Date-wise News
IRS 2009 R2: Big FM sees growth in Guwahati, Hyderabad and Thiruvananthapuram

The IRS 2009 R2 radio data for the Hyderabad, Chandigarh, Thiruvananthapuram, and Guwahati markets have seen a mixed listnership pattern for the FM players. While some cities have seen a high growth in listenership, others have seen de-growth.

Cassandra Serpes Jan 12, 2010 7:51 AM

IRS 2009 R2: Mirchi ahead in Jaipur, Indore; Radio Choklate in Bhubaneswar; Radio Mantra in Agra

According to the Indian Readership Survey (IRS) 2009 R2 FM radio data for the Jaipur, Bhubaneswar, Indore and Agra markets, Radio Mirchi is ahead in Jaipur and Indore, while Radio Choklate clearly leads in Bhubaneswar and Radio Mantra tops Agra.

Robin Thomas Jan 12, 2010 7:47 AM

Rewind 2009: Print media remains strong despite ups and downs

Beginning of the year 2009 might have been a little frustrating for the industry, but the year ended on a positive note, giving all a chance to look forward to more interesting developments in 2010. exchange4media takes a look at some of the major developments in India’s print media in 2009.

Nitin Pandey Jan 12, 2010 7:40 AM

Some more ripples created by TOI’s ‘Aman Ki Asha’; Phase II launched

The Times of India’s peace initiative, titled ‘Aman ki Asha’, has garnered a lot of interest. The campaign is entering its second phase from today, which involves a massive on-ground activity that invites music lovers from India and Pakistan to come and lend their voice and art and become a part of the multi-faceted culture. The campaign has been created by Taproot India, while the media business is being handled by Lodestar Universal.

Tasneem Limbdiwala Jan 12, 2010 7:38 AM

Arindam Sarkar joins BBDO India as VP, Strategic Planning; Sangeet Pillai moves back to BBDO New York

Arindam Sarkar, formerly Senior Planning Director at Ogilvy Delhi, has joined BBDO India as Vice President, Strategic Planning. Ajai Jhala, CEO, BBDO India, has confirmed this development. In a parallel development, Sangeet Pillai, Director - Strategy Planning at BBDO India, is moving back to the US after completing a successful two-year stint with Omnicom’s youngest agency.

exchange4media Bangalore Bureau Jan 12, 2010 7:29 AM

Dentsu Creative Impact bags creative duties of Maruti Suzuki’s Eeco

Denstu Creative Impact has bagged creative mandate for Maruti Suzuki’s newest MPV (multi purpose vehicle) Eeco following a multi-agency pitch of Maruti roster agencies. Shashank Srivastava, Chief General Manager Marketing, Maruti Suzuki, has confirmed the account size to be in the region of Rs 25-30 crore. The media duties are being handled by Lintas Media Group.

Pallavi Goorha Kashyup Jan 12, 2010 7:27 AM

Bangladesh’s Beximco Group in pact with NDTV Worldwide to launch news channel

NDTV Worldwide and Beximco Group of Bangladesh have joined hands to launch a 24-hour news and current affairs channel in Bangladesh. NDTV will not hold any equity stake in the channel, but will be involved in the channel from the drawing board stage through to its launch.

exchange4media Staff Jan 12, 2010 7:26 AM

Manoj Padmanabhan joins BloombergUTV as Vice President, Sales

BloombergUTV has roped in Manoj Padmanabhan as Vice President, Sales. He moves from Ten Sports, where he was Director, Ad Sales. At BloombergUTV, Padmanabhan’s main mandate would be to monetise its revenue stream.

Khushboo Tanna Jan 12, 2010 7:25 AM

Mixed Media:  What must a news channel do: save a person’s life or show apathy of people around him?

Last Friday’s incident of a Tamil Nadu police sub-inspector crying for help as he was injured and two ministers on the spot doing precious little has led to a debate on what should the cameraperson capturing the incident have done: save the cop’s life or go on filming. There is need for the media to do a soul search on the issue, writes Pradyuman Maheshwari.

Pradyuman Maheshwari Jan 12, 2010 7:22 AM

Jagran Prakashan’s CityPlus launches Hyderabad edition

CityPlus, the community weekly from Jagran Prakashan Ltd, publishers of Dainik Jagran, has launched its Hyderabad edition. It is the 21st edition of CityPlus and the first in Hyderabad. The weekly will be gradually venturing into other parts of the city as it has done in other cities where it is present.

Nitin Pandey Jan 12, 2010 7:21 AM

Rewind 2009: Five things to watch out for in 2010

The curtains have closed on 2009 and despite the slow movement in the economy and the impact of that on the media and advertising business, 2009 still has to be one of the most eventful years of the industry. Every domain has seen developments in 2009 that would shape what 2010 would be all about. exchange4media lists five things that have dominated most of the industry conversations.

Noor Fathima Warsia Jan 12, 2010 7:20 AM

For BBDO India, creating action is the mantra

Josy Paul, Chairman and NCD, BBDO India, is finding an interesting pattern that’s emerging from their work for the clients. He feels that if earlier it was language that ruled advertising, now it is all about action. By action one doesn’t mean the act of getting people to buy products, but communication that prompts involvement of consumers.

Tuhina Anand Jan 12, 2010 7:18 AM