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Jacqueline Fernandez Lotus WhiteGlow

Fernandez will appear in multimedia campaigns spanning TV, print & digital, as the face for Lotus WhiteGlow Gel Creme, the flagship product from the WhiteGlow range

exchange4media Staff Sep 11, 2019 5:03 PM

Masterchef Season 11

The campaign introduces a series of TVCs, including one featuring ex judges Matt Preston, Gary Mehigan, and George Calombaris as they bid adieu to MasterChef

exchange4media Staff Sep 11, 2019 5:00 PM

House Of Pataudi

The ethnic wear brand, co-owned by Saif Ali Khan, Exceed Entertainment and Myntra, has launched the first of its video content series

exchange4media Staff Sep 11, 2019 4:54 PM

Gameskraft DCMN India

The mandate includes managing the brand’s TV media duties across markets and campaign tracking using DCMN’s proprietary TV attribution technology, DC Analytics

exchange4media Staff Sep 11, 2019 4:17 PM

Bumble

To win this dream double date, Bumble users can match with The Zoya Factor profile card in the Bumble app on Date, BFF or Bizz mode

exchange4media Staff Sep 11, 2019 4:14 PM

Skoda

The campaign leveraged DOOH to serve ads based on vehicle recognition in real-time with the help of intelligent ML-AI algorithms

exchange4media Staff Sep 11, 2019 3:58 PM

Apple

Apple TV+ includes original content and will be available from November 1 in India via the Apple TV app and on Apple devices

exchange4media Staff Sep 11, 2019 3:42 PM

Azerbaijan

The tourism boards of Taiwan, Azerbaijan and Singapore are trying to attract Indians by promoting their countries through OOH advertising, roadshows and more

Nafisa Shaheen & Shreshtha Verma Sep 11, 2019 2:51 PM

Citreo

The digital campaign was an integrated agency effort by Havas Creative, influencia, Mediacom and Adfactors PR

exchange4media Staff Sep 11, 2019 2:48 PM

Sethi

With over 20 years of experience, Sethi has held leadership roles with SITI Networks, Zee Entertainment and Ten Sports

exchange4media Staff Sep 11, 2019 2:28 PM

Asianet

As part of the campaign, Asianetnews.com created original content on fashion, food, jewellery, technology and home décor  

exchange4media Staff Sep 11, 2019 1:58 PM

ad club

The awards, which honour excellence in creative and content, will be held on September 20, at the ITC Gardenia Hotel

exchange4media Staff Sep 11, 2019 1:17 PM

sony pictures

The agreement with Sporty Solutionz, United World Wrestling’s Media Rights partners for the territory, covers television and digital rights in the Indian sub-continent.

exchange4media Staff Sep 11, 2019 12:47 PM

NetflixDharma

Dharmatic Entertainment to create fiction and non-fiction series and films exclusively for Netflix members

exchange4media Staff Sep 11, 2019 11:18 AM

WPPImmobi

CVL Srinivas, WPP India Country Manager; Naveen Tewari, Founder & CEO, InMobi Group; and Abhay Singhal, Co-founder, InMobi Group; talk about the association that will “shape the market”

Srabana Lahiri Sep 11, 2019 11:03 AM

LeoBurnett

The agency will handle a host of B2B & B2C services across the businesses, including the BTL work and circle marketing campaigns

exchange4media Staff Sep 11, 2019 10:38 AM

AliHarris

Shere quit Britannia after being associated with the company for over two decades

Ruhail Amin Sep 11, 2019 10:14 AM

Amar Nagaram

Nagaram, Head, Myntra Jabong, spoke to exchange4media about Myntra’s media spends, plans for the festive season and in-app show ‘Myntra Fashion Superstar’

Noel Dsouza Sep 11, 2019 8:25 AM

HT

The group has brought together multiple Aarti mandali teams to add a festive touch to the daily commute of Mumbaikars travelling by local trains

exchange4media Staff Sep 10, 2019 7:41 PM