Date-wise News
As brands pour bigger budgets into stand-up comedians, the shift highlights what is fuelling the investment and where marketers set boundaries
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats
Ganapathy Viswanathan 22 minutes ago
As Google pushes AI deeper into planning, creative and measurement, marketers weigh the promise of smarter campaigns against the need for human oversight
The company's board, at its meeting held on July 11, approved the issuance of 3,87,87,137 warrants on a preferential basis at an issue price of ₹24.57 per warrant
The public broadcaster said the project is intended to transform underutilised public land into revenue-generating advertising assets
Nearly a year after the pilot survey was announced, fieldwork is yet to begin. As publishers question the survey framework, the future of India's print media currency remains uncertain
Kanchan Srivastava 54 minutes ago
