smartphone

The smartphone brand has cleverly designed its marketing strategy and restrained from spending big on advertising, thus passing on the cost benefits to customers, say experts

Dolly Mahayan 1 day ago

Industry experts weigh in on the recently released unboxing video of the OnePlus 7 Pro, featuring "Bunty" of Sacred Games

Dolly Mahayan 4 days ago

The campaign featuring Robert Downey Jr. will be appearing in a series of brand creatives across mediums across India and China starting with the OnePlus 7 Series launch on May 14

exchange4media Staff 1 week ago

Singh, CMO & Senior Vice President, Samsung India, talks about their ‘India, Ready, Action!’ campaign, their partnership with Mumbai Indians and plans to take on the intense competition

Anjali Thakur 1 week ago

Experts suggest the precautions that brands should take while associating with a gaming platform

Dolly Mahayan 03-May-2019

An OPPO Breakthrough Award will also be presented by OPPO to honour young players who make major breakthroughs competing at Wimbledon.

exchange4media Staff 29-April-2019

The campaign aimed to create awareness about the Honor 9N & Honor Play smartphones, showcasing them as the perfect Diwali gift

exchange4media Staff 21-February-2019

The CEO of Realme says they aim to establish 20,000 outlets across the country by 2019-end

Dolly Mahayan 11-January-2019

The announcement comes amidst reports of the company facing mounting losses and increasing competition

exchange4media Staff 03-December-2018

Infinix has exclusively partnered with Flipkart to launch its new stylus smartphone in India

Dolly Mahayan 29-November-2018

A round-up of the 10 most viewed YouTube ads in India for the month of September

exchange4media Staff 06-November-2018

The Grapes Digital team will work in tandem with Realme to get a grasp of the brand philosophy and deliver in alignment with their business goals

exchange4media Staff 19-September-2018

With a commitment to the ‘Make in India’ program, V11 Pro has been manufactured at Vivo’s Greater Noida facility

exchange4media Staff 08-September-2018

Kyle Kiang, the Global marketing head announced plans to open five new experience centres and 10 service centres across India.

Madhuwanti Saha 21-May-2018

Facebook announced the release of its “Zero Friction Future” program with multiple industry research whitepapers complied by KPMG. The whitepapers are based on primary research and insights survey conducted by Nielsen.

exchange4media Staff 18-May-2018

The Chinese phone maker has grabbed a market share of 30.3%, states the IDC Quarterly Mobile Phone Tracker, Q1 2018

exchange4media Staff 15-May-2018

Alok Shrivastava, Director, (National Sales) Gionee India shared insights into the company's new business model and game plan for online channels and more.

Dolly Mahayan 09-May-2018

Co-founder and CEO of Britzo launched IVVO smartphone under the ‘Make in India’ program

Anam Khan 27-April-2018

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