Digital News

The news minute

Quint Digital Media will invest Rs 1.84 crore while News Laundry Media will invest Rs 2 crore in Spunklane

exchange4media Staff Nov 14, 2022 6:21 PM

ed tech

At a time when the ed-tech sector is rocked by crisis, adopting timely marketing and a hybrid model could be the way forward, say experts

Nilanjana Basu Nov 14, 2022 9:06 AM

digital marketing

Google and Meta India's combined ad revenue alone has crossed Rs 41,000 crore in FY22, which is higher compared to the total digital ad revenue projections of Rs 33,000 crore, triggering speculations

Kanchan Srivastava Nov 14, 2022 8:41 AM

Twitter

It may be a while before brands find a perfect substitute for Twitter, say industry watchers, who suggest placing their bets on the next best platform that suits their objective

Shantanu David Nov 14, 2022 8:29 AM

Twitter

Users have been exploiting Twitter's verification service to impersonate brands and celebs, adding to the misinformation menace on the platform

exchange4media Staff Nov 12, 2022 9:11 AM

koo

Adds 10 profile pictures, schedule a koo, save drafts & save Koo functionality

exchange4media Staff Nov 11, 2022 3:28 PM

prime video

The platform has roped in Airtel Xstream Fibre as the presenting sponsor and MPL, Nescafé, Noise, OLX Autos, and Vida as associate sponsors. Brands like AMFI and DBS joined as advertisers

Sonam Saini Nov 11, 2022 8:26 AM

elon

In his first meeting with the employees, Musk predicted a loss of billions of dollars in the coming year for the company

exchange4media Staff Nov 11, 2022 8:20 AM

google

The search giant has said this in response to a story by exchange4media on Thursday that talked about digital news publishers’ demand for a higher share in its ad revenue

exchange4media Staff Nov 11, 2022 8:17 AM

filter cofee

The account was won after a multi-agency pitch and will be handled by the agency's Mumbai office

exchange4media Staff Nov 10, 2022 7:02 PM

google

The search platform is merely a “distributor” of news while they are the “producers” who spend money and resources in creating content, say digital news publishers

Kanchan Srivastava Nov 10, 2022 8:24 AM

Walt Disney

According to The Walt Disney Company Senior Executive VP & CFO Christine McCarthy, the subscriber growth is expected to accelerate in the fiscal’s second quarter

exchange4media Staff Nov 9, 2022 11:14 AM

Kate Jhaveri

Jhaveri has also worked for tech giants like Twitch, Twitter, Facebook, Microsoft and Dell

exchange4media Staff Nov 9, 2022 8:50 AM

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