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Subhash Chandra Remembers Father Nand Kishore Goenka's Legacy?blur=25

In a tribute to Late Nand Kishore Goenka, Subhash Chandra writes how his father’s values and wisdom has shaped generations

e4m Staff Jul 16, 2026 6:36 PM

Tilt Brand Solutions appoints Abhimanyu Mathur as Chief Business Officer?blur=25

Mathur was earlier the Chief Marketing Officer at Mahindra Lifespaces

e4m Staff Jul 2, 2026 10:20 AM

Sujit Patil?blur=25

Sujit Patil, CCO, Godrej Industries Group, talks on communications' journey from the sidelines to the strategy table and the future of communications leadership

Ritika Upmanyu Jun 29, 2026 11:00 AM

Cannes Lions 2026: Carol Castillo-Frucher Says Cultural Intelligence Beats More Data?blur=25

At Cannes Lions 2026, PrismaIQ’s Carol Castillo-Frucher says marketers need cultural intelligence, human judgment and better data to use AI effectively.

Brij Pahwa Jun 23, 2026 1:25 PM

Sandeep Nair Joins Tilt Brand Solutions as EVP & Head of Consulting?blur=25

Sandeep Nair has worked across India, the UK and APAC at P&G, Reckitt Benckiser, Tata Consumer Products, Swiggy, and most recently as Co-Founder & Chief Strategy Officer at David & Who

e4m Staff Jun 23, 2026 9:45 AM

TV9?blur=25

According to reliable sources, the network's CHRO Devlina Sanyal Majumdar and Vice President (HR) Kshipra Patil have resigned from their positions

e4m Staff Jun 22, 2026 8:27 PM

Sumit Patil Joins WPP Media as New Business Director?blur=25

Sumit Patil joins the company following a nearly five-year tenure at Zee Entertainment Enterprises Limited

e4m Desk Jun 16, 2026 1:30 PM

India's Declining Fertility Rate: A Shift in Consumer Dynamics?blur=25

Guest Column: Adman Prabhakar Mundkur explains why the most significant implication of declining fertility rates is the gradual shift from a volume-driven economy to a value-driven economy

Prabhakar Mundkur Jun 9, 2026 9:37 AM

Nestlé Boosts Marketing Investments for Social-First Strategy?blur=25

According to the company's 2025 Annual Review, Nestlé has raised advertising and marketing expenditure by nearly 9% of sales

e4m Staff Jun 8, 2026 12:20 PM

beauty?blur=25

Leading D2C beauty brands, especially the luxury ones, are doubling down on retail expansion to capture conversions and deepen consumer trust

Kanchan Srivastava May 26, 2026 8:52 AM

colgate film?blur=25

Ogilvy's 'The Boy Who Learnt to Smile' for Colgate uses Prateik Smita Patil's real story to craft one of this Mother's Day's most affecting brand films

Aryendra Khan May 14, 2026 9:21 AM

Sudhir Agarwal reappointed as DB Corp Managing Director?blur=25

Sudhir Agarwal has been associated in the newspaper printing and publishing business for nearly 35 years and has been on the company's board since its inception

e4m Staff May 12, 2026 9:03 AM

Myntra?blur=25

Myntra’s existing retainer partner, Tilt Brand Solutions, has confirmed it will sit out this round of pitching

Neeta Nair Apr 30, 2026 8:28 AM

Marketing that works: How utility is reshaping brand playbooks?blur=25

With attention spans shrinking and media consumption splintered across platforms, marketers say utility cuts through by being inherently useful

Sunidhi Vijay Apr 22, 2026 8:16 AM

Allied Blenders and Distillers appoints Pradipta Basu as CMO?blur=25

In his most recent role, Basu was Vice President – Marketing & Business Development at Radico Khaitan

e4m Staff Apr 16, 2026 12:14 PM

Tilt Brand Solutions, Santoor?blur=25

Tilt Brand Solutions will conceive and execute marketing, brand, communication, and content for Santoor across media and platforms

e4m Staff Apr 15, 2026 2:13 PM

Samay Raina, brands, meme?blur=25

Duolingo, Airtel, Magicpin and others have joined the Samay Raina meme wave

Shalinee Mishra Apr 12, 2026 4:36 PM

Samay Raina?blur=25

Days after its release, ‘Still Alive’ is driving online conversations, with brands and users creating content inspired by the special

Vaishnavi Deshpande Apr 10, 2026 3:05 PM

Samay Raina’s ‘Still Alive’?blur=25

Guest Column: Khushboo Mattoo, a journalist turned artist, talks about YouTuber and creator Samay Raina, and his latest comedy special ‘Still Alive’

Khushboo Mattoo Apr 9, 2026 9:18 AM

Samay Raina?blur=25

The revival of ‘India’s Got Latent’ follows a 2025 controversy, when an episode’s viral remarks led to criticism, legal scrutiny, and multiple FIRs

Shalinee Mishra Apr 8, 2026 8:08 AM

Samay Raina?blur=25

The stand-up comedy special marks his comeback more than a year after backlash forced him to take down his show

e4m Staff Apr 7, 2026 6:37 PM

All India Distillers’ Association, Bharati Balaji?blur=25

Balaji has over 25 years of experience across legal practice, corporate roles, and policy advocacy

e4m Staff Apr 3, 2026 1:05 PM

inflation, falling rupee, sensex volatility?blur=25

GDP growth projections of 7–7.4% for FY27 face considerable downside risks, GoI has said; inflation, falling rupee & sensex volatility may soften consumption and impact advertising, experts warn

