, 2012 9:17 PM

Delivering the Keynote Address, STAR India CEO Uday Shankar will be in conversation with Session Chairperson Shashi Sinha, CEO, Lodestar UM

exchange4media Staff Oct 9, 2012 9:05 PM

In his new role, Marlow will oversee the current slate of development projects underway as well as chart the company’s growth into new regions

exchange4media Staff Oct 9, 2012 8:30 PM

Jalota has been brought on board as Vice President – Sales. She will be based at Mogae HQ in Gurgaon

exchange4media Staff Oct 9, 2012 8:28 PM

Indian brands can piggyback on the Gangnam wave; however they should do it intelligently rather than force a brand fit, feel digital experts

Saloni Surti Oct 9, 2012 7:59 PM

Arora was earlier Exec Dir, Triton Mumbai. This elevation is in keeping with Triton’s move to redefine planning as a line function for brand building

exchange4media Staff Oct 9, 2012 7:45 PM

Carat has bagged the media mandate for the aromatherapy-based cosmetics and oils player. The win comes in Carat’s Delhi office

exchange4media Staff Oct 9, 2012 7:44 PM

As part of its anniversary celebration, the channel has introduced ‘History’s Hot Shots’, a recap of some of its most popular series in the last one year

exchange4media Staff Oct 9, 2012 7:43 PM

The beverage company has also signed an agreement with Being Human to jointly promote, conceive and execute charitable and social activities

exchange4media Staff Oct 9, 2012 7:16 PM

Dhawan joins as Deputy CEO and Chief Distribution Officer. He is joining the company from AIA, where he was the group’s Regional Chief Agency Officer

exchange4media Staff Oct 9, 2012 6:59 PM

Srinivas is slated to join GroupM as replacement for Vikram Sakhuja’s role of CEO GroupM South Asia

Noor Fathima Warsia Oct 9, 2012 6:41 PM

As per the study, among cricketing properties, ODI World Cup and T20 World Cup rule. KBC leads the entertainment and non-cricket segments

exchange4media Staff Oct 9, 2012 3:11 AM

The agenda of the meeting is to arrive at a joint consensus on TV ratings data suspension for the initial days of digitisation rollout

Noor Fathima Warsia Oct 9, 2012 3:01 AM

Even as the move is resisted by agencies and advertisers, broadcasters are convinced viewership should not be reported till “digitisation settles”

Noor Fathima Warsia Oct 9, 2012 2:21 AM

Shashi Tharoor, UB’s SS Shekhawat, TNS’ Rina Gupta, L’Oreal’s Satyaki Ghosh, Lenovo’s Ajay Kaul will speak at the Pitch Youth Marketing Summit on Oct 12

exchange4media Staff Oct 9, 2012 1:35 AM

Allergan has brands such as Botox & Juvederm. The communication mix includes print & digital; it is aimed at affluent consumers

exchange4media Staff Oct 9, 2012 1:24 AM