Fernandez will appear in multimedia campaigns spanning TV, print & digital, as the face for Lotus WhiteGlow Gel Creme, the flagship product from the WhiteGlow range

exchange4media Staff Sep 11, 2019 5:03 PM

The campaign introduces a series of TVCs, including one featuring ex judges Matt Preston, Gary Mehigan, and George Calombaris as they bid adieu to MasterChef

exchange4media Staff Sep 11, 2019 5:00 PM

The ethnic wear brand, co-owned by Saif Ali Khan, Exceed Entertainment and Myntra, has launched the first of its video content series

exchange4media Staff Sep 11, 2019 4:54 PM

The mandate includes managing the brand’s TV media duties across markets and campaign tracking using DCMN’s proprietary TV attribution technology, DC Analytics

exchange4media Staff Sep 11, 2019 4:17 PM

To win this dream double date, Bumble users can match with The Zoya Factor profile card in the Bumble app on Date, BFF or Bizz mode

exchange4media Staff Sep 11, 2019 4:14 PM

The campaign leveraged DOOH to serve ads based on vehicle recognition in real-time with the help of intelligent ML-AI algorithms

exchange4media Staff Sep 11, 2019 3:58 PM

Apple TV+ includes original content and will be available from November 1 in India via the Apple TV app and on Apple devices

exchange4media Staff Sep 11, 2019 3:42 PM

The tourism boards of Taiwan, Azerbaijan and Singapore are trying to attract Indians by promoting their countries through OOH advertising, roadshows and more

Nafisa Shaheen & Shreshtha Verma Sep 11, 2019 2:51 PM

The digital campaign was an integrated agency effort by Havas Creative, influencia, Mediacom and Adfactors PR

exchange4media Staff Sep 11, 2019 2:48 PM

With over 20 years of experience, Sethi has held leadership roles with SITI Networks, Zee Entertainment and Ten Sports

exchange4media Staff Sep 11, 2019 2:28 PM

As part of the campaign, Asianetnews.com created original content on fashion, food, jewellery, technology and home décor  

exchange4media Staff Sep 11, 2019 1:58 PM

The awards, which honour excellence in creative and content, will be held on September 20, at the ITC Gardenia Hotel

exchange4media Staff Sep 11, 2019 1:17 PM

The agreement with Sporty Solutionz, United World Wrestling’s Media Rights partners for the territory, covers television and digital rights in the Indian sub-continent.

exchange4media Staff Sep 11, 2019 12:47 PM

Menon had joined the bank in March 2016

exchange4media Staff Sep 11, 2019 11:29 AM

Dharmatic Entertainment to create fiction and non-fiction series and films exclusively for Netflix members

exchange4media Staff Sep 11, 2019 11:18 AM

CVL Srinivas, WPP India Country Manager; Naveen Tewari, Founder & CEO, InMobi Group; and Abhay Singhal, Co-founder, InMobi Group; talk about the association that will “shape the market”

Srabana Lahiri Sep 11, 2019 11:03 AM

The agency will handle a host of B2B & B2C services across the businesses, including the BTL work and circle marketing campaigns

exchange4media Staff Sep 11, 2019 10:38 AM

Shere quit Britannia after being associated with the company for over two decades

Ruhail Amin Sep 11, 2019 10:14 AM

Nagaram, Head, Myntra Jabong, spoke to exchange4media about Myntra’s media spends, plans for the festive season and in-app show ‘Myntra Fashion Superstar’

Noel Dsouza Sep 11, 2019 8:25 AM

The group has brought together multiple Aarti mandali teams to add a festive touch to the daily commute of Mumbaikars travelling by local trains

exchange4media Staff Sep 10, 2019 7:41 PM