Date-wise News
THE CANNES DIARY- Ashwani Singla?blur=25

For me, a first time participant to the festival it was both about learning and taking in the environment at the same time. So whilst I absorbed the sessions, I also took time to experience the Cannes Riviera a bit by finding some nice cafes for lunch and dinner.

exchange4media Staff Jun 22, 2009 6:39 PM

39 Indian works in Outdoor Lions; 4 in Radio Lions shortlisted?blur=25

Apart from the Press Lions and Media Lions, the Radio Lions and Outdoor Lions were also announced at the Cannes Lions International Advertising Festival 2009. There are a whopping 39 creatives shortlisted in Outdoor Lions including works in campaign entries and individual entries. There are only four Indian entries in the Radio Lions shortlist.

Noor Fathima Warsia Jun 22, 2009 2:08 PM

11 Indian entries shortlisted in Media Lions & 10 works in Press Lions?blur=25

The shortlists for the Media Lions and Press Lions were announced on June 22, 2009 at the Cannes Lions International Advertising Festival 2009. India has managed 11 entries in Media Lions shortlists, and there are 10 works (three campaigns and one standalone) in the Press Lions category.

Noor Fathima Warsia Jun 22, 2009 1:12 PM

@Cannes09: Is Indian PR not up to the mark??blur=25

<i>Bambaiyya</i> Hindi, one would’ve said <i>Izzat ka ho gaya royal falooda</i>. But for our big and prosperous PR industry, or at least for observers like yours truly, it’s kind-of the same as India not reaching the semi-finals of the T20 World Cup.

Pradyuman Maheshwari Jun 22, 2009 7:40 AM

Travel & Tourism decreases by 38 pc in Jan-May 2009: AdEx Analysis?blur=25

The Print advertising of Travel & Tourism sector has decreased by 38 per cent during Jan-May ’09 compared to same period in 2008. It was also seen that there was a high share of advertising by the ‘Private/International’ advertisers of Travel & Tourism sector in Print during Jan-May '09. ‘Cox & Kings India Ltd’ was the top advertiser of Travel & Tourism sector in Print during Jan-May ’09. ‘International Yoga Festival 09’, the brand of ‘Uttarakhand Tourism’ topped the list of new brands of Travel & Tourism sector advertised in Print during Jan-May ’09. Also, metro newspapers contributed for 54 per cent share of overall Travel & Tourism sector advertising in Newspapers.

exchange4media Staff Jun 22, 2009 7:37 AM

Wipro Consumer Care & Lighting appoints Mudra Connext as its Integrated Media AOR?blur=25

Mudra Connext has been recently awarded the Integrated Media AOR (Agency of Record) for Wipro Consumer Care & Lighting (WCCLG). Connext will handle Wipro brands in new categories such as Wipro lighting, sugar substitute and liquid detergent. The other part of media business of WCCLG is handled by Lodestar Universal.

exchange4media Mumbai Bureau Jun 22, 2009 7:37 AM

STAR Jupiter Entertainment Television gets active; Suvarna launches new reality show?blur=25

Star Jupiter Entertainment Television, the joint venture formed late last year between STAR and Rajeev Chandrasekhar’s Jupiter Entertainment Ventures, is beginning to scale up its activities. Its Kannada GEC Suvarna has launched a big-ticket reality show ‘Katheyalla… Jeevana’.

Tuhina Anand Jun 22, 2009 7:36 AM

From merely transacting to creating an experience: Coca Cola & Sapient show how?blur=25

The Coca-Cola Company has been taking various steps, on the global level to “enhance consumer experience” even if that meant changing it on the on-ground level in form of Coca-Cola vending machines. This appeared to be the simple philosophy that the interactive team of the company followed, and they chose an Indian example to demonstrate it.

Noor Fathima Warsia Jun 22, 2009 7:35 AM

Publicis Ambience, Publicis India & 2 from Leo Burnett shortlisted in Promo Lions?blur=25

Promo Lions have four Indian works that have made the cut. These include one each from Publicis Ambience and Publicis India, and two from Leo Burnett India. In all, India had entered 47 entries in this category, an increase of 17 entries as compared to last year.

Noor Fathima Warsia Jun 22, 2009 7:34 AM

Ogilvy, JWT, Leo Burnett, Rediffusion, Contract, McCann & BBC World Service shortlisted in Direct?blur=25

There are only seven entries that have made it to the Direct Lions shortlist. These include one each from Ogilvy India, JWT India, Leo Burnett India, Rediffusion Y&R, Contract Advertising, McCann Erickson India & BBC World Service Trust. The winners will be announced on June 22, 2009.

Noor Fathima Warsia Jun 22, 2009 7:34 AM

India draws a blank in PR Lions?blur=25

A disappointing start greets Indian delegates at Cannes Lions International Advertising Festival 2009 with India scoring zilch in the inaugural PR Lions category.<br> <a href=http://www.exchange4media.com/cannes/2009/fullstory2009.asp?section_id=13&news_id=35068&tag=30550&pict=0 target= _blank><b>@Cannes09: Is Indian PR not up to the mark?</b></a>

Noor Fathima Warsia Jun 22, 2009 7:33 AM

Mixed Media: ET gets a Code of Conduct. Hip, hip, hurray!?blur=25

Ahead of the launch of its television avatar, the Economic Times launched a Code of Conduct last week. This, writes Pradyuman Maheshwari, augurs well for Indian journalism and is possibly an indicator that the times are surely a-changin’ at the Times.

Pradyuman Maheshwari Jun 22, 2009 7:32 AM

Heineken Beer calls for creative pitch, ac size upwards of Rs 15 cr?blur=25

Negotiating its way in the crowded beer market of India, Dutch brewer Heineken has invited a creative pitch to step up its presence in the country. Sources close to the development confirm the account size to be upwards of Rs 15 crore. Heineken is currently being marketed by Vijay Mallya led United Breweries (UB).

Pallavi Goorha Kashyup Jun 22, 2009 7:31 AM

India@Cannes: Delegates down by 50 pc; entries down by 11 pc?blur=25

Number of representatives from India at the Cannes Lions International Advertising Festival looked dwindling, as only 70 delegates registered this year, in comparison to the 140 last year. And unlike the 1109 entries that were sent in 2008, there were only 982 entries from India this year. Nonetheless, one can already begin seeing the Indian delegates and jury members busily moving around at the Palais de Festival.

Noor Fathima Warsia Jun 22, 2009 7:31 AM

Delegates & Entries down, but the Lions’ spirit is not?blur=25

The Cannes Lions International Advertising Festival 2009 kicked off in its full glory on June 21, 2009. Much as it has been for every industry, the Cannes Lions too has seen its share of the impact of the global meltdown. However, that did not deter the organisers from ensuring the scale and the galore that the festival is known for.

Noor Fathima Warsia Jun 22, 2009 7:30 AM