The #ThankYouIndianRailways initiative expresses gratitude to the 167-year-old institution for being the cornerstone of India's growth story

exchange4media Staff May 24, 2020 2:00 AM

Wavemaker has conceptualised the #ZameenSeJudayEkSaath campaign that reiterates the message of bonding and togetherness

exchange4media Staff May 24, 2020 12:00 AM

According to data provided by LinkedIn, engagement on the platform related to coronavirus has increased sharply in recent weeks, with the uptrend rapidly increasing toward the end of February

Tasmayee Laha Roy May 22, 2020 9:23 AM

With this, Jio Platforms has amassed investment amounting to Rs 78,562 crore from leading global tech investors in the last month

exchange4media Staff May 22, 2020 7:25 AM

In an email, company CEO Ankush Sachdeva named uncertainties in the advertising market as the reason for their dismissal

exchange4media Staff May 21, 2020 2:30 PM

According to Gurpreet Singh, Co-Founder and COO, One Digital Entertainment, the celebrity endorsement business has taken a revenue hit due to the ongoing lockdown

Ruhail Amin May 21, 2020 8:55 AM

The new feature will be rolled out on Android as well as iOS platforms

exchange4media Staff May 20, 2020 12:51 PM

Under the service, business owners can set up single online stores on Facebook and Instagram for customers

exchange4media Staff May 20, 2020 11:11 AM

YouTube Select will replace another programme Google Preferred, which sold ads on the top 5% of the channels on the platform

exchange4media Staff May 20, 2020 10:50 AM

The acquisition will benefit both parties in encashing each other’s popularity and reach, say industry leaders

exchange4media Staff May 20, 2020 9:06 AM

The agency will be handling the e-retail platform's digital marketing duties from its Gurgaon office

exchange4media Staff May 19, 2020 5:55 PM

The digital-first creative agency has onboarded new clients such as Tata Tele Business Services, UTI Mutual Funds, TransUnion CIBIL, IDC Technologies amongst others

exchange4media Staff May 19, 2020 5:46 PM

Under this partnership, the two brands will co-fund and co-produce content for the bourgeoning OTT market

exchange4media Staff May 19, 2020 3:23 PM

Eros Now’s physical subscription card will now be available in more than 100,000 retail outlets in Bangladesh

exchange4media Staff May 19, 2020 3:01 PM

The channel is now set to release comedy web-series, ‘Namooney’, starting from 16th May 2020

exchange4media Staff May 18, 2020 10:00 PM

By integrating the channels, the platform aims to provide more real-time and detailed information to regional audiences

exchange4media Staff May 18, 2020 1:12 PM

The social networking giant has said in a blog that it plans to further integrate the GIF library into Instagram

exchange4media Staff May 16, 2020 9:36 AM

Industry experts were speaking at e4m webinar powered by Myelin Foundry on 'Transforming Viewer Experience on OTT using Artificial Intelligence'

exchange4media Staff May 16, 2020 9:19 AM

Airtel digital TV has entered into a content partnership with EPIC On to add the nostalgic series to its content bouquet

exchange4media Staff May 16, 2020 12:00 AM

While the digital release has been met with displeasure from multiplexes, the Producers Guild has supported the decision

exchange4media Staff May 15, 2020 5:23 PM