Date-wise News
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, examines Godrej Industries’ rebranding and what it signals today
Ganapathy Viswanathan May 1, 2026 1:08 PM
Vijay Prakash had a long career in journalism, working with media organisations including Amar Ujala, National Herald and Dainik Jagran
e4m Staff May 1, 2026 12:34 PM
Rahul Thappa served as Managing Director – Media and CXM at dentsu Singapore
e4m Staff May 1, 2026 12:14 PM
The move marks the end of a 23-year-long stint at Ogilvy, where he led key offices and worked across marquee brands including Mondelez, Tata Motors and BP Castrol
Neeta Nair May 1, 2026 11:33 AM
The company expects second quarter revenue to range between 715 million and 725 million dollars
e4m Staff May 1, 2026 11:19 AM
Company to issue upto 42,54,000 Equity shares (total issue) of Rs. 10 face value at price range of Rs.95 to Rs. 98 per share
e4m Staff May 1, 2026 10:43 AM
The Federal Trade Commission in US has accused major global agency networks of coordinating advertising boycotts against certain media platforms under the umbrella of ‘brand safety’
Kanchan Srivastava May 1, 2026 9:17 AM
As digital discovery, quick commerce and cultural consumption reshape FMCG, Doritos’ approach reflects a shift towards real-time relevance and evolving consumer engagement
Anuja Jain May 1, 2026 8:51 AM
Digital has emerged as the primary growth engine, with brands prioritising performance-led campaigns to capture high-intent consumers actively seeking healthier alternatives
Sunidhi Vijay May 1, 2026 8:49 AM
Meanwhile, advertising for gambling and betting platforms continues to flood digital media, celebrity endorsements persist, and user acquisition campaigns show little sign of slowing down
Imran Fazal May 1, 2026 8:02 AM












