smartphone
Vivo S1 Pro with Sara Ali Khan?blur=25

The campaign conceptualised and executed by BBH India consists of 4 teasers films and a TVC/digital film

exchange4media Staff Jan 21, 2020 6:49 PM

Samsung?blur=25

As per media reports, the South Korean electronics giant's SVPs Ranjivit Singh and Sukesh Jain have resigned

exchange4media Staff Jan 7, 2020 10:18 AM

Vivo ad?blur=25

Nipun Marya, Director – Brand Strategy, explains why Vivo decided to take the counterintuitive path when it urged its users to take a break from smartphones

Misbaah Mansuri Dec 26, 2019 8:42 AM

Smartphones?blur=25

Industry players say increasing data penetration and enhanced reach of e-commerce have increased smartphone consumers in Tier II and III cities

Shreshtha Verma Dec 6, 2019 8:57 AM

realme-Flipkart festive season sale?blur=25

The smartphone brand grows by over 160% from last year. With 10-million total shipments, realme retains its no.1 position among top 3 smartphone brands in India

exchange4media Staff Nov 5, 2019 4:58 PM

TagTalk Vivo V17Pro?blur=25

The campaign has been executed across pubs and cafes with TagTalk and in premium tech and business hubs with the newly launched real-time business DOOH network – Biztalk

exchange4media Staff Oct 31, 2019 3:42 PM

Xiaomi Mi A3?blur=25

The campaign is based on the idea that Mi A3 offers the world’s highest-resolution camera setup

exchange4media Staff Sep 27, 2019 4:37 PM

Realme?blur=25

Offers with the lowest prices for realme devices like realme C2, realme 3, realme 5, realme 3 Pro and realme 5 Pro

exchange4media Staff Sep 23, 2019 3:08 PM

Oppo Brand Ambassadors?blur=25

Brand experts explain whether the use of multiple celebrity ambassadors by brands such as OPPO is actually beneficial

Dolly Mahayan Sep 23, 2019 9:00 AM

Vivo?blur=25

The DOOH campaign is live in over 200 pubs and cafes across Delhi, Gurugram, Mumbai, Pune and Bengaluru

exchange4media Staff Aug 13, 2019 11:11 AM

NipunMehta?blur=25

Vivo India’s Director, Brand Strategy, tells us how they hope to warm up to customers in India through launch of the S series that has Sara Ali Khan as brand ambassador

Neeta Nair Aug 5, 2019 8:15 AM

Robert Downey Jr OnePlus?blur=25

In the past too, some celebrities have been caught endorsing a phone brand while using another. This often puts the brand in a tricky situation.

Dolly Mahayan Aug 5, 2019 7:30 AM

Honor?blur=25

The campaign, which will run on social media, aims at embracing the friendships that go beyond the realm of convention

exchange4media Staff Aug 4, 2019 10:00 AM

Xiomi?blur=25

Re-energizing the brand with a shift in product line, Xiaomi is targeting a new strata of customers with Redmi K20 and K20 Pro

Shreshtha Verma Jul 26, 2019 8:20 AM

SumitWalia?blur=25

Walia will be leading the India market and will be focusing on building and growing the OPPO brand in the highly competitive mobile handset space in India

exchange4media Staff Jul 16, 2019 3:26 PM

fisher?blur=25

The Chinese Smartphone manufacturers' new India CEO on being committed to the Indian market with new products in the pipeline

Dolly Mahayan Jul 9, 2019 8:49 AM

Realme Dare to Leap?blur=25

The brand’s new tagline resonates with the younger generation that dares to leap beyond and bend the ‘class-based rules’

exchange4media Staff Jun 25, 2019 6:45 PM

Honor?blur=25

Film showcases challenges consumers face with their smartphones, be it battery or limited camera capabilities, and highlights how HONOR 20 series will set new standards in these experiences

exchange4media Staff Jun 4, 2019 5:35 PM

adobe?blur=25

The study, 2019 Mobile Marketing Research – India Market, underscores the growing importance and advanced implementation of mobile devices

exchange4media Staff May 31, 2019 6:59 PM