Kanchan Srivastava Apr 3, 2026 8:59 AM

Amar Sinha joins Allied Blenders and Distillers as MD?blur=25

Sinha joins ABDL from Radico Khaitan, where he was the Chief Operating Officer

e4m Staff Apr 2, 2026 5:53 PM

Foxtale x Tilak Varma?blur=25

Through this collaboration, Foxtale positions its Glow Sunscreen as an essential everyday defence for individuals who spend time in the sun, whether on the cricket pitch or in daily life

e4m Staff Mar 26, 2026 1:05 PM

Nazara?blur=25

Nazara UK will initially acquire a 50% controlling equity stake in both Bluetile and BestPlay

e4m Staff Mar 19, 2026 10:31 AM

Hoop Entertainment partners with Pratilipi to produce microdramas?blur=25

The partnership was announced by Nikhil Mirchandani in a LinkedIn post, where he described the microdrama journey as exhilarating

e4m Staff Mar 18, 2026 4:35 PM

Tilaknagar Industries' Ahmed Rahimtoola wins CMO Digital Marketing Award?blur=25

Ahmed Rahimtoola, Chief Marketing Officer, Tilaknagar Industries, was honoured at the Pitch CMO Summit 2026 for his exceptional skills in reshaping user intent and fostering brand loyalty 

e4m Staff Mar 12, 2026 8:57 PM

Vijay Kumar Goel appointed Managing Director at Religare Broking?blur=25

Vijay Kumar Goel has previously held roles at the Motilal Oswal Group and the Aditya Birla Group

e4m Staff Feb 9, 2026 1:01 PM

Madan Bahal 70 Birthday?blur=25

On Madan Bahal’s 70th birthday, Sujit Patil, Chief Communications Officer, Godrej Industries Group, shares a personal tribute to the PR pioneer and his lasting influence

Sujit Patil Feb 2, 2026 4:28 PM

Sari Baldauf stepping down as Nokia Board Chair?blur=25

The Board has proposed current Vice Chair, Timo Ihamuotila, as the next Board Chair and Thomas Saueressig as the Vice Chair

e4m Staff Jan 30, 2026 2:32 PM

B. Thiagarajan reappointed as Managing Director of Blue Star?blur=25

B. Thiagarajan has been reappointed for a further term from April 1, 2026, until May 24, 2027

e4m Staff Jan 29, 2026 5:01 PM

Sanjay Pugalia reappointed as Whole-Time Director of NDTV?blur=25

His new term will be for a full three years, from April 1, 2026, to March 31, 2029

e4m Staff Jan 29, 2026 9:20 AM

Sandeep Bakhshi re-appointed as MD & CEO of ICICI Bank?blur=25

Sandeep Bakhshi has served as MD and CEO of ICICI Bank since October 2018

e4m Staff Jan 19, 2026 10:27 AM

Kajaria x RCB Women Team?blur=25

Kajaria will strengthen engagement during the Women’s T20 League through digital campaigns in collaboration with the RCB Women’s team

e4m Staff Jan 8, 2026 12:46 PM

Ishwindar Singh appointed Sr. Vice President – Marketing at Tilaknagar Industries?blur=25

Ishwindar Singh was formerly the Group Head - Marketing at Pernod Ricard India

e4m Desk Jan 3, 2026 6:17 PM

Paula Santilli announces retirement as CEO of PepsiCo Latin America Foods?blur=25

Athina Kanioura has been appointed CEO of Latin America Foods, in addition to her role as Chief Strategy & Transformation Officer

e4m Desk Dec 30, 2025 11:23 AM

Tilaknagar Industries Limited?blur=25

Through this transaction, Tilaknagar Industries gains access to the ‘Imperial Blue’ brand and allied trademarks, including ‘Imperial Black’ and ‘Imperial Red’ globally

e4m Staff Dec 1, 2025 12:33 PM

CBFC?blur=25

Initiative part of CBFC’s ongoing vision to digitize and simplify the film certification process

e4m Staff Nov 15, 2025 9:16 AM

S. Sankarasubramanian Coromandel International MD and CEO portrait?blur=25

Dr. Siba Prasad Mohanty, MD of Hindustan Urvarak & Rasayan Ltd., formerly one of the two Co-Chairmen, will now be the sole Co-Chairman of FAI

e4m Staff Nov 4, 2025 4:39 PM

Sandeep Walunj announces exit from Motilal Oswal Financial Services?blur=25

Walunj joined Motilal Oswal Financial Services in April 2024 from Nippon India Mutual Fund

e4m Staff Nov 4, 2025 11:02 AM

India win women World cup?blur=25

Brands across industries dropped campaigns overnight to join the cheer

e4m Staff Nov 3, 2025 9:33 AM

Allied Blenders & Distillers appoints Jayant Bhalchandra Manmadkar as CFO?blur=25

Manmadkar has in the past been associated with Seagram and Mahindra Lifespace Developers

e4m Staff Oct 10, 2025 5:56 PM