Date-wise News
Mars-Wrigley media biz to MediaCom India?blur=25

Following a media pitch, the media duties of Mars Chocolates, Mars Foods, Mars Pet Care and Wrigley India is now consolidated with MediaCom India

Noor Fathima Warsia Feb 2, 2013 9:12 PM

“Digitisation has improved competition”?blur=25

There’s tough competition within the cable space, which will lead to a better market & reduction of monopoly, says Ashok Mansukhani

exchange4media Staff Feb 2, 2013 9:09 PM

Siti Cable Q3 FY13 revenues up 30 pc at Rs 1,247 mn?blur=25

Digitisation has given a boost to Siti Cable Network’s revenues. The company added approximately 7 lakh set top boxes during Q3 FY13

exchange4media Staff Feb 2, 2013 9:04 PM

Reporter’s Diary: Making sense of events?blur=25

Reporter Deepa Balasubramanian ventures into the world of experiential marketing and finds an astonishing level of sophistication there

Deepa Balasubramanian Feb 2, 2013 8:47 PM

TaxiforSure appoints Value 360 Comm as PR partner?blur=25

The agency will build brand awareness and manage TaxiforSure’s reputation as it looks forward to expand its reach in North, West and South India

exchange4media Staff Feb 2, 2013 8:24 PM

Top developments of the week?blur=25

Read all the people movements and developments that made it to the headline last week

exchange4media Staff Feb 2, 2013 7:57 PM

61 pc increase in ad spend helps Godrej pump up sales?blur=25

Godrej’s sales went up by 26% as per the Q3 FY13 results announced on January 31 by the company on back of a 61% increase in ad spends

exchange4media Staff Feb 2, 2013 7:57 PM

Happy Creative bags creative duties of BlueStone?blur=25

The win comes on the back of a multi-agency pitch. The premium online jewellery store had assigned its media mandate to MEC India in Jan 2013

exchange4media Staff Feb 2, 2013 7:56 PM

JWT’s Priti Kapur on One Show jury?blur=25

This year’s jury of 30 creative directors from around the globe will gather in the Dominican Republic for a weeklong judging process in March 2013

exchange4media Staff Feb 2, 2013 7:55 PM