Digital News
The programme aims at providing technical and product training to meet the needs of news publishers and help them grow their digital businesses
exchange4media Staff Oct 6, 2021 8:49 AM
Covid-19 has accelerated the organic growth of digital games as mobile app downloads grew by 50% and user engagement went up by 20%, the study by IAMAI says
exchange4media Staff Oct 6, 2021 8:38 AM
Launched originally in 2019, DataPOEM is an AI based SaaS platform that works on the principles of “deep learning” technique, powered by the wisdom of marketing & AI domain experts
exchange4media Staff Oct 5, 2021 6:32 PM
The agency will handle media planning, social media and creative development for ZEE5’s B2B marketing function
exchange4media Staff Oct 5, 2021 12:15 PM
Zuckerberg, who ranked 3rd on the billionaires' list, has now slipped to 5th spot behind Bill Gates
exchange4media Staff Oct 5, 2021 11:17 AM
The outage has occurred due to an error in Facebook’s domain name system records, according to reports
exchange4media Staff Oct 5, 2021 8:15 AM
This initiative is expected to fast track esports entertainment’s growth trajectory in the country by combining the appeal of esports gaming with the magic of big-screen experience
exchange4media Staff Oct 4, 2021 4:15 PM
The agency will be responsible for formulating & executing social media strategy, cross medium communication strategies and influencer marketing strategies for the brand
exchange4media Staff Oct 4, 2021 3:12 PM
In association with Wavemaker, Netflix created an innovative approach of answering some popular questions on Quora regarding IIT preparations in a quirky way written from characters' perspectives
exchange4media Staff Oct 4, 2021 12:21 PM
Zenith also predicts that advertising expenditure by home-appliance brands will rise from US$4.4bn in 2020 to US$5.0bn in 2021
exchange4media Staff Oct 4, 2021 12:21 PM
GIPSI employed its 'Deep Listening' methodology to map digital conversations and searches to understand e-comm behaviour
exchange4media Staff Oct 4, 2021 11:18 AM
Dream Sports will showcase the extensive opportunity that lies at the unique intersection of sports and technology
exchange4media Staff Oct 1, 2021 5:32 PM
An estimated Rs 8,200-9,500 crore of ad monies are expected to be spent on the medium in the festive season, say industry experts
Javed Farooqui Oct 1, 2021 8:21 AM
dentsu gaming provides access to specialist strategy, activation and original intellectual property development for brands seeking to connect with and navigate the gaming ecosystem
exchange4media Staff Sep 30, 2021 1:50 PM
The next phase of the company’s ‘Born on Instagram’ program, launched in 2019, will offer creators across India an opportunity to learn through a self-paced e-learning course
exchange4media Staff Sep 30, 2021 12:17 PM
Through this partnership, the duo aims at building focus through acquisition, artist management and much more
exchange4media Staff Sep 30, 2021 11:03 AM
Reports say that the video-streaming giant will also remove anti-vaccine activists on the platform who spread misinformation and paranoia
exchange4media Staff Sep 30, 2021 10:12 AM
In a reminder sent on September 7, the Ministry of Information & Broadcasting has asked the non-compliant entities to take necessary action within three weeks
exchange4media Staff Sep 30, 2021 8:34 AM
The 12-year-old company is reportedly aiming for a valuation of about $3 billion in the IPO
exchange4media Staff Sep 29, 2021 6:28 PM
