Date-wise News
Hindi GE’s toughest creative race yet

Thirteen primetime dailies were axed in 2012 on the top four channels alone, 25 per cent of which were lesser than six months old

Noor Fathima Warsia Sep 6, 2012 9:38 PM

CNBC TV18 joins hands with Radio Whiskey

As per the partnership, two-minute capsules of CNBC’s show ‘Informed Investors’ will be played on Radio Whiskey

Saloni Surti Sep 6, 2012 9:08 PM

Lack of trust, loyalty holding back e-comm: Experts

Creating efficient models to increase reach, driving loyalty & building trust are challenges that need to addressed immediately, say experts

Shree Lahiri Sep 6, 2012 9:03 PM

Quick Five with S Yesudas on Vizeum’s first EMVIE

The Managing Director of Vizeum India speaks on how the accolade helps the agency further in its growth pursuit

exchange4media Staff Sep 6, 2012 8:53 PM

Airtel, Croma, Ek Tha Tiger dominate Mumbai OOH

Media, telecom, retail, FMCG and BSFI sectors were the highest OOH spenders in Mumbai during August 2012

Priyanka Nair Sep 6, 2012 8:49 PM

Sony TV looks to strengthen 9PM slot

The latest offering, ‘Honge Judaa Na Hum’, will directly compete with Star Plus’ ‘Diya Aur Baati Hum’, Colors’ ‘Chhal Sheh Aur Maat’ and Zee TV’s ‘Pavitra Rishta’

Synjini Nandi Sep 6, 2012 8:42 PM

Digitas India launches e-commerce service

The solution is for brands seeking to launch and maintain a professional, effective retail presence on the internet

exchange4media Staff Sep 6, 2012 8:38 PM

Grey Group appoints Sujit Sen as CFO for South Asia

Sen has been with the Grey family for over 20 years. In his new role, he reports to Loh Wei Ping of Grey Group APAC & Jishnu Sen of Grey Group India

exchange4media Staff Sep 6, 2012 7:38 PM

India Today back with Mind Rocks Youth Summit

In its third year, the event is a day jam packed with fresh ideas and live music. Theme for 2012 is ‘Be The Best You’

exchange4media Staff Sep 6, 2012 7:00 PM

KBC 2012 to deliver 10% higher viewership: MEC

MEC’s estimate of KBC's opening rating is 5.4 TVR for the SEC ABC 15+, in the All India market; last season saw opening TVR of 4.9

exchange4media Staff Sep 6, 2012 6:57 PM

Colors documents Yuvraj Singh’s triumph over cancer

The show, ‘Zindagi Abhi Baaki Hai’, will be a three-part series that will be simulcast on MTV India

exchange4media Staff Sep 6, 2012 6:37 PM

Cheil Worldwide SW Asia adds to leadership strength

Cheil Worldwide SW Asia has brought on board Vikas Khanna as Head – Activations; Rajesh Bhatia as Head – Interactive; and Manish Shukla as Head of Retail

exchange4media Staff Sep 6, 2012 3:21 AM

“Please drop me near the Amul hoarding”

Sounds familiar? Long-term outdoor campaigns at specific locations have helped brands create landmarks over the years

Priyanka Nair Sep 6, 2012 1:48 AM