Latest News

Dineout’s #MonthOfMore campaign is a visual treat for every foodie

Dineout is back with the third edition of the Great Indian Restaurant Festival offering deals at 6000+ restaurants

exchange4media Staff 1 week ago

MTV Roadies Real Heroes new season begins February 10

The reality show has roped in Droom and other marquee sponsors for one of the longest reality shows in India

exchange4media Staff 1 week ago

Siddhartha Mukherjee joins Adfactors as senior VP - Research and Planning: Sources

Prior to this, Mukherjee was with TAM Media Research

exchange4media Staff 1 week ago

Supari Studios conceptualises Vh1 Supersonic's campaign - #BeThereBeFree

The film uses a spoken word piece, complemented by match-cuts & music, to weave a narrative targeting the festival’s tagline and collective ethos - ‘Be There Be Free’

exchange4media Staff 1 week ago

Recap: The Week That Was

A round-up of all big stories that made headlines this week

exchange4media Staff 1 week ago

PNB MetLife ropes in PV Sindhu for new campaign #ShedTheWait 

Campaign asks people to stop letting future responsibilities become a burden now 

exchange4media Staff 1 week ago

This Valentine’s Day celebrate Shades of love with Zivame

Launches Valentine’s Day special collection of lingerie, sleepwear, and activewear

exchange4media Staff 1 week ago

PM Modi to launch DD channel for Arunachal Pradesh tomorrow

DD Arunprabha will be the 24th Doordarshan channel of the country

exchange4media Staff 1 week ago

Nissan India introduces Nissan Seat Belt Shirt

#HaveYouClickedToday campaign aims at increasing awareness about wearing the rear seatbelt; Designer Kunal Rawal roped in for creating the crease-free shirt 

exchange4media Staff 1 week ago

Policewomen join cast of Colors' Khoob Ladi Mardani Jhansi Ki Rani to celebrate bravery

The show launches on Feb 11. Dabur Red Tooth Paste is the Presenting Sponsor and India Gate Basmati Rice the Powered by Sponsor

exchange4media Staff 1 week ago

Soulfull introduces instant drink mix Smoothix

Launches #ShakeYourHungerAway campaign to encourage people not to skip meals because of tight schedules

exchange4media Staff 1 week ago

Little Monk Digital bags digital mandate for Carnival Cinemas

The account will be handled from Little Monk Digital's Mumbai office

exchange4media Staff 1 week ago

L’Oréal’s sales amounted to 26.9bn euros, an increase of +3.5%

L’Oréal FY18 annual results records best sales growth in more than 10 years, +7.1%

exchange4media Staff 1 week ago

Parle Hide & Seek unveils Valentine’s Day GIFs and stickers on Giphy.com

Parle Products has released two 30-second digital ads which will go live on YouTube and Facebook

exchange4media Staff 1 week ago

Mastercard comes up with sonic brand identity 

Mastercard has roped in musicians, artists and agencies from across the globe, including Grammy-nominated artist Camila Cabello

exchange4media Staff 1 week ago

Madison Media welcomes Marico back through hoardings in Mumbai

Marico is one of India’s leading consumer products groups in the beauty and wellness sector

exchange4media Staff 1 week ago

Brook Bond Red Label unveils new 'Old Friends' TVC

The campaign highlights the issue of food preferences and the silent divide that exists between vegetarians and non-vegetarians

exchange4media Staff 1 week ago

ZEE’s multi-regional campaign highlights diversity in the United Indian Family

The ad brings alive how ZEE Family pack with its 23 channels offers genres that fulfill the diverse entertainment needs of every family member

exchange4media Staff 1 week ago

TimesPoints launches Valentine’s Day campaign ‘Points of Love'

From 7th to 14th February, there will be a social media contest that urges users to share a selfie - a “Lovefie” with those that matter most

exchange4media Staff 1 week ago

Ventes Avenues launch new service, 'Creative Shop'

‘Creative Shop’ will help brands convert their Print and TVC adverts to mobile creatives

exchange4media Staff 1 week ago