Date-wise News
Madison's 'Condom' campaign wins at the Festival of Media?blur=25

The second round of winners announced at the Festival of Media Awards 2009 had some good news for India. There were five Indian entries shortlisted and Madison Media’s entry, titled ‘Condom’, which was a campaign for BBC World Service Trust, has won in the Best Communications Strategy category.

Noor Fathima Warsia Apr 20, 2009 7:11 PM

Clear Channel’s Sudhakar Sharan joins TIC as GM - Retail and Exhibitions?blur=25

After a nearly four-year stint with Clear Channel, a global player in out-of-home advertising, Sudhakar Sharan has now joined entertainment company TIC Integrated Marketing Services as General Manager - Retail and Exhibitions. Sharan will be reporting to Gaurav Dhall, Managing Director, TIC. Sharan was Head of Sales (North) at Clear Channel.

Robin Thomas Apr 20, 2009 3:03 PM

Mediabrands Bolsters APAC leadership; Ruth Stubbs appointed President?blur=25

Mediabrands has strengthened its Asia Pacific leadership structure, designating separate leaders to run Asia and Australasia. Recognising the vast cultural diversity and business complexities of the broader APAC region, Ruth Stubbs has been appointed President, Mediabrands Asia, while Jeff Cressall will now oversee Australasia.

exchange4media Mumbai Bureau Apr 20, 2009 3:02 PM

Rediff.com appoints Maxus for its media mandate?blur=25

Close on the heels of BBH India bagging the creative business for Rediff.com, the web portal has now roped in Maxus as its media agency. No pitch process was involved, and the win follows the ideology to work with a good brand.

exchange4media Mumbai Bureau Apr 20, 2009 3:01 PM

IPL2 had much Indian flavour in South Africa: Hiren Pandit?blur=25

Despite all controversies and doubts about the second edition of the Indian Premier League (IPL), the tournament took off on Saturday in South Africa. The stadium looked full, at least what the camera showed, but nothing compared to last year. However, the Indian flavour was very much there in large doses, says <b>Hiren Pandit,</b> Managing Partner - ESP, GroupM, straight from the stands.

exchange4media Staff Apr 20, 2009 11:12 AM

IPL 2009: Digital rate more than analog; telecom brands lead advertisers?blur=25

TAM Media Research has released the numbers for the two matches played on the first day of IPL 2 for the six metros. For the C&S 4+, the Mumbai Indian Vs Chennai Super King match rated 5.55, while the Royal Challengers Vs Rajasthan Royals scored a 5.48. The opening match last year delivered over 8 TRPs. A closer look shows that the digital households have delivered better ratings that the analog. Also, the AdEx analysis shows that Vodafone and Airtel led the brands dominating the commercial breaks.

Noor Fathima Warsia Apr 20, 2009 11:10 AM

FMCC Human Capital Forum: Tapping human potential during turbulent times?blur=25

The third FMCC Human Capital Forum, held in the Capital on April 18, 2009 discussed all aspects at the HR front – from cost rationalisation and how it should be done to people management in these tough times to the road ahead. exchange4media brings a detailed coverage of the event.

exchange4media Staff Apr 20, 2009 9:46 AM

FMCC Human Capital Forum: The industry has lost the intellectual focus - PV Narayanmoorthy?blur=25

Delivering the keynote address at the third FMCC Human Capital Forum in Delhi on April 18, 2009, strategic communication consultant PV Narayanmoorthy noted that media planning today was more about number crunching. He felt that the intellectual core had completely gone out of the business and called for more focus on people.

exchange4media Staff Apr 20, 2009 9:41 AM

FMCC Human Capital Forum: Media in India has overexpanded - Bhuvan Lall?blur=25

Bhuvan Lall, President (Global), MCorp Global, part of the BK Modi Group, while speaking at the third FMCC Human Capital Forum in Delhi on April 18, 2009, said that what India needed in terms of media education was “media education with a heart”. He noted that “media in India has overexpanded without understanding its own capabilities and limitations”.

exchange4media Staff Apr 20, 2009 9:40 AM

Financial sector advertising in print sees maximum growth in FY07-08: AdEx Analysis?blur=25

Financial sector advertising in print has seen maximum growth during FY05-06 and FY07-08, as compared to FY04-05. Banking and financial services garnered 78 per cent share of the overall financial sector advertising in print during FY08-09. SBI was the top advertiser of the financial sector print ad pie during the current fiscal year.

exchange4media Staff Apr 20, 2009 9:05 AM

Festival of Media 2009: No place for India among the first set of FMAs winners?blur=25

The Festival of Media organisers announced the winners of only 10 categories of the Festival of Media Awards (FMAs) 2009 on the opening night. Amongst the 10 categories announced, India had a shortlist in only one category, while no Indian work bagged any award in the categories announced on April 19, 2009. However, it is believed that Indian agencies do have something to cheer for about in the next couple of days.

Noor Fathima Warsia Apr 20, 2009 9:04 AM

Festival of Media 2009: Media agency heavyweights make it to Valencia?blur=25

Some of the most renowned global names in the media agency business kicked off the Festival of Media 2009. The Festival has shifted destination to Spain, and even though the number of delegates has come down to around 600 this year, from the 850 last year, Charlie Crowe, CEO, C Squared, the organisers of the Festival, said that the turnout was “positive” and that the Festival had evidently grown in stature in the three years.

Noor Fathima Warsia Apr 20, 2009 9:03 AM

Guest Column Newsmanic: Justice Verma just missed a sitter at the net?blur=25

Justice Verma had enough scope for making an example out of India TV for its omissions and commissions. But a judgement delivered without a hearing to the accused knocks the bottom out of justice. In his eagerness to establish his authority early on in the game, Justice Verma seems to have just missed a sitter at the net, says BV Rao.

BV Rao Apr 20, 2009 9:01 AM

Mixed Media: Did Star Plus’ complacency make Colors the new GEC star??blur=25

Media leaders that take consumers for granted and don’t reinvent themselves are bound to take a beating like Star Plus did last week, writes Pradyuman Maheshwari.

Pradyuman Maheshwari Apr 20, 2009 9:00 AM

IPL 2009: Digital rate more than analog; telecom brands lead advertisers?blur=25

TAM Media Research has released the numbers for the two matches played on the first day of IPL 2 for the six metros. For the C&S 4+, the Mumbai Indian Vs Chennai Super King match rated 5.55, while the Royal Challengers Vs Rajasthan Royals scored a 5.48. The opening match last year delivered over 8 TRPs. A closer look shows that the digital households have delivered better ratings that the analog. Also, the AdEx analysis shows that Vodafone and Airtel led the brands dominating the commercial breaks. <br> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=34520&tag=29726 target= _blank><b>IPL2 had much Indian flavour in South Africa: Hiren Pandit </b></a>

Noor Fathima Warsia Apr 20, 2009 8:45 AM

IPL2 had much Indian flavour in South Africa: Hiren Pandit?blur=25

Despite all controversies and doubts about the second edition of the Indian Premier League (IPL), the tournament took off on Saturday in South Africa. The stadium looked full, at least what the camera showed, but nothing compared to last year. However, the Indian flavour was very much there in large doses, says <b>Hiren Pandit,</b> Managing Partner - ESP, GroupM, straight from the stands.

exchange4media Staff Apr 20, 2009 8:38 AM