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Siddharth Anand Kumar?blur=25

Saregama India Vice President - Films & Events Siddharth Anand Kumar talks about the worrying trend of a handful of OTT players determining the value producers get for their content

Javed Farooqui 5 hours ago

TV?blur=25

Industry experts hope that June and July will be better as they expect advertisers to spend the IPL ad money that got saved

Javed Farooqui 1 day ago

OMDIA?blur=25

The OTT platform's subscription base tripled in less than a year, from 8 million in April 2020 to around 25 million by the end of 2020

Javed Farooqui May 7, 2021 8:27 AM

JW Player - Vualto?blur=25

The acquisition further accelerates JW Player's vision to empower customers with easy-to-use, scalable video technology

Javed Farooqui May 6, 2021 7:04 PM

star IPL?blur=25

As BCCI eyes a new window for resuming IPL, the broadcaster presents two options to advertisers: continue with existing deals or ink fresh ones

Javed Farooqui May 6, 2021 9:29 AM

bcci?blur=25

Sources say that with BCCI looking to postpone the games, it's early to gauge loss in sponsorship revenue, but the broadcaster will be paid by the advertisers based on the inventory consumed so far

Javed Farooqui May 5, 2021 9:11 AM

Tv shoot?blur=25

While broadcasters are determined to serve fresh content and avoid relying on re-runs, they are also navigating the increased production costs and other challenges of shooting outside Mumbai

Javed Farooqui May 4, 2021 9:10 AM

IPL?blur=25

While the news of KKR players testing positive for Covid came as a shock, the board had factored in such a scenario while formulating the IPL 2021 strategy, according to a source

Javed Farooqui May 4, 2021 9:04 AM

IPL?blur=25

The biggest income jump will come from title sponsorship as Vivo will pay Rs 484 crore compared to the Rs 222 crore that Dream11 paid in IPL 2020

Javed Farooqui Apr 30, 2021 8:46 AM

WPP?blur=25

Barring India, the other major markets (US, UK, Germany, and Greater China) of the conglomerate reported revenue growth

Javed Farooqui Apr 30, 2021 8:45 AM

Anita Nayyar?blur=25

Prior to ZEE5 India, Nayyar was with Havas Media India as CEO of India and Southeast Asia

Javed Farooqui Apr 29, 2021 6:24 PM

tvod?blur=25

Industry players discuss the fast-emerging TVOD model as not only a recurring revenue stream for OTT platforms but also a way to ensure customer retention

Javed Farooqui Apr 29, 2021 8:44 AM

IPL?blur=25

Industry players outline their strategies to drive user growth during the tournament

Javed Farooqui Apr 23, 2021 8:30 AM

TV?blur=25

Industry experts discuss the recent findings by BARC India's TV Universe Estimates 2020, which shows a 6.9% growth in Indian TV households in 2020

Sonam Saini & Javed Farooqui Apr 21, 2021 8:54 AM

PKL?blur=25

Team owners have reportedly alleged that the auction has failed to achieve its objective since the idea behind holding the first-ever e-auction of PKL media rights was price discovery

Javed Farooqui Apr 20, 2021 9:22 AM

Vikrant Mudaliar?blur=25

Dream Sports & Dream11 Chief Marketing Officer Vikrant Mudaliar shared that they have invested in strong multimedia campaigns across various platforms that feature curated content for cricket fans

Javed Farooqui Apr 20, 2021 8:25 AM

shoot?blur=25

Entertainment channels are facing the prospect of airing re-runs once the bank of fresh episodes dries up

Sonam Saini & Javed Farooqui Apr 16, 2021 8:23 AM

Janhavi Parikh?blur=25

Janhavi Parikh, MX TakaTak Business Head, talks about the short-video platform's IPL strategy

Javed Farooqui Apr 13, 2021 8:59 AM

delhi capitals?blur=25

The franchise has also onboarded 25 partners, 10 more than the previous year

Javed Farooqui Apr 13, 2021 8:53 AM

Sidharth Shakdher?blur=25

Disney+ Hotstar EVP and Chief Marketing Officer Sidharth Shakdher discusses 'Entertainment Ka All-Rounder' campaign and the platform's plans to drive content sampling through IPL

Javed Farooqui Apr 9, 2021 8:04 AM